BRANDED CONTENT AND ENTERTAINMENT
A03 (Fiction: Online Series (minimum 3 episodes))
- Abortion Tutorials, de Grey Chile Santiago para Campaign In Support Of Therapeutic Abortion Law Chile
A09 (Non-Fiction: Online (15 minutes or under in length))
- Holograms For Freedom, de DDB España Madrid para Ngo España
- Meeting Murilo, de Mood\Tbwa São Paulo para Huggies Brasil
- Proud Whopper, de David Miami para Whopper Usa
- First Days Out, de AlmapBBDO São Paulo para Pedigree Adoption Brasil
- Beer Tooth Implant, de Ogilvy & Mather Argentina Buenos Aires para Cerveza Salta Argentina
A11 (Brand or product integration into an existing programme or platform)
- Watch Porn, Save Your Live, de Mccann LIMA para Pornhub Perú
- The Lullaby Match, de Fox International Channels Latam Rio De Janeiro para Fox Sports Brasil
- Soccer Fatigue Sensor, de AlmapBBDO São Paulo para Fatigue Sensor Brasil
- Radio Pride Parade, de Ogilvy Brasil São Paulo para Billboard Magazne Brasil
- Cartoon Helpline, de Ogilvy Brasil São Paulo para Graacc Corporate Brasil
- Daddytoons News, de Tapsa | Y&R Madrid para General Motors Cars España
- Coke Thirst, de J. Walter Thompson Brasil São Paulo para Coca-Cola Brasil
A12 (Original User-generated content)
- What Lives Inside, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- Inverse Goal Celebration, de Vccp España Madrid para Fundación Liga De Futbol CHARITY MATCH España
A13 (Branded Live experience)
- Holograms For Freedom, de DDB España Madrid para Ngo España
- Security Moms, de Ogilvy Brasil São Paulo para Sport Clube Recife Soccer Team Brasil
- Blind Trip, de Maruri Grey Guayaquil para Promotional Tourism Campaign Ecuador
A14 (Original Use of Music)
- The Lullaby Match, de Fox International Channels Latam Rio De Janeiro para Fox Sports Brasil
- Skip Ad Festival, de Publicis Brasil São Paulo para Sony The Voice Tv Show Brasil
- Vroom Ring Boom, de Ogilvy Guatemala para Claro CORPORATE Guatemala
- Coke Thirst, de J. Walter Thompson Brasil São Paulo para Coca-Cola Brasil
A15 (Original Printed Content)
- My Future Football Star, de Lola Lowe & Partners Madrid para Football Magazine España
- Don't Die For Me, de Circus Grey Lima para Organization Perú
A17 (Original Branded Digital or Social Media)
- Adopable Trends, de Dieste Dallas para Pet Adoption Usa
- Youtube Arrels, de The Cyranos//Mccann Barcelona para Ngo España
FILM CRAFT
A01 (Direction)
- 100, de Stink Sao Paulo para Celebrating 100 Years Of Leica Photography Brasil
- What Lives Inside - Episode One, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Two, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Three, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Four, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
A02 (Script)
- Custom-Made Commercial, de AlmapBBDO São Paulo para Volkswagen Delivery Trucks Brasil
A03 (Casting)
- What Lives Inside - Episode One, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Two, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Three, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
- What Lives Inside - Episode Four, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
A04 (Production Design/Art Direction)
- 100, de Stink Sao Paulo para Celebrating 100 Years Of Leica Photography Brasil
A05 (Cinematography)
- 100, de Stink Sao Paulo para Celebrating 100 Years Of Leica Photography Brasil
A06 (Editing)
- 100, de Stink Sao Paulo para Celebrating 100 Years Of Leica Photography Brasil
- Custom-Made Commercial, de AlmapBBDO São Paulo para Volkswagen Delivery Trucks Brasil
A07 (Use of Original Music)
- 100, de Stink Sao Paulo para Celebrating 100 Years Of Leica Photography Brasil
A08 (Use of Licensed/Adapted Music)
- Piano, de Papamusic Buenos Aires para Buchanan´S Argentina
- Everyone Is Gay, de Neogama Bbh São Paulo para 22º MIX BRASIL Festival Of Culture And Diversity Brasil
A10 (Animation)
- War On Drugo, de AlmapBBDO São Paulo para Global Comission On Drug Policy Brasil
- Breakdance, de DDB Brasil São Paulo para Johnson's Baby, Insect Repellent Brasil
A11 (Visual Effects)
-War, de Grey Brasil São Paulo para Institutional The Human Rights Fundation Brasil
TITANIUM AND INTEGRATED
A01 (Titanium and Integrated)
