Grand Prix

There Will be Blood and Vulvas, de AMV BBDO para Bodyform/Libresse, Global

Gold–Long Term Thinking:
-The Wonderful Everyday – Six years and counting, de Vizeum y Mother Londres para Ikea, Reino Unido
-Remixing Audi to Hit the Top Spot, de Bartle Bogle Hegarty/Mediacom para Audi, Reino Unido
-You're not you when you're hungry, de BBDO para Snickers, Global
 Undoing difficult: Ten years of helping families Change4Life, de Wavemaker para Change4Life, Reino Unido
 
Oros
-KFC: Haters gonna hate, use them as bait, de Mother London para KFC, Reino Unido
-The Marmite Gene Project, de Adam & Eve DDB Londres para Marmite, Reino Unido
-Oro How we put care for parents back at the heart of Mothercare, de McGarryBowen para Mothercare, Reino Unido
-From kettle reviews to fake news – the re-invention of Which?, de Grey Londres para Which?, Reino Unido
-How planning changed the game, de Adam & Eve DDB Londres para FIFA, Global
 
Platas
-Greenpeace: There’s a Rang-tan in Our Awards Entry – How We Took Palm Oil from Obscurity to Centre Stage, de Mother Londres para Greenpeace, Global
-The picture worth a thousand ads, de Adam & Eve DDB Londres para Calm, Reino Unido
-A global citizen rediscovers its voice in a changing Britain, de JWT Londres para HSBC, Reino Unido
-Capita for the British Army: Who dares wins–an unexpected approach to army recruitment, de Mediacom para British Army, Reino Unido
-Optrex: From dry eye to screen eyes, de Havas Londres para Optrex, Reino Unido
-Ella’s Kitchen: Owning a lifestage, de Havas Londres para Ella's Kitchen, Reino Unido
-How we earned pride of place on supermarket shelves, de Adam & Eve DDB Londres para Skittles, Reino Unido
-Creating a lot of growth from a little glass, de AMV BBDO para Tropicana, Reino Unido
-The Global Fund: Moralising Fast and Slow, de M&C Saatchi para The Global Fund, África

Bronces
-How strategy led KFC from crisis to comeback, de Mother Londres para KFC, Reino Unido
-Tide: How a detergent won the Super Bowl, de Saatchi & Saatchi Nueva York para Tide, Estados Unidos
-National Safety Council: Stopping everyday killers, de Energy BBDO para National Safety Council, Estados Unidos
-Yorkshire Tea: Planning done proper, de Lucky Generals para Yorkshire Tea,
-Plastic Oceans International: The Trash Isles – Ensuring the world’s first country made of trash is its last, de AMV BBDO para Plastic Oceans International, Reino Unido
-Strategy for the coming age, de Uncommon para Collusion, Reino Unido
-The People's Seat: Putting the world's people back at the heart of the United Nations, de Grey Londres para United Nations, Global
-How role-play transformed the morning after, de Havas Londres para EllaOne, Europa