Publicidad Global

72° EDICIÓN DE CANNES LIONS

Todos los finalistas iberoamericanos

(Cannes, junio de 2025 - Por enviados especiales) – A mitad de la 72° edición del Festival Internacional de Creatividad Cannes Lions, la lista completa con todas las shortlists de la región. 

Todos los finalistas iberoamericanos

Finalistas iberoamericanos

Sustainable Development Goals

A03 (Good Health and Well-being)                                   
-“Research my body”, de Gut San Pablo para Grupo Boticario. Brasil

A05 (Gender Equality)

-“The Dove code”, de Droga5 y Soko para Dove. Brasil

-“Research my body”, de Gut San Pablo para Grupo Boticario. Brasil

B03 (Sustainable Cities and Communities)

-“Sos bees”, de África Creative DDB San Pablo para AB inBev. Brasil

B04 (Responsible Consumption and Production)

-“The rewards bag”, de VML Montevideo para Tata. Uruguay

B05 (Climate Action)

-“Earths Burnout”, de Almap BBDO San Pablo para Un Global Compact. Brasil

B07 (Life on Land)

-“The Amazon Greenventory”, de África Creative DDB San Pablo para Natura. Brasil

C01 (Decent Work and Economic Growth)

-“The Amazon Greenventory”, de África Creative DDB San Pablo para Natura. Brasil

-“Gamer Loan”, de Paradais DDB Guayaquil para Banco del Pacífico. Ecuador

D01 (Peace, Justice and Strong Institutions)

-“No Body should die at xmas”, de Doble You Barcelona para Open Arms. España

-“Makipura”, de Maruri Guayaquil para Sambito. Ecuador


BRAND EXPERIENCE & ACTIVATION

A01 (Consumer Goods)      

A01/030 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

A01/049 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

A01/092 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL

A03 (Automotive)      

A03/026 THE INTERRUPTED GOAL , de LEO BRAZIL, Sao Paulo para FIAT BRAZIL

A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)      

A04/039 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

A05 (Media/Entertainment)      

A05/025 SLOW DOWN BILLBOARD , de ARTPLAN, Sao Paulo para ELETROMIDIA BRAZIL

A06 (Consumer Services/Business to Business)      

A06/013 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

A07 (Not-for-Profit / Charity / Government)      

A07/016 LESSONS OF SHAME , de HAVAS COSTA RICA, San Antonio para WORLD VISION COSTA RICA

      

B01 (Social Engagement & Integration for Live Experience)      

B01/024 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

B01/031 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

      

B02 (Use of Mobile & Devices)      

B02/065 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA  BRAZIL

B02/075 FANTASIAPP , de GUT, Sao Paulo para MERCADO PAGO BRAZIL

      

B03 (Use of Website/Microsites)      

B03/027 DANCING WASHERS , de VML, Mexico City  para WHIRLPOOL MEXICO

      

B04 (New Realities & Emerging Tech)      

B04/028 THE EYES DRIBBLE , de LEPUB, Milan / PUBLICIS, Buenos Aires para HEINEKEN ITALY / ARGENTINA

B04/039 ADD YOUR LOGO , de GUT, Mexico City para NOTCO MEXICO

B04/040 BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL

      

B05 (Gaming-Led Brand Experience)      

B05/010 KFC AUTO GRAND PRIX , de PS21, Madrid para KFC SPAIN

B05/038 BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL

      

      

B09 (Tech-Led Brand Experience)      

B09/040 PAY IT FORWARD , de OGILVY, Mexico City para INDIO MEXICO

B09/053 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA  BRAZIL

B09/055 MAKEUP PAYMENT , de MRM, Sao Paulo para MASTERCARD BRAZIL

B09/066 MENOPAUSE MODE , de ALMAPBBDO, Sao Paulo para LG BRASIL BRAZIL

      

C01 (Customer Retail/In-store Experience)      

C01/031 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

C01/032 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

C01/044 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

      

C02 (Retail Promotions & Competitions)      

C02/009 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

C02/026 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

C02/060 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

C02/066 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

C02/078 DANCING WASHERS , de VML, Mexico City  para WHIRLPOOL MEXICO

      