- Holograms For Freedom, de DDB España Madrid para Ngo España
- Proud Whopper, de David Miami para Whopper Usa
- First Days Out, de AlmapBBDO São Paulo para Pedigree Adoption Brasil
- Security Moms, de Ogilvy Brasil São Paulo para Soccer Team Brasil
- Beer Tooth Implant, de Ogilvy & Mather Argentina Buenos Aires para Cerveza Salta Argentina
- Safety Truck, de Leo Burnett Argentina Buenos Aires para Samsung Corporate Argentina
FILM
A02 (Sweet Foods & Snacks)
- Proudly Seeking Pleasure, de Lola Lowe & Partners Madrid para Magnum España
- Printer, de Grey Mèxico Mexico City para Tic Tac Institutional México
A04 (Non-Alcoholic Drinks)
- Gymnastics, de Mullen Lowe Brasil São Paulo para Ducoco Sport Brasil
- Families, de Mccann Madrid para Coca-Cola, España
A05 (Household Goods, Home Appliances & Furnishings)
- Tattoo, de Grey Argentina Buenos Aires para Magistral Argentina
- Boss, de Grey Argentina Buenos Aires para Magistral Argentina
A09 (Miscellaneous)
- Abel, de Publicis Argentina Buenos Aires para Cat Chow, Argentina
A10 (Cars, Other Vehicles, Auto Products & Services)
- Psychologist, de Leo Burnett Argentina Buenos Aires para Technical Service Argentina
- Doctor, de Leo Burnett Argentina Buenos Aires para Technical Service Argentina
A12 (Retail Stores)
- Evolution, de Y&R Mexico para Gandhi Bookstores México
- Cookies, de Mccann Madrid para Ikea Christmas España
- Viva la libertad de estar de entrecasa, de Don Buenos Aires para Easy Institutional Argentina
- Postmodern Homelistic Art, de Fahrenheit Ddb Lima para Promart Homecenter Perú
A15 (Entertainment & Leisure)
- Drama 1, de Wolf Bcpp Santiago para Santiago International Film Festival Chile
- Anagram Lovers, de Lola Lowe & Partners Madrid para Scrabble España
- There Is No Bigger Price Than Sharing, de Leo Burnett Madrid Madrid para Loteria De Navidad España
- Folder, de Leo Burnett Madrid Madrid para Loteria De Navidad España
- 100, de F/Nazca Saatchi & Saatchi São Paulo para Leica Institutional Brasil
A16 (Publications & Media)
- Steves, de The Community / La Comunidad Buenos Aires para Rolling Stone Magazine Argentina
A17 (Banking, Investment & Insurance)
- Jackpot, de Ogilvy & Mather Mexico City para Health Insurances México
A18 (Business Equipment & Services)
- Mother, de Del Campo Saatchi & Saatchi Madrid Madrid para Changyou.Com Game Developer España
- Little Girl, de Del Campo Saatchi & Saatchi Madrid Madrid para Changyou.Com Game Developer España
A22 (Public Awareness Messages)
- Congratulations, de Avite Murcia para Association Avite Murcia España
A23 (Fundraising, Donations & Appeals)
- Unforgettable Account, de Fcb Rg2 Caracas para Alzheimer's Care Venezuela
- The Man And The Dog, de Ddb Buenos Aires Buenos Aires para Organ Donation Argentina
B01 (Fast Moving Consumer Goods)
- Gregory, de Lola Lowe & Partners Madrid para Magnum España
B03 (Other Consumer Products (incl. Durable Goods))
- Invisible Runners, de F/Nazca Saatchi & Saatchi São Paulo para Mizuno Brasil
B04 (Travel, Leisure & Retail (incl. e-Commerce & Restaurants))
- Proud Whopper, de David Miami para Whopper Usa
B06 (Publications & Media)
- Distorted Fact, de Almapbbdo São Paulo para Veja Magazine Brasil
B08 (Charities, Fundraising, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness Messages)
- Youtube Arrels, de The Cyranos//Mccann Barcelona para NGO España
C01 (Viral Film)
- Beer Tooth Implant, de Ogilvy & Mather Argentina Buenos Aires para Cerveza Salta Argentina
D04 (Long Fiction Film (over 10 minutes))
- What Lives Inside, de Pereira & O'dell San Francisco para Dell Venue Tablet With Intel Inside Usa
E03 (Personal Screens)
- Mysterious Stories, de Del Campo Saatchi & Saatchi Madrid Madrid para Toyota Spain España
CREATIVE DATA
A01 (Creative Data Enhancement)
- Sos Sms, de Grey Mèxico Mexico City para Online Emergency Service México
A06 (Data Technology Enhanced Creative (including models/tools/platforms))
- Meeting Murilo, de Mood\Tbwa São Paulo para Huggies Brasil
A08 (Social Data)
- #Sendbadluck, de Lapiz Chicago para Allstate Insurance Usa
GLASS LIONS
A01 (Glass)
- Abortiontravel, de Ddb España Madrid para Spanish Coordination For The European Women's Lobby España
- Feliz Día Hombres, de Notable Montevideo para Institucional Uruguay
