Finalistas iberoamericanos
MEDIA
A01 (Consumer Goods)
A01/041 AD-FREE MOVIES , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
A01/049 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
A01/050 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL
A02 (Healthcare)
A02/016 REPORT THIS AD , de PARADAIS DDB, Guayaquil para VERIS ECUADOR
A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)
A04/021 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
A04/024 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
A04/031 NEVER STOP ORDERING , de GUT, Buenos Aires para PEDIDOSYA ARGENTINA
A04/032 BOXED ADS , de GUT, Buenos Aires para MERCADO LIBRE ARGENTINA
A05 (Media/Entertainment)
A05/013 BRING KOREA TO THE WORLD , de NETFLIX, Los Angeles / FOUNDERS, Miami para NETFLIX UNITED STATES
A05/017 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
A06 (Consumer Services/Business to Business)
A06/019 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA
A06/022 ESTIBADORES , de CIRCUS GREY, Miraflores para MIBANCO PERU
A06/029 BAIT BOARDS , de GUT, Buenos Aires para MERCADO ADS ARGENTINA
A07 (Not-for-Profit / Charity / Government)
A07/022 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN
B01 (Use of Screens & Audio Visual Platforms)
B01/009 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL
B02 (Use of Audio Platforms)
B02/012 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL
B02/016 OOH FOR ALL , de EUPHORIA CREATIVE, Sao Paulo para JCDECAUX BRAZIL
B04 (Use of Outdoor)
B04/027 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
B04/068 INFINITE SUNSET , de GREY, Sao Paulo para CORONA BRAZIL
B04/073 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC DOMINICAN REPUBLIC
B04/076 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
B04/114 BOXED ADS , de GUT, Buenos Aires para MERCADO LIBRE ARGENTINA
B05 (Small-Scale Media)
B05/018 DISCOUNT ADDRESSES , de WILD FI PARAGUAY, Asuncion / WILD FI, Asuncion para TADA DELIVERY PARAGUAY
B06 (Large-Scale Media)
B06/019 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO
B06/037 SUN RESERVE , de GREY, Sao Paulo para CORONA BRAZIL
B06/040 TAP STUDIO , de AB INBEV, Shanghai / DAVID, Bogota / FRED & FARID SHANGHAI para GUINNESS MAINLAND CHINA / COLOMBIA
B07 (Use of Events & Stunts)
B07/075 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL
B07/092 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL
B07/104 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
B07/135 2.5% LIBRARY , de ALMAPBBDO, Sao Paulo para AMAZON BRAZIL
B08 (Use of Digital Platforms)
B08/028 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL
B10 (Use of Social Platforms)
B10/004 PETE ZAHAT , de BRAND BUILDING AD, Quito para PIZZA HUT ECUADOR
B10/050 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
B10/056 OREO VOICE NOTES , de LEPUB BOGOTA para OREO COLOMBIA
B10/057 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL
B11 (Innovative Use of Influencers/Creators)
B11/012 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
B13 (Retail Media)
B13/002 IMAGINE WITH PETACOS , de BUENTIPO, Bogota / DDB COLOMBIA, Bogota para CERVEZA POKER COLOMBIA
B13/024 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY
B13/049 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA
C01 (Audience Insights)
C01/021 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
C01/032 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY
C01/070 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
C01/071 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
C01/085 REPORT THIS AD , de PARADAIS DDB, Guayaquil para VERIS ECUADOR
C02 (Use of Brand or Product Integration into a Programme or Platform)
C02/014 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL
C02/024 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL
C02/038 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA
C03 (Data-Driven Targeting)
C03/013 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA
C04 (Use of Branded Content Created for Digital or Social)
C04/028 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
C05 (Data Integration)
C05/007 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA
C06 (Co-Creation of Branded IP)
C06/006 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
D01 (Local Brand)
D01/022 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA
D02 (Challenger Brand)
D02/013 THE LUCKY SPONSOR , de MERCADO McCANN, Buenos Aires para SCHNEIDER ARGENTINA
D02/020 UNTHINKABLE RIDES , de AKQA, Sao Paulo para UBER BRAZIL
D04 (Social Behaviour)
D04/030 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY
D04/081 MAKEUP PAYMENT , de MRM, Sao Paulo para MASTERCARD BRAZIL
D04/102 NESCAFE DECAF BILLBOARDS , de STAR5, Panama para NESCAFE PANAMA
D05 (Use of Humour)
D05/003 HOT COUTURE: RANGE , de PEPSICO, Reading / SIPS & BITES, London / PS21, Madrid para EXTRA FLAMIN" HOT UNITED KINGDOM / SPAIN
D05/008 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
D05/033 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA
D06 (Breakthrough on a Budget)
D06/008 THE CASE FOR SAVING WATER , de DENTSU CREATIVE, Lisbon para VISIT PORTUGAL PORTUGAL