C03 (Customer Acquisition & Retention)      

C03/007 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

C03/024 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

C03/059 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

      

D01 (Live Brand Experience or Activation)      

D01/030 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

D01/045 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

D01/053 INFINITE SUNSET , de GREY, Sao Paulo para CORONA BRAZIL

D01/064 FISHERMEN STORYTELLERS , de AFRICA CREATIVE DDB, Sao Paulo para CORONA BRAZIL

D01/066 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL

D01/067 AEROMEXICANOS , de OGILVY, Mexico City para AEROMEXICO MEXICO

D01/074 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

      

D02 (Guerrilla Marketing & Stunts)      

D02/033 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

D02/035 THE INCONVENIENCE STORE , de PROS, Sao Paulo para VIBRA BRAZIL

D02/047 LESSONS OF SHAME , de HAVAS COSTA RICA, San Antonio para WORLD VISION COSTA RICA

D02/053 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

D02/088 DEPRESSED BEDROOMS , de BOOST BRAND ACCELERATOR, Lima para CASAIDEAS PERU

D02/093 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

D02/117 REPORT THIS AD , de PARADAIS DDB, Guayaquil para VERIS ECUADOR

D02/147 LAYOVER BILLBOARDS , de McCANN, Santiago para LATAM AIRLINES CHILE

      

D03 (Brand-Owned Experiences)      

D03/057 FISHERMEN STORYTELLERS , de AFRICA CREATIVE DDB, Sao Paulo para CORONA BRAZIL

D03/070 CLANDESTINATION , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

D03/073 SHADES OF RED , de DAVID, Madrid para COCA-COLA SPAIN

D03/074 BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL

D03/075 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

      

D04 (Sponsorship & Brand Partnership)      

D04/045 CHECOLAND , de WIEDEN+KENNEDY, Mexico para UBER MÉXICO MEXICO

D04/063 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

      

D05 (Launch/Relaunch)      

D05/024 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

D05/052 LYNX WITH CATNIP , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

D05/055 SCRATCH & SNIFF , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

D05/060 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

      

D06 (360 Integrated Brand Experience)      

D06/041 HEINEQUEEN , de LEPUB, Sao Paulo / ATENAS.AG, Sao Paulo para HEINEKEN BRAZIL

      

E01 (Local Brand)      

E01/023 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

E01/026 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

E01/028 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL

E01/031 REFRESH ROULETTE , de GUT, Sao Paulo para SKOL BRAZIL

      

      

E03 (Single-Market Campaign)      

E03/074 SHADES OF RED , de DAVID, Madrid para COCA-COLA SPAIN

      

E04 (Social Behaviour)      

E04/035 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

E04/041 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

E04/050 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY

E04/070 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

E04/078 RUN, ESPN ANCHORS! , de THE WALT DISNEY COMPANY BRASIL, São Paulo / ESPN BRASIL, Sumare para ESPN BRAZIL

E04/130 ALCOHOL FREE SNACKS , de PEPSICO, Reading / PS21, Madrid para WALKERS OVEN BAKED, LESS SALT, POPWORKS, SUNBITES AND SNACK A JACKS  / PEPSICO UNITED KINGDOM / SPAIN

E04/177 THE CAT-BLOCK , de CANADA, Barcelona / LOLA MULLENLOWE, Madrid para LYNX SPAIN

      

E05 (Use of Humour)      

      

E07 (Corporate Purpose & Social Responsibility)      

E07/067 BUILDING FUTURES , de DM9, Sao Paulo para MRV BRAZIL

E07/095 SIX BACK , de GUT, Mexico City para VICTORIA MEXICO

      

E08 (Market Disruption)      

E08/034 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO


CREATIVE BUSINESS TRANSFORMATION

A01 (Transformative Strategy)      

A01/018 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A01/024 DESKSHOPS , de VML, Bogota para MAKRO COLOMBIA

      

B01 (Customer Experience Design)      

B01/004 DESKSHOPS , de VML, Bogota para MAKRO COLOMBIA

B01/006 GLOWING RELIEF , de DE LA CRUZ OGILVY, San Juan / OGILVY HEALTH, New York para ALIVIA HEALTH PUERTO RICO / UNITED STATES