- 180 Makeup Line, de Newstyle São Paulo para Cosmetics Brasil
- Diaper For Equality, de Mccann ECUADOR Quito para Pompis Ecuador
CYBER
A03 (Storytelling)
- What Lives Inside, de Pereira & O'dell San Francisco para Intel + Dell Usa
A05 (Illustration and Graphic Design)
- The Voice Of The Drought, de Ddb Brasil São Paulo para Akatu - Ngo Brasil
A06 (Use/Curation of Image(s))
- Animal Copyrights, de Cheil España Madrid para Wwf/Latinstock España
- Custom-Made Commercial, de Almapbbdo São Paulo para Man Latin America Brasil
- Skip Ad Festival, de Publicis Brasil São Paulo para Sony Entertainment Television Brasil
A10 ( Innovative Use of Technology)
- Safety Truck, de Leo Burnett Argentina Buenos Aires para Samsung Argentina
B05 (Other Consumer Products (Including Durable Goods))
B05/014 - What Lives Inside, de Pereira & O'dell San Francisco para Intel + Dell Usa
B09 (Publications & Media)
- Skip Ad Festival, de Publicis Brasil São Paulo para Sony Entertainment Television Brasil
B13 (Charities, Public Health & Safety, Public Awareness Messages)
- Animal Copyrights, de Cheil España Madrid para Wwf/Latinstock España
- Children Off Street View, de J. Walter Thompson México México City para Save The Children México
C02 (Microsite)
- Reach The Moon, de Sra. Rushmore Madrid para Vodafone España
C03 (Web Service/App)
- Sky Tip, de Isobar Brasil Sao Paulo para Sky Brasil
- Nfscan, de Loducca São Paulo para Nfscan Brasil
- Espn Eye Test / Website, de Africa São Paulo para Espn Brasil
- Mutant Font, de Africa São Paulo para Amnesty International Brasil
D02 (Innovative Online Ad Solution)
- Aid To Cart, de Sancho Bbdo Bogotá para Exito Group / Food Bank Colombia
E01 (Social Video)
- Holograms For Freedom, de Ddb España Madrid para No Somos Delito (We Are Not Crime) España
- Proud Whopper, de David Miami para Burger King Usa
- #Unforgettableriffs, de Africa São Paulo para 89 Fm Rock Radio Brasil
E03 (Webisodes/Series)
- What Lives Inside - Episode One, de Pereira & O'dell San Francisco para Intel + Dell Usa
- What Lives Inside - Episode Two, de Pereira & O'dell San Francisco para Intel + Dell Usa
- What Lives Inside - Episode Three, de Pereira & O'dell San Francisco para Intel + Dell Usa
- What Lives Inside - Episode Four, de Pereira & O'dell San Francisco para Intel + Dell Usa
F01 (Engagement Platform)
- Print For Help, de Fcb Brasil São Paulo para Hewlett-Packard Brasil Brasil
F02 (Social Business)
- Aid To Cart, de Sancho Bbdo Bogotá para Exito Group / Food Bank Colombia
F04 (Use of Co-Creation & User Generated Content)
- What Lives Inside, de Pereira & O'dell San Francisco para Intel + Dell Usa
F05 (Influencer/Celebrity/Blogger Outreach Program)
- The Weather Challenge, de Del Campo Saatchi & Saatchi Madrid Madrid para Toyota Motor Europe España
F06 (Innovative Use of Social or Community (incl. Emerging Platforms for Brands))
- #Bloodbank, de El Taier / Tribu Ddb Guatemala City para World Blood Drive Guatemala
F07 (Content Placement (incl. Copy/Image/Audio/Video Placement))
- What Lives Inside, de Pereira & O'dell San Francisco para Intel + Dell Usa
F08 (Community Building/Management)
- First Days Out, de Almapbbdo São Paulo para Mars Brasil
F09 (Use of Social Data & Insight)
- Adoptable Trends, de Dieste Dallas para Dpa Usa
F10 (Applications / Tools)
- Skip Ad Festival, de Publicis Brasil São Paulo para Sony Entertainment Television Brasil
- Mutant Font, de Africa São Paulo para Amnesty International Brasil
H02 (Spatial Tech (incl. Digital Installation/Exhibit))
- Holograms For Freedom, de Ddb España Madrid para No Somos Delito (We Are Not Crime) España
- Safety Truck, de Leo Burnett Argentina Buenos Aires para Samsung Argentina
H03 (Digital Billboard)
- Acc Bus Back, de Almapbbdo São Paulo para Volkswagen Do Brasil Brasil
- Espn Eye Test / Bus Shelter, de Africa São Paulo para Espn Brasil
I01 (Integrated Multi-Platform Campaign (Online & Offline))
- What Lives Inside, de Pereira & O'dell San Francisco para Intel + Dell Usa
- Social Savvy Burglar, de Leo Burnett Chicago para Allstate Insurance Company Usa
- Print For Help, de Fcb Brasil São Paulo para Hewlett-Packard Brasil Brasil
DESIGN
B01 (Posters)