D06/024 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO
D07 (Corporate Purpose & Social Responsibility)
D07/056 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC DOMINICAN REPUBLIC
D07/069 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL
D08 (Market Disruption)
D08/027 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
D09 (Cultural Engagement)
D09/052 SPORT THE FIGHT , de WIEDEN+KENNEDY, Sao Paulo para NIKE BRAZIL
D09/055 LOVELESS STORY , de ARTPLAN, Sao Paulo para UOL BRAZIL
E05 (Use of Data & Analytics)
E05/002 LALIGA AGAINST HATE , de MINDSHARE, Madrid para LALIGA SPAIN
ENTERTAINMENT
A01 (Fiction Film: Up to 5 minutes)
A01/025 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO
A04 (Non-Fiction Film: 5–30 minutes)
A04/007 9,90 PRESENTED BY $9,90 , de THE WALT DISNEY COMPANY BRASIL, São Paulo para DISNEY BRAZIL
A10 (Promotional Content for Publishers & Networks)
A10/005 BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL
C01 (Audience Engagement/Distribution Strategy)
C01/020 DUNGEONS&DRAGONS: THE LOST EPISODE , de OGILVY, Sao Paulo para HASBRO BRAZIL
C02 (Influencer & Co-Creation)
C02/026 DUNGEONS&DRAGONS: THE LOST EPISODE , de OGILVY, Sao Paulo para HASBRO BRAZIL
D01 (Brand Partnerships, Sponsorships & Collaborations)
D01/025 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL
D01/048 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA
D02 (Partnerships with Talent)
D02/007 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
E01 (Diversity & Inclusion in Entertainment)
E01/018 LETTERS FROM SIMONE , de AFRICA CREATIVE DDB, Sao Paulo / ATENAS.AG, Sao Paulo para ITAÚ UNIBANCO BRAZIL
E04 (Social Behaviour)
E04/008 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO
E04/042 CHEERING FOR THE RAIN , de ARTPLAN, Sao Paulo para GLOBOPLAY BRAZIL
SOCIAL & CREATOR
A01 (Consumer Goods)
A01/027 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
A01/040 BRAND OF THE MATCH , de DAVID, Bogota para AGUILA COLOMBIA
A01/057 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
A01/067 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES
B02 (Audience Targeting/Engagement Strategies)
B02/029 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL
B02/040 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
B02/042 UNINTERRUPTADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
B02/049 LYNX WITH CATNIP , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN
B02/067 BK® TASTE LAWYERS , de ALMAPBBDO, Sao Paulo para BURGER KING BRAZIL
B03 (Real-Time Response)
B03/051 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO
B03/070 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES
B04 (Social Listening & Insight)
B04/016 MARIAHS’ SQUAD , de GALERIA, Sao Paulo para HAVAIANAS BRAZIL
B04/021 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA
B06 (Innovative Engagement of Community)
B06/059 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para PURINA BRAZIL
B06/071 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
B06/072 TRASH TALK CODES , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL
B06/099 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
B08 (Creator & Influencer Sourced Insight)
B08/011 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL
C01 (Organic Reach & Influence)
C01/022 COMMUNITY KING , de BRAND BUILDING AD, Quito para BURGER KING ECUADOR
C01/027 HEINEQUEEN , de LEPUB, Sao Paulo / ATENAS.AG, Sao Paulo para HEINEKEN BRAZIL
C02 (Creator Cross-Channel Storytelling)
C02/005 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
C03 (Creator Collaboration)
C03/105 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO
C05 (Excellence in Craft)
C05/007 DO YOU SPEAK ANITTA? , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / SPOTIFY, Sao Paulo para SPOTIFY BRAZIL
C06 (Community Building)
C06/028 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
D01 (Content Placement)
D01/013 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL
D01/019 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
D01/021 UNINTERRUPTADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
D01/023 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
D04 (Co-Creation & User Generated Content)
D04/021 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO
D04/051 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL
D04/062 DANCING WASHERS , de VML, Mexico City para WHIRLPOOL MEXICO
D05 (Social Commerce)
D05/012 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL
D05/016 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
D05/022 THE SOUND OF DIVORCE , de OGILVY ARGENTINA, Buenos Aires para CALM ARGENTINA
E01 (Multi-Platform Social Campaign)
E01/005 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES
E01/023 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA
E03 (Social Purpose)
E03/029 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA
F03 (Single-Market Campaign)
F03/044 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO
F04 (Social Behaviour)
F04/021 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN
F04/025 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO
F04/045 ODDLY SATISFYING MEDIA , de AFRICA CREATIVE DDB, Sao Paulo para ABINBEV BRAZIL
F04/067 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
F05 (Use of Humour)
F05/042 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL
F05/048 TRASH TALK CODES , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL
F05/049 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
F07 (Corporate Purpose & Social Responsibility)
F07/021 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA
F07/033 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL
F08 (Market Disruption)
F08/008 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
F09 (Cultural Engagement)
F09/035 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
INDUSTRY CRAFT
A01 (Typography: Brand & Communications Design)
A01/025 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
B01 (Art Direction: Brand & Communications Design)
B01/040 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
B01/085 MOCTEZUMA — CEMENT REIMAGINED IN MEXICO , de BRANDS&PEOPLE, San Pedro Garza Garcia para MOCTEZUMA MEXICO
B01/093 WINIS FONT , de THE KLASS COMPANY, Tepotzotlan / CATORCE DIAS, Mexico City para WINIS MEXICO
B02 (Art Direction: Outdoor)
B02/072 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
B02/132 GOLD = DEATH , de DM9, Sao Paulo para URIHI YANOMAMI BRAZIL
B02/151 BOAT , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN
B02/152 WAVES , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN
B02/153 SURFER , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN
B03 (Art Direction: Print & Publishing)
B03/023 "THE SHINING" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
B03/024 "A HOUSE FOR MR. BISWAS" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
B03/025 "EXTREME METAPHORS" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL
B03/030 THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL
B03/063 NIGRUM CORPUS , de ARTPLAN, Sao Paulo para IDOMED BRAZIL
B04 (Art Direction: Packaging Design)
B04/014 MOCTEZUMA — CEMENT REIMAGINED IN MEXICO , de BRANDS&PEOPLE, San Pedro Garza Garcia para MOCTEZUMA MEXICO
C01 (Illustration: Brand & Communications Design)
C01/015 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
C02 (Illustration: Outdoor)
C02/036 HYPERREAL TASTES BETTER , de BURGER KING, La Reina / WOLF BCPP, Santiago para BURGER KING CHILE
C03 (Illustration: Print & Publishing)
C03/006 THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL
D01 (Photography: Brand & Communications Design)
D01/011 PROJECT 4270 , de BBDO CHILE, Santiago para BANCO DE CHILE CHILE
D01/017 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES
D02 (Photography: Outdoor)
D02/081 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES
D03 (Photography: Print & Publishing)
D03/032 CAR , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO
E05 (Copywriting: Excellence in Image Description)
E05/001 TOUCHING COLORS , de VML, Sao Paulo para CORAL BRAZIL
ENTERTAINMENT FOR SPORTS
A03 (Promotional Content for Publishers & Networks)
A03/003 RUN, ESPN ANCHORS! , de THE WALT DISNEY COMPANY BRASIL, São Paulo / ESPN BRASIL, Sumare para ESPN BRAZIL
A04 (Brand Storytelling)
A04/039 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES
B01 (Sports Live Experience)
B01/002 SAVING PELOTICA DE GOMA , de LAWEB BUENTIPO, Caracas / BUENTIPO, Bogota para VACÍLATE ESTO VENEZUELA / COLOMBIA
B01/015 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
B01/048 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU
C01 (Fan Engagement/Distribution Strategy)
C01/044 SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA
C01/045 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA
C01/053 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES
C01/057 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL
C01/076 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA BRAZIL
C02 (Influencer & Co-Creation)
C02/001 SAVING PELOTICA DE GOMA , de LAWEB BUENTIPO, Caracas / BUENTIPO, Bogota para VACÍLATE ESTO VENEZUELA / COLOMBIA
D01 (Brand Partnerships, Sponsorships & Collaborations)
D01/017 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
D01/038 SENNA, THE VOICE OF AN ICON , de CPB, São Paulo / AB INBEV, Sao Paulo para GUARANÁ ANTARCTICA BRAZIL
D01/057 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA
D02 (Partnerships with Sports Talent)
D02/043 SPONSORSHIP BEYOND THE RINGS , de PUBLICIS BRASIL, Sao Paulo / WHITE RABBIT, Budapest para DECATHLON BRAZIL / HUNGARY
D02/048 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU
E01 (Diversity & Inclusion in Sport)
E01/031 RUNNING IN FEAR , de LEW"LARATBWA, Sao Paulo para ALMA PRETA BRAZIL
E01/032 THE INVISIBLE DEFEAT , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL
E02 (Innovation in Sport)
E02/014 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA
E02/019 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL
E02/024 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA BRAZIL
E03 (Challenger Brand)
E03/014 BRAND OF THE MATCH , de DAVID, Bogota para AGUILA COLOMBIA
E04 (Social Behaviour)
E04/033 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES
E07 (Cultural Engagement)
E07/019 RUNNING IN FEAR , de LEW"LARATBWA, Sao Paulo para ALMA PRETA BRAZIL
E07/029 AEROMEXICANOS , de OGILVY, Mexico City para AEROMEXICO MEXICO
ENTERTAINMENT FOR MUSIC
A01 (Excellence in Music Video)
A01/019 "LOVE" , de SPECIALGUEST, New York / SPECIALGUESTX, Madrid para OK GO UNITED STATES / SPAIN
A01/023 JOVEM MK - MEU KARMA , de AFRICA CREATIVE DDB, Sao Paulo para KONDZILLA BRAZIL
A01/032 PAPOTA , de REBOLUCION, Buenos Aires / ABOUT ENTERTAINMENT, Buenos Aires para CA7RIEL&PACO AMOROSO ARGENTINA
A03 (Use of Original Composition)
A03/030 THE SURRENDER BY HANS ZIMMER , de OGILVY SPAIN, Madrid para TURISMO DE ANDALUCÍA SPAIN
B01 (Live Music Experience)
B01/007 ME FEAT. ME , de DDB CHILE, Santiago para NOSOTRAS CHILE
B01/009 HEINEQUEEN , de LEPUB, Sao Paulo / ATENAS.AG, Sao Paulo para HEINEKEN BRAZIL
C01 (Fan Engagement/Community Building)
C01/002 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL
C01/006 SPOTIFY COLOMBIA | SINGING IN YOUR INGLISH , de FOUNDERS, Miami para SPOTIFY UNITED STATES
C01/031 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
C02 (Influencer & Co-Creation)
C02/002 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL
D01 (Brand Partnerships, Sponsorships & Collaborations)
D01/016 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO
D02 (Partnerships with Music Talent)
D02/056 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
E06 (Breakthrough on a Budget)
E06/001 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL
E07 (Cultural Engagement)
E07/009 ME FEAT. ME , de DDB CHILE, Santiago para NOSOTRAS CHILE
E07/017 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
E07/024 SHOT ON IPHONE | ¡SUERTE! , de TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Miami para APPLE UNITED STATES
ENTERTAINMENT FOR GAMING
B05 (Use of Gaming/Streaming Platforms)
B05/022 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
C01 (Community Management/Social Engagement)
C01/013 THE WHATSAPP SAGA , de DAVID, Sao Paulo para BIS BRAZIL
C01/019 LAG OR BAD , de PARADAIS DDB, Guayaquil para XTRIM ECUADOR
E04 (Social Behaviour)
E04/024 LAG OR BAD , de PARADAIS DDB, Guayaquil para XTRIM ECUADOR
E05 (Use of Humour)
E05/013 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
E06 (Breakthrough on a Budget)
E06/007 NEW AVATARS OF HOPE , de DRUID CREATIVE GAMING, Sao Paulo para MÃES DA SÉ BRAZIL
DIRECT
A01 (Consumer Goods)
A01/009 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL
A01/043 SUN RESERVE , de GREY, Sao Paulo para CORONA BRAZIL
A01/066 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA
A01/078 DANCING WASHERS , de VML, Mexico City para WHIRLPOOL MEXICO
A02 (Healthcare)
A02/025 PAINVISIBLE , de VML, Madrid / VML, New York para ARITIUM SPAIN / UNITED STATES
A02/027 GLOWING RELIEF , de DE LA CRUZ OGILVY, San Juan / OGILVY HEALTH, New York para ALIVIA HEALTH PUERTO RICO / UNITED STATES
A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)
A04/020 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL
A04/039 CLANDESTINATION , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA
A04/041 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
A04/048 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
A05 (Media/Entertainment)
A05/016 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
A06 (Consumer Services/Business to Business)
A06/018 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL
A06/028 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA
A07 (Not-for-Profit / Charity / Government)
A07/027 LESSONS OF SHAME , de HAVAS COSTA RICA, San Antonio para WORLD VISION COSTA RICA
A07/046 MY VOICE, MY VOTE , de OGILVY SPAIN, Barcelona para ADELA SPAIN
A07/058 CHILDREN OF THE DICTATORSHIP , de CHEIL WORLDWIDE, Santiago para HIJOS Y MADRES DEL SILENCIO FOUNDATION CHILE
B02 (Small-Scale Media)
B02/013 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL
B02/026 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL
B02/086 SIX BACK , de GUT, Mexico City para VICTORIA MEXICO
B03 (Large-Scale Media)
B03/033 BRANDED SHADOWS , de GREY, Sao Paulo / GREY ARGENTINA, Buenos Aires para BRAHMA BRAZIL / ARGENTINA
B03/038 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
B04 (Use of Broadcast)
B04/009 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL
B04/012 DRINKABLE ANTHEM , de JUDAS, Lisbon para SUPER BOCK PORTUGAL
B04/019 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU
B04/027 01. THE INTERRUPTED GOAL , de LEO BRAZIL, Sao Paulo para FIAT BRAZIL
B05 (Use of Print/Outdoor)
B05/026 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
B05/048 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC DOMINICAN REPUBLIC
B05/059 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL
C01 (Data-Driven Direct Strategy)
C01/026 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL
C02 (Data-Driven Targeting)
C02/007 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
C02/022 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
C03 (Use of Real-Time Data)
C03/025 CHEERING FOR THE RAIN , de ARTPLAN, Sao Paulo para GLOBOPLAY BRAZIL
C04 (New Realities & Emerging Tech)