      

B02 (Product)      

B02/031 ADD YOUR LOGO , de GUT, Mexico City para NOTCO MEXICO

      

      

C01 (Operational Transformation)      

C01/010 THE AMAZON GREENVENTORY , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL

C01/011 SOS BEES , de AFRICA CREATIVE DDB, Sao Paulo para ABINBEV BRAZIL

      

C03 (Marketing Technology for Growth)      

C03/005 DATADS , de ABINBEV, Bogota / DRAFTLINE, Bogota para BEES COLOMBIA

      

      

C05 (Venture Models & Corporate Innovation)      

C05/003 CLANDESTINATION , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA


CREATIVE COMMERCE

A01 (Consumer Goods)      

A01/022 NATURAL CODES , de DAVID, Bogota para CORONA COLOMBIA

      

A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)      

A04/026 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

A06 (Consumer Services/Business to Business)      

A06/003 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A06/005 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL

      

B02 (Mobile-Led Commerce)      

B02/011 BEER RETIREMENT ACCOUNT , de MONKS, Bogota para POKER BEER COLOMBIA

      

B03 (Entertainment Commerce)      

B03/013 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

B03/016 WRESTOOLMANIA , de GARNIER BBDO, San Jose para EL LAGAR COSTA RICA

B03/019 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

B05 (Innovative use of Commerce Channel)      

B05/007 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

B05/022 TRASH TALK CODES , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

B05/028 MAKEUP PAYMENT , de MRM, Sao Paulo para MASTERCARD BRAZIL

      

B06 (Retail Media)      

B06/005 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

      

C01 (Targeting, Insights and Personalisation)      

C01/008 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

C01/011 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

      

C03 (In-Store Experiences)      

C03/006 HACK THE PACK , de AMPFY, Sao Paulo para BAUDUCCO BRAZIL

      

C04 (Customer Acquisition & Retention)      

C04/009 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

C04/050 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

C04/055 ROCK & RIDE , de WIEDEN+KENNEDY, Sao Paulo para UBER ARGENTINA BRAZIL

C04/058 HYPE FRIDAY , de GUT, Sao Paulo para MERCADO PAGO BRAZIL

      

C06 (Brand Strategy)      

C06/023 BAR DATING – POWERED BY HEI! , de LEPUB, Sao Paulo / LEPUB, Milan para HEINEKEN BRAZIL / ITALY

      

D02 (eCommerce Websites/Apps)      

D02/002 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

      

D04 (Sustainable Commerce)      

D04/008 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

D04/009 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

      

E02 (Social Behaviour)      

E02/006 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

E02/020 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

E02/042 HYPE FRIDAY , de GUT, Sao Paulo para MERCADO PAGO BRAZIL

E02/046 BAR DATING – POWERED BY HEI! , de LEPUB, Sao Paulo / LEPUB, Milan para HEINEKEN BRAZIL / ITALY

      

E03 (Breakthrough on a Budget)      

E03/009 YOUR HOME"S OFFERS , de MRM, Sao Paulo para LEROY MERLIN BRAZIL

      

E04 (Corporate Purpose & Social Responsibility)      

E04/013 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

E04/015 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

      

E05 (Use of Humour)      

E05/009 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

E07 (Cultural Engagement)      

E07/006 DISCOUNT ADDRESSES , de WILD FI PARAGUAY, Asuncion / WILD FI, Asuncion para TADA DELIVERY PARAGUAY


CREATIVE EFFECTIVENESS

A01 (Consumer Goods)      

A01/007 CLEAN SPONSORSHIP , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

A01/009 RICE OF GLORY , de MARURI, Guayaquil / GREY ARGENTINA, Buenos Aires / GREY, Sao Paulo para SUPER EXTRA RICE ECUADOR / ARGENTINA / BRAZIL

      

A06 (Consumer Services/Business to Business)      

A06/001 MEET MARINA PRIETO , de DAVID, Madrid para JCDECAUX SPAIN

      