- Bike 24 Hours, de The Community/La Comunidad Miami para The Buenos Aires Public Bike System Usa
- Wave Tech, de F/Nazca Saatchi & Saatchi São Paulo para Mizuno Wave Creation 16 Brasil
- Celebrating 50 Years In Brasil, de F/Nazca Saatchi & Saatchi São Paulo para Institutional Brasil
B04i (Printed Books)
- Tell My Story, de Ddb Brasil São Paulo para Ngo - Aid Program To Chemical Dependents Brasil
B06 (Promotional Item Design)
- Proud Whopper, de David Miami para Whopper Usa
- Priceless Weapons, de Geometry Global Colombia Bogotá para Lionfish Colombia
- Ticket Books, de Africa São Paulo para Pocket Books Brasil
B07 (Publications & Brand Collateral)
- We Won't Help You, de J. Walter Thompson Brasil São Paulo para Alcoholics Anonymous Brasil
B09iii (Other Video Content)
- Wish You Were Here, de Lobo São Paulo para D&Ad Festival Brasil
C02ii (Print and Poster)
- Soundlab Posters, de F/Nazca Saatchi & Saatchi São Paulo para Leica Institutional Brasil
C02iii (Digital)
- Mutant Font, de Africa São Paulo para Public Awareness Ngo Brasil
C04 (Sound Design)
- Soundlab Records, de F/Nazca Saatchi & Saatchi São Paulo para Leica Institutional Brasil
C06 (Logo & Logo Type (designed for Small Scale Organisations))
- 100% Ideias Identity, de New Greco Belo Horizonte para Retail Store Brasil
C07 (Writing for Brands / Tone of Voice)
- Ron Mueck At Pinacoteca, de F/Nazca Saatchi & Saatchi São Paulo para Institutional Brasil
D03i (Posters)
- Soundlab Posters, de F/Nazca Saatchi & Saatchi São Paulo para Leica Institutional Brasil
D03ii (Product displays, POS graphic materials, brand Collateral)
- Proud Whopper, de David Miami para Whopper Usa
D04i (Spatial Installation)
- Nike Knitting Machine, de R/Ga Buenos Aires Buenos Aires para Nike Argentina
D04ii (Sculptural)
- Snow Graffiti, de Lapiz Chicago para México Usa
D05 (Public Space)
- Donate Your Shadow, de The Community/La Comunidad Miami Para Converse Usa
D06 (Wayfinding & Signage)
- Unforgettable Shots, de Africa São Paulo Para Institutional Brasil
D08iii (Large Business – International Or Global Scale)
- Oovoo Flip Dot Wall, de Real Art New York Para Interactive Trade Stand Usa
D09 (Live Events)
- Holograms For Freedom, de Ddb España Madrid Para Ngo España
E08 (3d Structural Design)
- Soundlab Box, de F/Nazca Saatchi & Saatchi São Paulo Para Leica Institutional Brasil
F02 (Applications)
- The Xc90 Experience In Volvo Reality, de R/Ga New York Para Volvo Xc90 Usa
- The Safety Touch, de Leo Burnett Colombia Bogotá Para Breast Cancer Campaigns Colombia
- The Last Shot, de Akqa San Francisco Para Footwear Usa
PRODUCT DESIGN
A05 (Home Electronics and Appliances)
- Ach2o, de Maruri Grey Guayaquil para Ach2o Ecuador
E01 (Promotional & Bespoke Items)
- Nivea Doll, de Fcb Brasil São Paulo para Nivea Sun Kids Brazil
- Jeff Bridges Sleeping Tapes, de Wieden+Kennedy New York para Squarespace Usa
F01 (Well-Being & Environmental Impact)
- Priceless Weapons, de Geometry Global Colombia Bogotá para Lionsh Colombia
- Funtastic Hand, de Publicis Colombia Bogotá para Prosthesis For Kids Colombia
G01 (Solution)
- Heart Beat Pillow, de Y&R Colombia Bogotá para Farmatodo Diapers Colombia
RADIO
A01 (Foods)
- Adopted, de Latinworks Austin para Skittles Usa
- Emoji, de Latinworks Austin para Skittles Usa
- Life & Death In Broad Daylight, de Lola Lowe & Partners Madrid para Magnum España
A04 (Household)
- Open Here, de Lola Lowe & Partners Madrid para Omo España
- Spoon, de Lola Lowe & Partners Madrid para Omo España
A06 (Cosmetics, Beauty & Toiletries)
- George Washington, de Wunderman Colombia Bogotá para Hand Sanitizer Colombia
- Abraham Lincoln, de Wunderman Colombia Bogotá para Hand Sanitizer Colombia
- Queen Elizabeth, de Wunderman Colombia Bogotá para Hand Sanitizer Colombia
A07 (Pharmacy)
- Born, de Y&R Buenos Aires para Preservativos Maxx Argentina
A10 (Cars & Automotive Services)
- Perfection 2, de Bbdo Chile Santiago para Original Parts Chile
A11 (Retail Stores)
- Girlfriend, de Talent São Paulo para 24 Hour Convenience Store/ Fast Food Brasil
- Surgery, de Talent São Paulo para 24 Hour Convenience Store/ Fast Food Brasil
- Soup, de Talent São Paulo para 24 Hour Convenience Store/ Fast Food Brasil
- The Post Writer, de Ddb Brasil São Paulo para Bookstore Brasil