C04/012 THE AMAZON GREENVENTORY , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL
C04/018 MY VOICE, MY VOTE , de OGILVY SPAIN, Barcelona para ADELA SPAIN
C04/026 MENOPAUSE MODE , de ALMAPBBDO, Sao Paulo para LG BRASIL BRAZIL
D01 (Use of Digital Platforms)
D01/049 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA
D01/062 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
D02 (Use of Mobile)
D02/017 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
D02/046 FANTASIAPP , de GUT, Sao Paulo para MERCADO PAGO BRAZIL
D02/048 ICON DISCOUNTS , de DIGITAS COLOMBIA, Bogota para MCDONALD"S COLOMBIA
D03 (Use of Social Platforms)
D03/056 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
D03/075 SEARCH FOR MAGIC , de DAVID, Madrid / GUT, Buenos Aires / DAVID, Miami para COCA-COLA SPAIN / ARGENTINA / UNITED STATES
D04 (Real-Time Response)
D04/012 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL
D04/026 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
D05 (Co-Creation & User-Generated Content)
D05/017 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO
E01 (Copywriting)
E01/005 MARATHON HIJACK CDMX , de WIEDEN+KENNEDY, Mexico para NIKE MEXICO
E02 (Art Direction/Design)
E02/011 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES
E03 (Experience Design)
E03/017 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
E03/030 ICON DISCOUNTS , de DIGITAS COLOMBIA, Bogota para MCDONALD"S COLOMBIA
E04 (Launch/Relaunch)
E04/010 KFC FRIES COMPENSATION , de PS21, Madrid para KFC SPAIN
E04/020 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL
E04/027 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL
E04/033 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL
E05 (Personalised Campaigns)
E05/031 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL
F01 (Local Brand)
F01/022 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA
F01/027 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO
F01/030 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL
F02 (Challenger Brand)
F02/012 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO
F03 (Single-Market Campaign)
F03/027 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL
F03/074 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA
F04 (Social Behaviour)
F04/046 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL
F04/058 POWERING CONNECTION , de BETC HAVAS, Sao Paulo para TIM TELECOM BRAZIL
F04/114 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL
F04/118 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL
F06 (Breakthrough on a Budget)
F06/017 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO
F07 (Corporate Purpose & Social Responsibility)
F07/050 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL
F07/078 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL
F07/081 STILL OPEN , de DAVID, Madrid para JCDECAUX SPAIN
F07/086 GLOWING RELIEF , de DE LA CRUZ OGILVY, San Juan / OGILVY HEALTH, New York para ALIVIA HEALTH PUERTO RICO / UNITED STATES
F07/092 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL
F07/100 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL
F07/106 MARINO URIEL: THE (UN)FORGETTABLE LEGEND , de HAVAS, Madrid para ATLÉTICO DE MADRID FOOTBALL CLUB SPAIN
F09 (Cultural Engagement)
F09/062 TRACKING BAD BUNNY , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO
F09/071 CHILDREN OF THE DICTATORSHIP , de CHEIL WORLDWIDE, Santiago para HIJOS Y MADRES DEL SILENCIO FOUNDATION CHILE
DIGITAL CRAFT
Video/Moving Image
-SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA
Music/Sound Design
-LEGAL TRACKS , de BETC HAVAS, Sao Paulo para KWAI BRAZIL
Experience Design: Multi-Platform
-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL
Data Storytelling
-COOL DOWN CONTROLLER , de LEPUB, Sao Paulo / LEPUB, Milan para HEINEKEN BRAZIL / ITALY
-THE ODISSEY OF WILSON , de AFRICA CREATIVE DDB, Sao Paulo para VIVO BRAZIL
Data Visualisation
-ALLEVIA POLLEN PASSPORT , de MRM WORLDWIDE, Madrid para Opella-Allegra SPAIN
-THE ODISSEY OF WILSON , de AFRICA CREATIVE DDB, Sao Paulo para VIVO BRAZIL
Curation of Data
-THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL
AI Storytelling
-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL
Innovative Use of Technology
-THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL
-THE EYES DRIBBLE , de LEPUB, Milan / PUBLICIS, Buenos Aires para HEINEKEN ITALY / ARGENTINA
-SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA BRAZIL
-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL
Technological Achievement in Digital Craft
-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL
DESIGN
Product Design
-Living Fabric, de VML, Bogotá para Universidad De Los Andes & Atratus Colombia
Books
-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil
-Nigrum Corpus, de Artplan, San Pablo para Idomed Brasil
Design-Driven Effectiveness
-Justice By Her Type, de Garnier BBDO, San Jose para Families Surviving Feminicides Collective Costa Rica
-Brand Of The Match, de David, Bogotá para Aguila Colombia
Special Editions & Bespoke Items
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil
-Brand Of The Match, de David, Bogotá para Aguila Colombia
Posters
-Coca-Cola Classic, de VML, New York / VML, Sao Paulo para Coca-Cola United States / Brasil
-Unwrap The Summer, de Lola Mullenlowe, Madrid para Cornetto España
-Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil
-The Beer Behind Backstage, de Africa Creative DDB, Sao Paulo para Budweiser Brasil
Promotional Items/Promotional Printed Media
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-Rice Of Glory, de Maruri, Guayaquil / Grey Argentina, Buenos Aires / Grey, San Pablo para Super Extra Rice Ecuador / Argentina / Brasil
Sustainability-Focused Design
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
Innovation in Design
-The 100% Home Compostable Sticker, de Grey, San Pablo / Zespri International, Mt Maunganui para Zespri Brasil / Nueva Zelanda
-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil
-Self-Packing Cheese, de Ogilvy Colombia, Bogota para Nestlé Colombia
-Living Fabric, de VML, Bogotá para Universidad De Los Andes & Atratus Colombia
Design for Behavioural Change
-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung España
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
AUDIO & RADIO
Use of Audio & Radio as a Medium
-Legal Tracks, de BETC Havas, San Pablo para KWAI, Brasil
-The Sound of Divorce, de Ogilvy Argentina, Buenos Aires para Calm, Argentina
Use of Audio & Radio Technology
-Senna, the Voice of an Icon, de CPB, San Pablo para Guaraná Antarctica, Brasil
-Game Guardian, de VML, Buenos Aires para Movistar Argentina
Voice Activation
-Game Guardian, de VML, Buenos Aires para Movistar Argentina
Branded Content/Podcasts
-Fishermen Storytellers, de Africa Creative DDB, San Pablo para Corona, Brasil
Content Placement
-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil
-Stay Tuned, Stay Awake, de Ogilvy Guatemala, Guatemala City para Shell, Guatemala
Audio-Led Creativity
-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil
-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil
-The Sound of Divorce, de Ogilvy Argentina, Buenos Aires para Calm, Argentina
Use of Music
-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil
-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile
Sound Design
-The Colombian National Anthem, performed by its biodiversity, de McCann, Bogotá para Sura, Colombia
Script
-1. High Energy Intern, de David, Madrid para Fusion Energy Drink, España
-2. High Energy Boyfriend, de David, Madrid para Fusion Energy Drink, España
-3. High Energy Dad, de David, Madrid para Fusion Energy Drink, España
Casting & Performance
-Chill Enough, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos
-Cold Detector, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos
-Mountain Cold, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos
-Fishermen Storytellers, de Africa Creative DDB, San Pablo para Corona, Brasil
Local Brand
-Unlucky Mentions, de Paradais DDB, Guayaquil para Cris-Sal, Ecuador
Use of Humour
-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil
-From Hurt to Hit, de Africa Creative DDB, San Pablo para Brahma, Brasil
-Cold Activated Announcers, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos
Breakthrough on a Budget
-Dancing Washers, de VML, Mexico City para Whirlpool, México
Corporate Purpose & Social Responsibility
-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile
Cultural Engagement
-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile
-Music Over Noise, de LePub, San Pablo para Billboard, Brasil
-Stay Tuned, Stay Awake, de Ogilvy Guatemala, Guatemala City para Shell, Guatemala
Consumer Goods
-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil
-From Hurt to Hit, de Africa Creative DDB, San Pablo para Brahma, Brasil
Not-for-Profit / Charity / Government
-Air Raid Alarm Clock, de Officer And Gentleman, Madrid / arriba! Media group, Kharkiv / Fabs Robotics, Madrid / Goloso Creative Studio, Madrid para Razom, España / Ucrania
HEALTH & WELLNESS
OTC Oral Medicines
-Allevia Pollen Passport, de MRM Worldwide, Madrid para Opella-Allegra, España
OTC Products
-Bleed With Pride, de BBDO Chile, Santiago / UFF Conteniidos, Santiago para Padmad, Chile
-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile
-Bleed With Pride, de BBDO Chile, Santiago / UFF Conteniidos, Santiago para Padmad, Chile
Health & Wellness Tech
-Design your sleep while you Sleep, de MRM Worldwide, Madrid para Ikea,España
-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil
-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España
-Design your sleep while you Sleep, de MRM Worldwide, Madrid para Ikea,España
-Menopause Mode, de AlmapBBDO, Sao Paulo para LG Brasil
-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España
-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España
Brand-Led Education & Awareness
-This Is Not A Game, de VML, Mexico City para Movistar, México
-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed, Brasil
-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed, Brasil
-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú
-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú
-This Is Not A Game, de VML, Mexico City para Movistar, México
-This Is Not A Game, de VML, Mexico City para Movistar, México
-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú
Non-profit/Foundation-led Education & Awareness
-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil
-Thermal Sensation Of Urgency, de Lew"laraTBWA, San Pablo para Red Cross São Paulo, Brasil
-Fer, de Anonimo, Mexico City para Save The Children, México
Fundraising & Advocacy
-Car Parts For Life, de De La Cruz Ogilvy, San Juan para Plaza Las Américas y Plaza Del Caribe, Puerto Rico
-Car Parts For Life, de De La Cruz Ogilvy, San Juan para Plaza Las Américas y Plaza Del Caribe, Puerto Rico
Corporate Image & Communication
-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile
Health Services & Facilities
-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil
-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil
OUTDOOR
Consumer Goods
-The Shining, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil
-A house for Mr. Biswas, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil
-Extreme Metaphors, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil
-It Falls From The Plant, de DDB Latina Puerto Rico para Medalla Light Puerto Rico
-If It"s Not John, It"s Peter, de DDB Latina Puerto Rico para Medalla Light Puerto Rico
-Above The Pigeon Peas, de DDB Latina Puerto Rico para Medalla Light Puerto Rico
-Mimi"s Red, de David, Madrid para Coca-Cola España
-Prado"s Red, de David, Madrid para Coca-Cola España
-El Campo"s Red, de David, Madrid para Coca-Cola España
-Corona Eclipse - Uruguay, de David, Miami para Corona Estados Unidos
-Corona Eclipse - Argentina 1, de David, Miami para Corona Estados Unidos
-Corona Eclipse - Argentina 2, de David, Miami para Corona Estados Unidos
Media/Entertainment
-Likes, de Dentsu Creative, Lisboa para History Channel Portugal
-Marches, de Dentsu Creative, Lisboa para History Channel Portugal
-Crimes, de Dentsu Creative, Lisboa para History Channel Portugal
Consumer Goods
-Windsurf, de Lola Mullenlowe, Madrid para Cornetto España
-Surfer, de Lola Mullenlowe, Madrid para Cornetto España
-Waves, de Lola Mullenlowe, Madrid para Cornetto España
-Boat, de Lola Mullenlowe, Madrid para Cornetto España
Media/Entertainment
-Likes, de Dentsu Creative, Lisboa para History Channel Portugal
-Marches, de Dentsu Creative, Lisboa para History Channel Portugal
-Crimes, de Dentsu Creative, Lisboa para History Channel Portugal
Not-for-Profit / Charity / Government
-Cause & Effect, de Alma Advertising Agency, Miami para Change The Ref Estados Unidos
Displays
-Scratch & Sniff, de Lola Mullenlowe, Madrid para Axe/Lynx España
-Lynx With Catnip, de Lola Mullenlowe, Madrid para Axe/Lynx España
Special Build
-Shades Of Red, de David, Madrid para Coca-Cola España
-Night Signals, de Ogilvy República Dominicana, Santo Domingo para Chevrolet República Dominicana
-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México
Live Advertising and Events
-Lay"s Bar Crawl, de Slap Global, Buenos Aires / Pepsico, Harrison para Lay"s Argentina / Estados Unidos
-Atacama Fashion Week, de Artplan, San Pablo para Desierto Vestido & Fashion Revolution Brasil
Interactive Experiences
-Touchboards Discount, de Africa Creative DDB, San Pablo para Itaú Unibanco Brasil
-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico
Transit
-Followers Store, de LePub, San Pablo para New Balance Brasil
-Night Signals, de Ogilvy República Dominicana, Santo Domingo para Chevrolet República Dominicana
-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México
Immersive Experiences
-Sun Reserve, de Grey, San Pablo para Corona Brasil
Standard Sites
-Speed Coupons, de Gut, San Pablo para Mercado Livre Brasil
Ambient Outdoor
-Followers Store, de LePub, San Pablo para New Balance Brasil
-Sun Reserve, de GREY, San Pablo para Corona Brasil
-Antenaguila, de David, Buenos Aires para Aguila Argentina
Technology
-Shade Tracker, de Gut, San Pablo para Michelob Ultra Brasil
-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico
Local Brand
-Gulf Of Mexico (Bar), de LePub, México City para Tecate México
Social Behaviour
-The Outside Book, de VML, Sao Paulo para Frutella Brasil
-Skip The Line, de LePub, Sao Paulo para Heineken Brasil
-Undeleted, de VML, Buenos Aires para Dove Argentina
-The Beer Behind Backstage, de Africa Creative DDB, Sao Paulo para Budweiser Brasil
-Lynx With Catnip, de Lola Mullenlowe, Madrid para Axe/Lynx España
Corporate Purpose & Social Responsibility
-Plastic Blood, de DM9, Sao Paulo para Oka Biotech Brasil
-Gold = Death, de DM9, Sao Paulo para Urihi Yanomami Brasil
-Estibadores, de Circus Grey, Miraflores para Mibanco Perú
-Still Open, de David, Madrid para Jcdecaux España
Market Disruption
-Save Us From The Usa, de Stream And Tough Guy, Lisbon / Atlantic, New York para Change The Ref Portugal / Estados Unidos
-Sun Reserve, de Grey, Sao Paulo para Corona Brasil
-Still Open, de David, Madrid para Jcdecaux España
-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México
-Nescafe Decaf Billboards, de Star5, Panamá para Nescafe Panamá
Cultural Engagement
