FINALISTAS IBEROAMERICANOS CANNES LIONS 2026
Audio & Radio
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| Coquí Alarmed | Hyundai Puerto Rico | BBDO Puerto Rico, Guaynabo | Puerto Rico |
| Could Have Been a Heineken | Heineken | Lepub, Milan / Lepub, Sao Paulo | Italia / Brasil |
| Cover It | UNAIDS | Africa Creative, Sao Paulo | Brasil |
| Proximity Ads | KFC | Don, Buenos Aires | Argentina |
| Crossbar Bong | Taco Bell | Edelman Spain, Madrid / United Entertainment Group, New York | España / Estados Unidos |
| Searching for Birds on Wires | Abradee | Africa Creative, Sao Paulo | Brasil |
| Uva Uva Bombón | Uva App | De La Cruz Ogilvy, San Juan | Puerto Rico |
| Coquí Alarmed | Hyundai Puerto Rico | BBDO Puerto Rico, Guaynabo | Puerto Rico |
| Could Have Been a Heineken | Heineken | Lepub, Milan / Lepub, Sao Paulo | Italia / Brasil |
| Proximity Ads | KFC | Don, Buenos Aires | Argentina |
| Doorbell Ads | Mercado Libre | Gut, Buenos Aires | Argentina |
| Coquí Alarmed | Hyundai Puerto Rico | BBDO Puerto Rico, Guaynabo | Puerto Rico |
| Chicken Screams for Coke | Coca-Cola | VML, New York / VML, Sao Paulo | Estados Unidos / Brasil |
Creative B2B
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| Gracyovos | Canva | Canva, Sao Paulo | Brasil |
Creative Brand
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| The Best Is Coming | Mercado Libre | Mercado Libre, Buenos Aires | Argentina |
Health & Wellness
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| The Paid Relief, Na Conta Da Dor | Opella | Publicis Brasil, Sao Paulo | Brasil |
| First To Fall Sponsorship | Cataflampro | WMcCANN, Sao Paulo | Brasil |
| The Shooting | Newspaper La Union And Article 19 | Grey, Mexico City | México |
| The Shooting | Newspaper La Union And Article 19 | Grey, Mexico City | México |
| The Shooting | Newspaper La Union And Article 19 | Grey, Mexico City | México |
| The Partner-Exam | Cepia | VML, Sao Paulo / VML, New York | Brasil / Estados Unidos |
| The Ugliest Sweater | The Ilas Foundation | Foundation Ilas, Guadalajara / Made Mexico, Mexico D.F. | México |
| Prime Time 0.7 | Frecuencia Latina | Fahrenheit DDB, Lima | Perú |
| One More Question | Lalcec | Grey Argentina, Buenos Aires | Argentina |
| Menoskin | Avon | VML, Sao Paulo / VML, Mexico City | Brasil / México |
| Donate To Play | Grupo Pulsa | Publicis Brasil, Sao Paulo | Brasil |
| Donate To Play | Grupo Pulsa | Publicis Brasil, Sao Paulo | Brasil |
| Donate To Play | Grupo Pulsa | Publicis Brasil, Sao Paulo | Brasil |
| Pedigree Caramelo | Pedigree | AlmapBBDO, Sao Paulo | Brasil |
| Pedigree Caramelo | Pedigree | AlmapBBDO, Sao Paulo | Brasil |
| Pedigree Caramelo | Pedigree | AlmapBBDO, Sao Paulo | Brasil |
Outdoor
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| Discount Chants | Mercado Libre | Gut, Buenos Aires | Argentina |
| Chicken Screams for Coke | Coca-Cola | VML, New York / VML, Sao Paulo | Estados Unidos / Brasil |
| Discount Chants | Mercado Libre | Gut, Buenos Aires | Argentina |
| He-Man Lightning Rod | Masters of the Universe | Gut, Mexico City | México |
| Tiny Coffee Shops | De"Longhi | Lola, Madrid | España |
| Field Barcode | Mercado Livre | Gut, Sao Paulo | Brasil |
| Playa Tecate Access | Tecate | Lepub, Mexico City | México |
| The Second Chance | Buchanan"s | Diageo, Bogota / Proximity BBDO, Bogota | Colombia |
| Field Barcode | Mercado Livre | Gut, Sao Paulo | Brasil |
| The Chosen Fan | Aguila | David, Bogota | Colombia |
| Field Barcode | Mercado Livre | Gut, Sao Paulo | Brasil |
| Cielito Lindo Billboard | PPG Comex | Ganem, Mexico City | México |
| Aluminium Billboards | Júpiter | From, Montevideo | Uruguay |
| Icedentity | Aguila Light | David, Bogota | Colombia |
