GANADORES IBEROAMERICANOS
Industry Craft
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Grand Prix | Tiny Coffee Shops | De"Longhi | Lola, Madrid | España |
| Plata | Amazonia | Embratur and Rai | Futurebrand, Sao Paulo | Brasil |
| Plata | Amazônia Alive - Book | Vale SA | Artplan, Sao Paulo / Rock in Rio, Rio de Janeiro | Brasil |
| Bronce | Racing | Coca-Cola | Grey, New York / Grey Argentina, Buenos Aires / VML, Sao Paulo / VML, New York | Estados Unidos / Argentina / Brasil |
| Bronce | Moving Landscapes Snow | BMW | Serviceplan Spain, Madrid | España |
| Bronce | Dancebook Brasil | Bradesco | Lovely, Sao Paulo | Brasil |
| Bronce | Glowing Relief | Alivia Health | De la Cruz Ogilvy, San Juan / Ogilvy Health, New York | Puerto Rico / Estados Unidos |
| Bronce | Pedro | Coca-Cola | VML, New York / VML, Sao Paulo / VML, Mexico City | Estados Unidos / Brasil / México |
Film Craft
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Oro | Bullet Machine | La Unión Newspaper and Article 19 | Grey, Mexico City | México |
| Bronce | Bullet Machine | La Unión Newspaper and Article 19 | Grey, Mexico City | México |
| Bronce | The Treasure Hunt | Ministry for Equality | Ogilvy Spain, Madrid | España |
| Bronce | Oreo Cows | Oreo | VML, New York / VML, Mexico City | Estados Unidos / México |
| Bronce | Departures | O Boticário | AlmapBBDO, Sao Paulo | Brasil |
| Bronce | Who’s Waiting For You? | Cerveza Victoria | Wieden+Kennedy, Mexico | México |
Design
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Oro | Dancebook Brasil | Bradesco | Lovely, Sao Paulo | Brasil |
| Plata | Amazonia | Embratur and Rai | Futurebrand, Sao Paulo | Brasil |
| Bronce | The Thousand Sponsors of Muni | Club Deportivo Municipal | McCann, Lima | Perú |
Digital Craft
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Oro | Sos Pos | BCP | Circus Grey, Lima | Perú |
| Plata | Amazonia | Embratur and Rai | Futurebrand, Sao Paulo | Brasil |
| Bronce | Code Her | O Boticário | AlmapBBDO, Sao Paulo | Brasil |
Entertainment Lions
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Oro | Who’s Waiting For You? | Cerveza Victoria | Wieden+Kennedy, Mexico | México |
| Bronce | Sosegá | Cervezas Alhambra | LLYC, Madrid | España |
| Bronce | The Most Epic Watch Party Group | Lay"s | Slap Global, Buenos Aires / PepsiCo, Harrison | Argentina / Estados Unidos |
| Bronce | The Triangle Theory | Doritos | AlmapBBDO, Sao Paulo | Brasil |
Entertainment for Music
| Premio | Título | Marca | Entrant / Idea Creation | Ubicación |
|---|---|---|---|---|
| Grand Prix | Rosalía ft. Björk, Yves Tumor - Berghain | Rosalía | Canada, Barcelona / Rosalia, Barcelona | España |
| Bronce | Uva uva bombón | Uva App | De la Cruz Ogilvy, San Juan | Puerto Rico |
| Bronce | Juan Gabriel - The Ballad of Alberto | Netflix | Netflix, Mexico City / Monks, Mexico City | México |
Entertainment for Gaming
| Award | Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|---|
| Bronce | R2r← | Brahma | Africa Creative, Sao Paulo | Brasil |
Entertainment for Sports
| Premio | Título | Marca | Entrant / Idea Creation | Location |
|---|---|---|---|---|
| Grand Prix | The Thousand Sponsors of Muni | Club Deportivo Municipal | McCann, Lima | Perú |
| Oro | Resize The Price | Águila | David, Bogotá / David, Madrid | Colombia / España |
| Bronce | Jell-Ometer | Jell-O | Gut Miami | Estados Unidos |
| Bronce | Fragmental Medal | Gatorade | Tombras, Buenos Aires | Argentina |