-Found In Translation, de DDB Latina Puerto Rico para Medalla Light Puerto Rico
-Aeromexicanos, de Ogilvy, Mexico City para Aeromexico México
-Music Over Noise, de LePub, Sao Paulo para Billboard Brasil
-Ads Cover Rents, de Africa Creative DDB, Sao Paulo para Brahma Brasil
-Shades Of Red, de David, Madrid para Coca-Cola España
-Undeleted, de VML, Buenos Aires para Dove Argentina
-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico
PHARMA
Branded Product or Service Promotion
-Pick Up Your Poop, de The Community, Miami para Cologuard, Estados Unidos
-Glowing Relief, de De La Cruz Ogilvy, San Juan / Ogilvy Health, New York para Alivia Health Puerto Rico / Estados Unidos
Disease Awareness & Understanding: Direct to Patient or Healthcare Professional
-Friedreich & I, de VML, Madrid para Biogen, España
Disease Awareness & Understanding: Direct to Patient or Healthcare Professional
-Don"t Stop Motion, de VML, Santiago para Cenabast Chile
-Don"t Stop Motion, de VML, Santiago para Cenabast Chile
Innovative Use of Technology: Patient or Healthcare Professional
-Painvisible, de VML, Madrid / VML, New York para Aritium, España / Estados Unidos
-Health Tracker, de VML, Buenos Aires para Elea Laboratory, Argentina
PRINT & PUBLISHING
Consumer Goods
-Lemon - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil
-Coffee - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil
-Eye - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil
-The Beer Behind The Rappers Against The Power, de Africa Creative DDB, San Pablo para Budweiser Brasil
-Diver, de Lola Mullenlowe, Madrid para Cornetto España
-Windsurf, de Lola Mullenlowe, Madrid para Cornetto España
-Surfer, de Lola Mullenlowe, Madrid para Cornetto España
-Waves, de Lola Mullenlowe, Madrid para Cornetto España
-Boat, de Lola Mullenlowe, Madrid para Cornetto España
-Toilet Paper, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos
-Eggs, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos
-Roses, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos
-Bananas, de LePub Bogotá / LePub, Milan para Oreo Colombia / Italia
-Duck, de LePub Bogotá / LePub, Milan para Oreo Colombia / Italia
Media/Entertainment
-Window, de Grey, México City para La Unión Newspaper / Articulo 19 México
-Corner, de Grey, México City para La Unión Newspaper / Articulo 19 México
-Likes, de Dentsu Creative, Lisboa para History Channel Portugal
-Marches, de Dentsu Creative, Lisboa para History Channel Portugal
Consumer Services/Business to Business
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil
Not-for-Profit / Charity / Government
-Gold = Death, de DM9, San Pablo para Urihi Yanomami Brasil
Commercial Publications
-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
Publications for Good
-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed Brasil
-Atacama Fashion Week, de Artplan, San Pablo para Desierto Vestido & Fashion Revolution Brasil
Innovative and adapted use of Print & Publishing
-The Shakespeare Bic, de VML, Sao Paulo para BIC Brasil
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-Blood Aid, de DM9, Sao Paulo para Dasa Diagnostics Brasil
Challenger Brand
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-Gold = Death, de DM9, San Pablo para Urihi Yanomami Brasil
Single-Market Campaign
-Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil
-Branded Shadows, de Grey, San Pablo / Grey Argentina, Buenos Aires para Brahma Brasil / Argentina
-Certified By The Sun, de Gut, Mexico City / Gut, Madrid para Corona México / España
-Corona Eclipse, de David, Miami para Corona Estados Unidos
-Coupon Rain, de Gut, San Pablo para Mercado Livre Brasil
Social Behaviour
-Coca-Cola Classic, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil
-Lost Faces, de WMcCann, San Pablo para Banco Do Brasil Brasil
-Corona Eclipse, de David, Miami para Corona Estados Unidos
Corporate Purpose & Social Responsibility
-The Shooting, de Grey, Mexico City para La Unión Newspaper / Articulo 19 México
-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil
-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil
-History Outnumbered, de Dentsu Creative, Lisboa para History Channel Portugal
Market Disruption
-Just Lime, de Gut, Buenos Aires para Corona Argentina
Cultural Engagement
-Found In Translation, de DDB Latina Puerto Rico para Medalla Light Puerto Rico
-Lost Faces, de WMcCann, San Pablo para Banco Do Brasil Brasil
GLASS
-Her dome, de DPZ para Gobierno del Estado de San Pablo. Brasil
-Sécial dates, de AlmapBBDO para O Boticario. Brasil
-Grad in black, de Gut San Pablo para Vult. Brasil
-A seat at the table, de Droga5 para Stella Artois. Brasil
-Pixel, the most inclusive phone, de Gut Miami para Google Pixel. Estados Unidos
TITANIUM
-Caramelo, de AlmapBBDO para Pedigree, Brasil
INNOVATION
-Self-packing cheese, de Ogilvy Colombia para Nestlé, Colombia
-Living Fabric, de VML para Universidad de San Andrés, Colombia
-Pain visible, de VML para Aritium, España
-Living Fabric, de VML para Universidad de San Andrés, Colombia
-Beer retirement acount, de Monks para Poker, Colombia
-Pain visible, de VML para Aritium, España