| The Last Coke in the Desert | Coca-Cola | VML, New York / VML, Sao Paulo / VML, Mexico City | Estados Unidos / Brasil / México |
| Socializing Billboards | Heineken/iFood/Misci | Lepub, Sao Paulo | Brasil |
| The Partner-Exam | Cepia | VML, Sao Paulo / VML, New York | Brasil / Estados Unidos |
| You Must Love Coke | Coca-Cola | Grey, New York / Grey Argentina, Buenos Aires / VML, Sao Paulo / VML, New York | Estados Unidos / Argentina / Brasil |
| Discount Chants | Mercado Libre | Gut, Buenos Aires | Argentina |
| Could Have Been a Heineken | Heineken | Lepub, Milan / Lepub, Sao Paulo | Italia / Brasil |
| Whopper Dog | Burger King | De La Cruz Ogilvy, San Juan | Puerto Rico |
| Uncovering Racism | Sport Club Corinthians Paulista | AlmapBBDO, Sao Paulo | Brasil |
| Socializing Billboards | Heineken/iFood/Misci | Lepub, Sao Paulo | Brasil |
Pharma
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| Anything but normal | Bayer women"s health | VML, London / VML, Madrid | Reino Unido/ España |
| The safe pack | Tupharma 365 | VML, Madrid | España |
| The safe pack | Tupharma 365 | VML, Madrid | España |
Print & Publishing
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| Moving Landscapes Reservoir | BMW | Serviceplan Spain, Madrid | España |
| Moving Landscapes Grove | BMW | Serviceplan Spain, Madrid | España |
| Moving Landscapes Forest | BMW | Serviceplan Spain, Madrid | España |
| Hungry Street View Drivers - Spain | Burger King | David, Madrid | España |
| Hungry Street View Drivers - France | Burger King | David, Madrid | España |
| Hungry Street View Drivers - USA | Burger King | David, Madrid | España |
| Bad Luck Reverser | Refisal | Name, Bogota / VML, New York | Colombia / Estados Unidos |
| No Blue, No Green | SOS Oceano | Droga5, Part of Accenture Song, Sao Paulo | Brasil |
| Made by the Sun | Corona | David, Buenos Aires | Argentina |
| Hungry Street View Drivers | Burger King | David, Madrid | España |
| Unwrap the Summer x Sam Youkilis | Cornetto | Lola, Madrid | España |
| Uncovering Racism | Sport Club Corinthians Paulista | AlmapBBDO, Sao Paulo | Brasil |
| Georgia | Change the Ref | ALMA, Miami | Estados Unidos |
| Missouri | Change the Ref | ALMA, Miami | Estados Unidos |
| Pennsylvania | Change the Ref | ALMA, Miami | Estados Unidos |
| 30under30 | Change the Ref | Founders, Miami | Estados Unidos |
ANTERIORES
Titanium
| Trabajo | Agencia | Anunciante | Marca | País |
|---|---|---|---|---|
| SOS POS | CIRCUS GREY, Lima | BCP | SOS POS | Perú |
| IKEA PREOWNED | McCANN SPAIN, Madrid | IKEA | IKEA SECOND HAND MARKETPLACE | España |
| WELCOME BACK, PAISANO | LEPUB, Mexico City | TECATE | TECATE | México |
| OREO COWS | VML, New York / VML, Mexico City | OREO | OREO | Estados Unidos / México |
| 600K NETWORK | RAINBOW LOBSTER, Mexico City / COMANDO CON VENEZUELA, Caracas | COMANDO CON VENEZUELA | COMANDO CON VENEZUELA | México / Venezuela |
Innovation
| Trabajo | Agencia | Anunciante | Marca | País |
|---|---|---|---|---|
| HOPE ON A CHIP | UTEC, Lima | UTEC | UTEC | Perú |
| SOS POS | CIRCUS GREY, Lima | BCP | SOS POS | Perú |
| SOS POS | CIRCUS GREY, Lima | BCP | SOS POS | Perú |
Glass
| Trabajo | Agencia | Anunciante | Marca | País |
|---|---|---|---|---|
| NIGRUM CORPUS | ARTPLAN, Sao Paulo | IDOMED & INSTITUTO YDUQS | NIGRUM CORPUS | Brasil |
| CHAPTERS OF HOPE | McCANN SPAIN, Madrid | LA FABRICA | OFFICIAL ACCREDITATION CARD | España |
| CODE FOR THE PROTECTION AND INCLUSION OF BLACK CONSUMERS | BETA COLLECTIVE, Sao Paulo | L"ORÉAL LUXE | AFROLUXE | Brasil |
| WELCOME BACK, PAISANO | LEPUB, Mexico City | TECATE | TECATE | México |
| CHAPTERS OF HOPE | McCANN SPAIN, Madrid | LA FABRICA | OFFICIAL ACCREDITATION CARD | España |
