Finalistas iberoamericanos
Film
A01 (Consumer Goods)
GESTICULATORS ISLA REPUBLICA, Buenos Aires para H2oh Argentina
ROBBERY LOLA MULLENLOWE, Madrid para Axe/lynx España
SHOT ON IPHONE | HURACÁN RAMÍREZ VS. LA PIÑATA ENCHILADA TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Miami / TERANTBWA, México City para Apple Estados Unidos / México
A02 (Healthcare)
LATE ALMA DDB, Miami para Memorial sloan kettering cancer center Estados Unidos
A04 (Travel, Leisure, Retail, Restaurants & Fast Food Chains)
CHESS CHINA, Madrid para Sitges - international fantastic film festival of catalonia España
COUPLE CHINA, Madrid para Sitges - international fantastic film festival of catalonia España
KNIGHT MONTALVO, México para Gandhi bookstores México
A05 (Media/Entertainment)
PILL ISLA REPUBLICA, Buenos Aires para Netflix Argentina
A06 (Consumer Services/Business to Business)
SUCCESSION DAVID, Buenos Aires para Hsbc Argentina
A07 (Not-for-Profit / Charity / Government)
MACHINE GENERATED DAVID, Buenos Aires para Macma Argentina
B01 (Consumer Goods)
ROBBERY LOLA MULLENLOWE, Madrid para Axe/lynx España
SHOT ON IPHONE | HURACÁN RAMÍREZ VS. LA PIÑATA ENCHILADA TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Shanghai / TERANTBWA, México City / TBWAMEDIA ARTS LAB, Miami / TBWAMEDIA ARTS LAB, Tokyo para Apple Estados Unidos / mainland china / México / japan
TORMENTA ALMAPBBDO, Sao Paulo para O boticário Brazil
B05 (Media/Entertainment)
THE AIR BELONGS TO THOSE WHO DREAM PRIMO CONTENT, México City / LISELOT GROUP, México City para Nba México
B06 (Consumer Services/Business to Business)
THIS IS NOT A GAME VML, México City para Movistar México
C01 (Viral Film)
SHOT ON IPHONE | HURACÁN RAMÍREZ VS. LA PIÑATA ENCHILADA TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Miami / TERANTBWA, México City para Apple Estados Unidos / México
D01 (Screens & Events)
THIS IS NOT A GAME VML, México City para Movistar México
F01 (Local Brand)
ODYSSEY MONTALVO, México para Museo memoria y tolerancia México
THE LAST TRIP GREY, México City para La union newspaper - articulo 19 México
TORMENTA ALMAPBBDO, Sao Paulo para O boticário Brazil
F02 (Challenger Brand)
MAYO HATERS GUT, Miami para Notco Estados Unidos
F03 (Single-Market Campaign)
GESTICULATORS ISLA REPUBLICA, Buenos Aires para H2oh Argentina
LA ARGENTINA HOTEL (FILM) MERCADO McCANN, Buenos Aires para Tyc sports Argentina
F04 (Social Behaviour & Cultural Insight)
FIND YOUR SUMMER LOLA MULLENLOWE, Madrid para Magnum España
LA ARGENTINA HOTEL (FILM) MERCADO McCANN, Buenos Aires para Tyc sports Argentina
THIS IS NOT A GAME VML, México City para Movistar México
THE CURE AFRICA CREATIVE DDB, Sao Paulo para Editora taverna Brazil
THE WAIT 1984, Santiago para Heinz Chile
THE LAST TRIP GREY, México City para La union newspaper - articulo 19 México
CANCER BEFORE CANCER FAHRENHEIT DDB, Lima para Peruvian cancer foundation Peru
F05 (Use of Humour)
NETFLIX & CHILL ISLA REPUBLICA, Buenos Aires para Netflix Argentina
LONG LIVE THE KING VML MADRID para Burger king España
F06 (Breakthrough on a Budget)
MACHINE GENERATED DAVID, Buenos Aires para Macma Argentina
F07 (Corporate Purpose & Social Responsibility)
THE SAME STORY REPEATS ITSELF FRI, Santiago para Gobierno de chile Chile
THIS IS NOT A GAME VML, México City para Movistar México
Creative Commerce
A01 (Consumer Goods)
SAMSUNG THE ART OF HACK: CHEIL WORLDWIDE, Madrid para Samsung España
A04 (Travel, Leisure, Retail, Restaurants & Fast Food Chains)
AUDIENCE DELIVERY DM9, Sao Paulo para Ifood Brasil
HANDSHAKE HUNT GUT, Sao Paulo para Mercado libre Brasil
A06 (Consumer Services/Business to Business)
IN-GAME INVESTORS GUT, Sao Paulo para Mercado pago Brasil
B01 (Social/Influencer Commerce)
THE SALTIEST INFLUENCER NAME, Bogota para Refisal Colombia
B02 (Mobile-Led Commerce)
AUDIENCE DELIVERY DM9, Sao Paulo para Ifood Brasil
B03 (Entertainment Commerce)
AUDIENCE DELIVERY DM9, Sao Paulo para Ifood Brasil