- The Gossipy Columnist, de Ddb Brasil São Paulo para Bookstore Brasil
A14 (Entertainment & Leisure)
- Facebook, de Tapsa | Y&R Madrid para Fancine España
- History, de Tapsa | Y&R Madrid para Fancine España
A15 (Publications & Media)
- Guns And Roses, de Tapsa | Y&R Madrid para Online Radio España
- Red Hot Chili Peppers, de Tapsa | Y&R Madrid para Online Radio España
- Nirvana, de Tapsa | Y&R Madrid para Online Radio España
A19 (Corporate Image & Communication)
- Daddytoons News, de Tapsa | Y&R Madrid para Cars España
A21 (Public Awareness Messages)
- Martin, de Prolam Y&R Santiago para Unicef Chile
- Gay Frequency, de Lew'lara\Tbwa São Paulo para Institutional Brasil
A22 (Fundraising, Donations & Appeals)
- Gasoline, de Ogilvy Guatemala para Bomberos Voluntarios Guatemala
- Equipment, de Ogilvy Guatemala para Bomberos Voluntarios Guatemala
B01 (Use of Music)
- Guns And Roses, de Tapsa | Y&R Madrid para Online Radio España
C01 (Use of Radio as a Medium)
- Missing Divas, de Mccann San Jose San Jose para Saba Costa Rica
- Daddytoons News, de Tapsa | Y&R Madrid para Cars España
- Learning On The Way, de Sancho Bbdo Bogotá para News Paper Colombia
C02 (Use of Audio Technology)
- Radio Finger, de Y&R São Paulo para Institutional Brasil
- Xmas Dlights, de Lola Lowe & Partners Madrid para Radio España
- Parking Radio, de Africa São Paulo para Car Insurance Company Brasil
CREATIVE EFFECTIVENESS
A01 (Creative Effectiveness)
- Happy Id, de Mccann LIMA para Coca-Cola Perú
- Bald Cartoons, de Ogilvy Brasil São Paulo para Ngo Brasil
- Bentley Burial, de Leo Burnett Tailor Made São Paulo para Institutional Brasil
- Kombi Last Wishes, de Almapbbdo São Paulo para Volkswagen Bus Brasil
- The World's Toughest Job, de Mullen Boston para Cardstore Usa
- The Launch Of Ps4, de Bbh New York para Games Console Usa
- Speaking Exchange, de Fcb Brasil São Paulo para Cna Brasil
PR
A02 (Automotive and Transport)
- 70 Guardians Of Winter, de Proximity Barcelona Barcelona para Škoda Scout 4x4 España
A03 (Healthcare & Wellbeing)
- The Salt You Can See, de Grey Argentina Buenos Aires para Fundación Favaloro Argentina
A04 (Luxury goods, Fashion & Beauty)
- Catcalling Your Mom, de Independencia Lima para Everlast Perú
- Priceless Pets, de NBS Rio De Janeiro para Animal Adoption Brasil
A06 (Media, Arts & Entertainment)
- Tam's Museum On A Trolley, de Wunderman Brasil São Paulo para Aircraft Museum Brasil
A07 (Travel, Tourism & Leisure)
- Security Moms, de Ogilvy Brasil São Paulo para Soccer Team Brasil
- Blind Trip, de Maruri Grey Guayaquil para Promotional Tourism Campaign Ecuador
A08 (Retail & Restaurants)
- Proud Whopper, de David Miami para Whopper Usa
A09 (Financial Services)
- The Concert No One Was Waiting For, de Fahrenheit Ddb Lima para Bbva Perú
- Lightning Rod Billboard, de Leo Burnett Colombia Bogotá para Seguros Bolívar Colombia
A10 (Technology & Manufacturing)
- Perú Te Llama, de Y&R Lima para Communication Services Perú
A12 (Public Sector)
- Anti-Robbery Course, de Mccann WORLDGROUP COLOMBIA Bogotá para National Police Colombia
B01 (Corporate Reputation & Communication)
- Tuvalu, de Grey Argentina Buenos Aires para Smart Tv Argentina
- Perú Te Llama, de Y&R Lima para Communication Services Perú
- The Art Of Waiting, de Grey Brasil São Paulo para Institutional Brasil
B02 (Public Affairs & Lobbying)
- Holograms For Freedom, de Ddb España Madrid para Ngo España
- Toys In Mourning, de Oniria/Tbwa Asuncion para Institutional Paraguay
B04 (Corporate Responsibility)
- Proud Whopper, de David Miami para Whopper Usa
- March Of Toys, de Bbdo Guatemala para Kasperle Guatemala
- The Ramp Lesson, de Vml México para Driving School México
- Side By Side, de Sport Club Internacional Porto Alegre para Grenal Brasil
B05 (Environmental (incl. Sustainability))
- Tree Book Tree, de Fcb Buenos Aires para Tree Book Tree Argentina
B06 (Internal Communications (incl. employee Engagement))
- Ashes, de Mccann MADRID para Institutional. Fire La Bureba Factory. España
B08 (Events & Experiential (incl. stunts))
- Holograms For Freedom, de Ddb España Madrid para Ngo España
- Pay Per Love, de THE CYRANOS//Mccann Barcelona para Pay Per Love España
- The Ramp Lesson, de Vml México para Driving School México
