Campañas
Jueves 12 de noviembre de 2026
De fiestitas a fiestotas
- Anunciante: Pepsico
- Producto: Paketaxo. 18 años
- Agencia: Don by Havas México
- País: México
De fiestitas a fiestotas
Ficha técnica
Agencia de publicidad: Don by Havas
CEO: Papón Ricciarelli
Presidente México: Georgie de Barba
Regional VP: Rafael Quijano
CCO: Gabriel Huici
ECD: Diego Angeles Ramirez /Daniel Díaz Arroyo
Sr Copywriter: Diego Mena
Sr Art Director: Eduardo Guerrero
Chief Strategy Officer: Regina Campanini
Sr Brand Strategist: Jacqueline Vertiz
Head of content and innovation: Guido Rama
Social Media Strategy Director: Camila Pichardo
Social Media Manager: Camila Greco
Paid Media Manager: Gregorio Bolajuzón
Community Manager: Julia Fernandez
Grouper Account Director: Carolina Anelli
Account Director: Sol Matellan
Account Executive: Delfina Brandoni
Head of Design: Lucas Gagliote
Graphic Designer: Ramses Neria / Federico Viera
Responsables por cliente
CMO: Gonzalo Muente
Brand Sr. Director: Martín Watson
Brand Sr Manager: Ximena Martínez
Brand Assoc Manager: Daniela Borrell
Brand Coordinator: María José Millán
Productores por anunciante: Salomon Levy / Hugo Tenorio / Cid Galvanrossell
Producción
HERO UNIT
Casa Productora: PRIMO CONTENT México
Director: SANTI DULCE / PONCHO VILLAREAL
Managing Director: JAIME VIDAL
Executive Producer: TRINIDAD FECCHINO
Executive Producer Coord: NICOLE KINGS
Line Producer: PATO LOPEZ
Director of Photography: CARLES F. GALÍ
Director of Photography 2ND Unit: VLADIMIR LOBOUNETS
Assistant Director: DIEGO BORDA
Assistant Director 2nd Unit: MAYKL EL RUSO SAIPONIDI
1st AC: RODRIGO CERVANTES
2nd Unit AC: JUAN PABLO SOMOHANO
Production Designer: AMILCAR ESPADAS
Costume Designer: LEANDRO “ORO” LELE
Make Up And Hair: GUILLERMO “MEMO” PEREZ
Gaffer: LUCIO GUTIERREZ
Casting : MARIA JOSE GALLARDO
SOCIALS UNIT
Casa Productora: PRIMO CONTENT México
Director: PAULA SIMONE
Managing Director: JAIME VIDAL
Assistant Director: ESTEFANIA ANDREOTTI
Director of Photography: VLADIMIR LOBOUNETS
1st AC : Jan Guedez
POST PRODUCCION HERO + SOCIALS
Coordinación de Post Producción México: ELLASPOST / Nancy Bravo
Coordinación de Post Producción Argentina: Sebastián López
Editor Hero: Paula Baialardo
Editor Socials: Danalí Riquelme
Color Grading Hero: Maria Nualart
Color Grading Socials: Cesar Alpuche
Soundtrack: BDS
Sound Design : San Pancho
VFX: KATA STUDIO