B04 (Omnichannel Commerce)
THE E-COMMERCE OF TRUST DDB MÉXICO, México City para Gahr wecapital México
B06 (Innovative use of Media)
SUNSET O" CLOCK DAVID, Bogota para Corona Colombia
C01 (Targeting, Insights and Personalisation)
SAMSUNG THROWBACK DEALS MRM , Sumarezinho para Samsung Brasil
C03 (In-Store Experiences)
0.0 PROHIBITION SHELF PUBLICIS, Buenos Aires para Heineken Argentina
C04 (Customer Acquisition & Retention)
SAMSUNG THE ART OF HACK CHEIL WORLDWIDE, Madrid para Samsung España
HANDSHAKE HUNT GUT, Sao Paulo para Mercado libre Brasil
INSTALL OUR LOGO LEO BURNETT, México City para Adt security México
C06 (Brand Strategy)
INSTALL OUR LOGO LEO BURNETT, México City para Adt security México
ADSCAN VML, Bogota para Makro colombia Colombia
D02 (eCommerce Websites/Apps)
NOT SO HAPPY ANIMALS GUT, México City para Notco México
D03 (Payment Solutions)
THE E-COMMERCE OF TRUST DDB MÉXICO, México City para Gahr wecapital México
E02 (Social Behaviour & Cultural Insight)
DERBY CASHBACK BY ZÉ DELIVERY JOGO, Sao Paulo para Zé delivery Brasil
E03 (Breakthrough on a Budget)
SAMSUNG THROWBACK DEALS MRM , Sumarezinho para Samsung Brasil
E04 (Corporate Purpose & Social Responsibility)
THE FORBIDDEN GIFT SHOP GUT, Sao Paulo para Mercado libre Brasil
TRANSPARENCY CARD AKQA, Sao Paulo para Congresso em foco Brasil
Creative Business Transformation
A04 (Creative Application of Emerging Technology)
THE DOVE CODE SOKO, Sao Paulo para Dove Brasil
B02 (Brand Purpose & Impact)
THE DOVE CODE SOKO, Sao Paulo para Dove Brasil
THE E-COMMERCE OF TRUST DDB MEXICO, Mexico City para Gahr wecapital México
AMUNAS RECOVERY BACKUS - AB INBEV, Lima / PUBLICIS PERU, Lima para Cusqueña Perú
LOST CHILD ALERT ALMAPBBDO, Sao Paulo para Eletromidia Brasil
B05 (End-to-End Transformation)
GLOBAL HEINZ: REBUILDING AN ICON KRAFT HEINZ COMPANY, Chicago / RETHINK, Toronto / WIEDEN+KENNEDY, New York / GUT, Sao Paulo / VML MADRID para Heinz Estados Unidos / Canadá / Brasil / España
C01 (Product)
SAMSUNG UNFEAR CHEIL WORLDWIDE, Madrid para Samsung España
Creative Effectiveness
A01 (Consumer Goods)
BRING HOME THE BUD WIEDEN+KENNEDY, Sao Paulo / WIEDEN+KENNEDY, New York / AFRICA CREATIVE DDB, Sao Paulo para Budweiser Brasil / Estados Unidos
THE CEO GUT, Buenos Aires para Noblex/ paramount plus Argentina
A04 (Travel, Leisure, Retail, Restaurants & Fast Food Chains)
LIFE EXTENDING STICKERS GREY COLOMBIA, Bogota para Makro Colombia
A07 (Not-for-Profit / Charity / Government)
THE POSTPONED DAY GREY ARGENTINA, Buenos Aires para Lalcec Argentina
B01 (Single Market)
WORLD CUP DELIVERY GUT, Buenos Aires para Pedidosya Argentina
B03 (Global Market)
BRING HOME THE BUD WIEDEN+KENNEDY, Sao Paulo / WIEDEN+KENNEDY, New York / AFRICA CREATIVE DDB, Sao Paulo para Budweiser Brasil / Estados Unidos
C05 (Real-Time Response)
#TURNYOURBACK DAVID, Madrid / OGILVY, London para Dove España / Reino Unido
BRING HOME THE BUD WIEDEN+KENNEDY, Sao Paulo / WIEDEN+KENNEDY, New York / AFRICA CREATIVE DDB, Sao Paulo para Budweiser Brasil / Estados Unidos
WORLD CUP DELIVERY GUT, Buenos Aires para Pedidosya Argentina
C08 (Breakthrough on a Budget)
WORLD CUP DELIVERY GUT, Buenos Aires para Pedidosya Argentina
Creative Strategy
A03 (Automotive)
VW 70 YEARS CAMPAIGN ALMAPBBDO, Sao Paulo para Volkswagen Brasil
B01 (Data & Analytics)
TRANSPARENCY CARD AKQA, Sao Paulo para Congresso em foco Brasil
B02 (Audience Insight)
PROUDLY SECOND BEST DAVID, Madrid / INGO, Hamburg para Ikea España / Alemania
D01 (Brave Brands)
IPAGER DAVID, Miami para Google Estados Unidos
E03 (Brand Strategy)
VW 70 YEARS CAMPAIGN ALMAPBBDO, Sao Paulo para Volkswagen Brasil
Luxury & Lifestyle
A03 (Craft)
LOEWE X SUNA FUJITA LOEWE, Madrid para Loewe España
A04 (360 Campaign)
LOEWE X SUNA FUJITA LOEWE, Madrid para Loewe España
A11 (Diversity, Equity & Inclusion)
THE ANTIRACIST BAG GREY, Sao Paulo para University zumbi dos palmares Brasil