- Security Moms, de Ogilvy Brasil São Paulo para Soccer Team Brasil
- Blind Trip, de Maruri Grey Guayaquil para Promotional Tourism Campaign Ecuador
- Toys In Mourning, de Oniria/Tbwa Asuncion para Institutional Paraguay
B09 (Celebrity Endorsement)
- The Weather Challenge, de Del Campo Saatchi & Saatchi Madrid Madrid para Aygo España
B10 (Sponsorship)
- Miners, de Prolam Y&R Santiago para Banco De Chile Chile
B11 (Launch or Re-launch)
- 180 Makeup Line, de Newstyle São Paulo para Cosmetics Brasil
B12 (Brand voice (incl. strategic storytelling))
- 180 Makeup Line, de Newstyle São Paulo para Cosmetics Brasil
- Donation Badges, de Leo Burnett Tailor Made São Paulo para Institutional Brasil
- Intimate Words, de Leo Burnett México para Always México
C02 (Community Building/Management)
- Move The Lunch, de Chico Latam Bogotá para Heineken Colombia
- Speaking Exchange, de Fcb Brasil São Paulo para Language School Brasil
C03 (Audience Targeting/Engagement (incl. social listening and conversational insight))
- Más Que Un Auto, de Conill Saatchi & Saatchi Miami para Brand Loyalty Usa
C04 (Influencer Communications)
- Los Cabos Reselfies, de Lapiz Chicago para Los Cabos, México Usa
- #Speakforthem, de Mccann LIMA para Campaign Against Child Abuse Perú
C06 (Use of Co-Creation & User Generated Content)
- #Speakforthem, de Mccann LIMA para Campaign Against Child Abuse Perú
C07 (Innovative Use of Social or Community)
- Hidden Messages, de Africa São Paulo para Violence Against Women Brasil
D02 (Territory Marketing & Communication (incl. city/region/country branding, etc.))
- Aruba Image Bank, de Grey Brasil São Paulo para Aruba Tourism Brasil
E01 (Integrated Campaign led by PR)
- Move The Lunch, de Chico Latam Bogotá para Heineken Colombia
E02 (Costs/Creative Performance PR Campaign)
- Emoticoke, de Ddb Eje San Juan para Coca-Cola Puerto Rico
MEDIA
A01 (Use of Screens)
- Safety Truck, de Leo Burnett Argentina Buenos Aires para Samsung Corporate Argentina
A02 (Use of Audio Platforms)
- Daddytoons News, de Tapsa | Y&R Madrid para Cars España
- Hello Pizza, de Fcb Brasil São Paulo para English School Brasil
A03 (use of Print)
- Mortein Hidden Ad, de Havas Worldwide São Paulo para Mortein Pro Brasil
- Eye Makeup Remover, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Sensus Comic, de Havas Sports And Entertainment México City para Pawnshop México
A04 (Use of Outdoor)
- Keep A Friendly Distance, de Ddb España Madrid para Acc System España
- Acc Bus Back, de Almapbbdo São Paulo para Acc Systems Brasil
A05 (Use of Ambient Media: Small Scale)
- Proud Whopper, de David Miami para Whopper Usa
- Ticket Books, de Africa São Paulo para Pocket Books Brasil
- Unforgettable Shots, de Africa São Paulo para Institutional Brasil
A06 (Use of Ambient Media: Large Scale)
- Donate Your Shadow, de The Community/La Comunidad Miami para Converse Usa
- The Ramp Lesson, de Vml México para Driver's School México
- Toys In Mourning, de Oniria/Tbwa Asuncion para Institutional Paraguay
- Sun Lifeguards, de J. Walter Thompson Argentina Buenos Aires para Lalcec Argentina
- Holograms For Freedom, de Ddb España Madrid para Ngo España
- Powerade Runners, de THE CYRANOS//Mccann Barcelona para Powerade España
A07 (Use of Events & Stunts)
- Clasiclaxons, de Fcb Mayo Lima para Radio Filarmonía Perú
- Donation Badges, de Leo Burnett Tailor Made São Paulo para Institutional Brasil
- Holograms For Freedom, de Ddb España Madrid para Ngo España
- Casa Batlló, de Tbwa\España Madrid para Airbnb / Rental Housing And Hosting Online España
- Security Moms, de Ogilvy Brasil São Paulo para Soccer Team Brasil
A08 (Use of Branded Content & Sponsorship)
- Trip Book Smiles, de Fcb Brasil São Paulo para Mileage Program Brasil
- Skip Ad Festival, de Publicis Brasil São Paulo para The Voice Tv Show Brasil
B01 (Use of Social Platforms)
- #Sendbadluck, de Lapiz Chicago para Allstate Insurance Usa
- The Tweeting Pothole, de P4 Ogilvy&Mather Panamá City para Publications And Media Panamá
- #Bostonblizzardchallenge Warms Up, de J. Walter Thompson Puerto Rico San Juan para Prtc Puerto Rico
- #Speakforthem, de Mccann LIMA para Campaign Against Child Abuse Perú
B02 (Use of Mobile Devices)