Bronce | Dirt Is Glory | Dirt Is Good | Frank, London / Drum Brasil, Sao Paulo / MullenLowe Design Studio, New York / Area 23, New York / Unilever, London | Reino Unido / Brasil / Estados Unidos |
Bronce | The Triangle Theory | Doritos | AlmapBBDO, Sao Paulo | Brasil |
Bronce | Discount Chants | Mercado Libre | Gut, Buenos Aires | Argentina |
Print & Publishing
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | Look familiar? | Heinz Ketchup | Rethink, Toronto | Canadá |
| Plata | No blue, no green | SOS Oceano | Droga5, part of Accenture Song, Sao Paulo | Brasil |
| Plata | Uncovering racism | Sport Club Corinthians Paulista | Almap BBDO, Sao Paulo | Brasil |
| Bronce | Georgia | Change the Ref | Alma, Miami | Estados Unidos |
| Bronce | Missouri | Change the Ref | Alma, Miami | Estados Unidos |
| Bronce | Pennsylvania | Change the Ref | Alma, Miami | Estados Unidos |
| Bonce | 30under30 | Change the Ref | Founders, Miami | Estados Unidos |
Outdoor
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
| Gran Prix | Field barcode | Mercado Livre | Gut Sao Paulo | Brasil |
| Oro | Tiny coffee shops | De"Longhi | Lola, Madrid | España |
| Oro | The last coke in the desert | Coca-Cola | VML New York / VML Sao Paulo / VML México | Estados Unidos / Brasil / México |
| Oro | Could have been a Heineken | Heineken | Le Pub Milán / Le Pub Sao Paulo | Italia / Brasil |
| Plata | Discount chants | Mercado Libre | Gut Buenos Aires | Argentina |
| Bronce | Field barcode | Mercado Libre | Gut Sao Paulo | Brasil |
| Bronce | Icedentity | Aguila Light | David Bogotá | Colombia |
| Bronce | Socializing billboards | Heineken / iFood / Misci | Le Pub Sao Paulo | Brasil |
Audio & Radio
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
| Gran Prix | Coquí alarmed | Hyundai Puerto Rico | BBDO Puerto Rico, Guaynabo | Puerto Rico |
| Oro | Searching for birds on wires | Abradee | Africa Creative, Sao Paulo | Brasil |
| Plata | Could have been a Heineken | Heineken | Le Pub Milán / Le Pub Sao Paulo | Italia / Brasil |
| Plata | Doorbell ads | Mercado Libre | Gut Buenos Aires | Argentina |
Creative Brand
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | AB InBev: creativity at scale | AB InBev | Anheuser-Busch InBev, Leuven | Bélgica |
Creative B2B
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | The Faroe Islands space program | The Faroe Islands space program | SKF Nord, Stockholm | Suecia |
Health & Wellness Winners
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | The periodic fable | The Ordinary | Smuggler, Londres / Uncommon Creative Studio, London | Reino Unido |
| Oro | Donate to play | Grupo Pulsa | Publicis Brasil, Sao Paulo | Brasil |
| Plata | The paid relief, na conta da dor | Opella | Publicis Brasil, Sao Paulo | Brasil |
| Plata | Donate to play | Grupo Pulsa | Publicis Brasil, Sao Paulo | Brasil |
| Bronce | The shooting | Newspaper La Union and Article 19 | Grey México | México |
Bronce | Pedigree caramelo | Pedigree | Almap BBDO, Sao Paulo | Brasil |
Pharma
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | Relax your tight end | Novartis | Fallon, Minneapolis | Estados Unidos |
| Plata | The safe pack | TuPharma 365 | VML Madrid | España |
Lions Health and United Nations Foundation Grand Prix for Good Winners
| Premio | Título | Marca | Agencia | País |
|---|---|---|---|---|
Grand Prix | Vehicle of hope | Caritas | Differ, Stockholm / Colony, Stockholm | Suecia |