- Sos Sms, de Grey Mèxico México City para Online Emergency Service México
- Drive To The Unexpected, de Olabuenaga Chemistri México City para Cadillac; Automotive México
- Ttyl (Talk To You Later), de Maruri Grey Guayaquil para Chevrolet Ecuador
B03 (Use of Other Digital Platforms)
- Under Construction Sites, de Omd San Jose para Construction Machinery And Equipment Company Costa Rica
- Sky Tip, de Isobar Brasil Sao Paulo para Pay Tv Brasil
- Aid To Cart, de Sancho Bbdo Bogotá para Exito Foundation Colombia
B04 (Use of Digital Content)
- Adoptable Trends, de Dieste Dallas para Pet Adoption Usa
- The Weather Challenge, de Del Campo Saatchi & Saatchi Madrid Madrid para Aygo España
- Together Against Leaks, de Leo Burnett Tailor Made São Paulo para Always Brasil
C01 (Fast Moving Consumer Goods)
- Message In A Bottle, de Del Campo Saatchi & Saatchi Buenos Aires para Andes Argentina
- Father´S Day, de Mccann MADRID para Ham España
C02 (Cars & Automotive Services)
- Cinema Pedestrian Detection, de Ddb España Madrid para Nuevo Volkswagen Passat España
- Drive To The Unexpected, de Olabuenaga Chemistri México City para Cadillac; Automotive México
C06 (Travel, Entertainment & Leisure)
- Snow Graffiti, de Lapiz Chicago para México Usa
- Trip Book Smiles, de Fcb Brasil São Paulo para Mileage Program Brasil
C07 (Retail, E-Commerce & Restaurants)
- Houses In Exhibition, de Fcb Brasil São Paulo para Online Real State Brasil
- Proud Whopper, de David Miami para Whopper Usa
C08 (Publications & Media)
- Clasiclaxons, de Fcb Mayo Lima para Radio Filarmonía Perú
- The Tweeting Pothole, de P4 Ogilvy&Mather Panamá City para Publications And Media Panamá
- Skip Ad Festival, de Publicis Brasil São Paulo para The Voice Tv Show Brasil
C10 (Corporate Image & Communication)
- Shiny Lessons, de Omd Guatemala para Zapaterias Coban Guatemala
- The Letter, de Nomades México City para Tecate México
C11 (Charities (incl. Fundraising, Donations & Appeals))
- Animal Copyrights, de Cheil España Madrid para Animal Copyrights (The First Image Bank For Wwf) España
- The Salt You Can See, de Grey Argentina Buenos Aires para Fundación Favaloro Argentina
- Priceless Pets, de NBS Rio De Janeiro para Animal Adoption Brasil
- Social Blood App, de Publicitas/Saatchi & Saatchi Guayaquil para Bank Of Blood Ecuador
- First Step Project, de Africa São Paulo para Sporting Goods E-Commerce Brasil
C12 (Public Health & Safety & Public Awareness Messages)
- Sensus Comic, de Havas Sports And Entertainment México City para Pawnshop México
- The Day Women Disappeared, de Pagés Bbdo Santo Domingo para La Sirena República Dominicana
- Toys In Mourning, de Oniria/Tbwa Asuncion para Institutional Paraguay
- Holograms For Freedom, de Ddb España Madrid para Ngo España
- Ttyl (Talk To You Later), de Maruri Grey Guayaquil para Chevrolet Ecuador
D01 (Use of Integrated Media)
- Wake Up Your Smile, de Omd España Madrid para Breakfast Españ
OUTDOOR
A01 (Foods)
- Little Girl, de Y&R São Paulo para Ice Cream Brasil
- Cabbage, de Y&R São Paulo para Danette Brasil
- Beet, de Y&R São Paulo para Danette Brasil
A02 (Drinks (Alcoholic & Non-Alcoholic))
- Selfie, de Publicis Perú Lima para Pilsen Callao Perú
A05 (Cosmetics & Beauty, Toiletries & Pharmacy) - , de para
- Crying Airplane, de We São Paulo para Diaper Rash Cream Brasil
- Crying Restaurant, de We São Paulo para Diaper Rash Cream Brasil
A06 (Clothing, Footwear & Accessories)
- Enduro, de Publicis México México City para Enduro Helmet México
- Race, de Publicis México México City para Race Helmet México
A07 (Miscellaneous)
- Cyan, de Ogilvy & Mather Colombia Bogotá para Ecofill Ink Cartridges Colombia
- Magenta, de Ogilvy & Mather Colombia Bogotá para Ecofill Ink Cartridges Colombia
- Yellow, de Ogilvy & Mather Colombia Bogotá para Ecofill Ink Cartridges Colombia
- Black, de Ogilvy & Mather Colombia Bogotá para Ecofill Ink Cartridges Colombia
A08 (Cars & Automotive Services)
- Ok, de Made México City para Fiat 500 México
- Tumbs Up, de Made México City para Fiat 500 México
- Hydrant, de Africa São Paulo para All New Outlander With Rearview Camera Brasil
- Bush, de Africa São Paulo para All New Outlander With Rearview Camera Brasil
A10 (Travel, Transport & Tourism)
- Dog, de The Community/La Comunidad Miami para The Buenos Aires Public Bike System Usa
- Baby, de The Community/La Comunidad Miami para The Buenos Aires Public Bike System Usa
- Squirrel, de The Community/La Comunidad Miami para The Buenos Aires Public Bike System Usa
- Moths, de The Community/La Comunidad Miami para The Buenos Aires Public Bike System Usa
A11 (Entertainment & Leisure)
- Napalm, de Made México City para Museo Memoria Y Tolerancia México
- Wwii, de Made México City para Museo Memoria Y Tolerancia México
- Nguyen, de Made México City para Museo Memoria Y Tolerancia México
A12 (Publications & Media)
- Hamburger, de Y&R São Paulo para Institutional Brasil
- Hotdog, de Y&R São Paulo para Institutional Brasil
A14 (Business Equipment & Services)
- Titanic, de Propeg Salvador para Billboard Advertising Brasil
- Pope, de Propeg Salvador para Billboard Advertising Brasil
- Michael Jackson, de Propeg Salvador para Billboard Advertising Brasil
A16 (Corporate Image & Communication)
- Starbucks And Go, de Rai Propaganda São Paulo para Institutional Brand Campaign Brasil
A17 (Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages)
- Lollipop, de Y&R São Paulo para Anti-Obesity Brasil
- B&W Dress, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Blue Dress, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Pullover, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Sweater, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Tunic, de Lew'lara\Tbwa São Paulo para Institutional Brasil
- Sponge Children Kitchen, de El Taier / Tribu Ddb Guatemala City para Social Awareness Guatemala
- The Hiv Positive Poster, de Ogilvy Brasil São Paulo para Corporate Brasil
- Dad 1, de Ogilvy & Mather Chile Santiago para Unicef Chile
- Dad 2, de Ogilvy & Mather Chile Santiago para Unicef Chile
B01 (Foods)
- Little Girl, de Y&R São Paulo para Ice Cream Brasil
- Parrot, de Prolam Y&R Santiago para Lollipop Chile
- Rake, de Prolam Y&R Santiago para Lollipop Chile
- Bees, de Prolam Y&R Santiago para Lollipop Chile
- Pig - Kamasutra, de Africa São Paulo para Pepper Brasil
- Cow - Kamasutra, de Africa São Paulo para Pepper Brasil
B02 (Drinks (Alcoholic & Non-Alcoholic))
- Selfie, de Publicis Perú Lima para Pilsen Callao Perú
- Crossroads Fist Bump – Race, de Pereira & O'dell San Francisco para Coca-Cola Usa
- Crossroads Fist Bump – Religion, de Pereira & O'dell San Francisco para Coca-Cola Usa
- Dress, de Prolam Y&R Santiago para Beer Chile
B03 (Household)
- Flower Dog, de Havas Worldwide Vale México para Airwick México
- Meat, de Bbdo México para Scotch-Brite / Heavy Duty Scrub Sponge México
- Egg, de Bbdo México para Scotch-Brite / Heavy Duty Scrub Sponge México
- Salmon, de Bbdo México para Scotch-Brite / Heavy Duty Scrub Sponge México
- Judite, de Y&R São Paulo para Super Glue Brasil
- Noemia, de Y&R São Paulo para Super Glue Brasil
- Mirtes, de Y&R São Paulo para Super Glue Brasil
- Fast Lighting Charcoal- Cheetah, de Alma Ddb Miami para Fast Lighting Charcoal Usa
- Fast Lighting Charcoal- Runner, de Alma Ddb Miami para Fast Lighting Charcoal Usa
- Panda, de Alma Ddb Miami para Green Works Usa
B04 (Home Appliances, Furnishings, Electronics & Audio-Visual )
- Couple, de Prolam Y&R Santiago para Ozom Chile
- Fat, de Prolam Y&R Santiago para Ozom Chile
- Fish, de Prolam Y&R Santiago para Ozom Chile
- Office, de Ogilvy Brasil São Paulo para Compact Go Vaccum Cleaner Brasil
- Bedroom, de Ogilvy Brasil São Paulo para Compact Go Vaccum Cleaner Brasil
- +5, de Ddb Brasil São Paulo para Furniture Brasil
- 6-8, de Ddb Brasil São Paulo para Furniture Brasil
B05 (Cosmetics & Beauty, Toiletries & Pharmacy)
- Church -Ball, de Almapbbdo São Paulo para Cafiaspirin Brasil
- Carpet - Wine, de Almapbbdo São Paulo para Cafiaspirin Brasil
- Car - Vase, de Almapbbdo São Paulo para Cafiaspirin Brasil
- Nelson's Foot, de Almapbbdo São Paulo para Dr. Scholl's Brasil
- Anna's Foot, de Almapbbdo São Paulo para Dr. Scholl's Brasil
- Jose's Foot, de Almapbbdo São Paulo para Dr. Scholl's Brasil
- Sailor, de Prolam Y&R Santiago para X Sense Men De All Nutrition Chile
- Fighter, de Prolam Y&R Santiago para X Sense Men De All Nutrition Chile
B06 (Clothing, Footwear & Accessories)