A07 (Not-for-Profit / Charity / Government)      

A07/009 ABSURD PROMISES , de VML, Buenos Aires para ASDRA ARGENTINA

      

B01 (Single Market)      

B01/039 FIND YOUR SUMMER , de LOLA MULLENLOWE, Madrid para MAGNUM SPAIN

      

B02 (Multi-Market)      

B02/005 EXTRA LIME: THE COMPANY , de DAVID, Bogota / DRAFTLINE, Shanghai / BOUNDLESS, Johannesburg para CORONA COLOMBIA / MAINLAND CHINA / SOUTH AFRICA

B02/008 HANDSHAKE HUNT , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

B04 (Creative Effectiveness for Good)      

B04/025 SIGHTWALKS , de CIRCUS GREY, Miraflores para CEMENTO SOL PERU

      

C03 (Acquisition)      

C03/011 ERRATA AT 88 , de ALMAPBBDO, Sao Paulo para JOHNNIE WALKER BRAZIL

C03/014 HANDSHAKE HUNT , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

C08 (Breakthrough on a Budget)      

C08/002 SAMSUNG THROWBACK DEALS , de MRM, Sao Paulo para SAMSUNG BRAZIL BRAZIL

      

C10 (Market Disruption)      

C10/014 FIND YOUR SUMMER , de LOLA MULLENLOWE, Madrid para MAGNUM SPAIN


CREATIVE STRATEGY

A01 (Consumer Goods)      

A01/020 THE PRINCESS & THE CROWN , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para SEDA BRAZIL

A01/052 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL

A01/069 THE DOVE CODE , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER, London para DOVE BRAZIL / UNITED KINGDOM

      

A05 (Media/Entertainment)      

A05/013 GUARDED BUS STOP , de ALMAPBBDO, Sao Paulo para ELETROMIDIA BRAZIL

      

A06 (Consumer Services/Business to Business)      

A06/001 MEET MARINA PRIETO , de DAVID, Madrid para JCDECAUX SPAIN

      

A07 (Not-for-Profit / Charity / Government)      

A07/018 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN

A07/036 ABSURD PROMISES , de VML, Buenos Aires para ASDRA ARGENTINA

      

B01 (Data & Analytics)      

B01/004 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN

B01/010 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

B01/011 ABSURD PROMISES , de VML, Buenos Aires para ASDRA ARGENTINA

      

B02 (Audience Insight)      

B02/022 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO

B02/036 THE PRINCESS & THE CROWN , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para SEDA BRAZIL

      

C01 (Challenger Brand Strategy)      

C01/002 MEET MARINA PRIETO , de DAVID, Madrid para JCDECAUX SPAIN

C01/046 TULIPÁN - SEX CAN REIGNITE THE ECONOMY , de ZURDA AGENCY, Buenos Aires para TULIPÁN ARGENTINA

      

C05 (Corporate Purpose & Social Responsibility)      

C05/041 GUARDED BUS STOP , de ALMAPBBDO, Sao Paulo para ELETROMIDIA BRAZIL

      

C07 (Cultural Engagement)      

C07/004 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO

C07/013 CLEAN SPONSORSHIP , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

C07/048 CHILDREN OF THE DICTATORSHIP , de CHEIL WORLDWIDE, Santiago para HIJOS Y MADRES DEL SILENCIO FOUNDATION CHILE

      

      

D02 (Collaboration)      

D02/013 THE CRUISE HEIST , de 404, Sao Paulo para NETFLIX BRAZIL

      

E01 (Products/Services)      

E01/022 BAR DATING – POWERED BY HEI! , de LEPUB, Sao Paulo / LEPUB, Milan para HEINEKEN BRAZIL / ITALY

E01/038 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

      

E03 (Brand Strategy)      

E03/029 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

E03/047 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL


FILM

A01 (Consumer Goods)      

A01/040 INVISIBLE STAIN , de BETC HAVAS, Sao Paulo para VANISH BRAZIL

A01/107 THE BEER BEHIND BACKSTAGE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

      

A03 (Automotive)      

A03/033 SNITCH , de GUT, Buenos Aires para AXION ARGENTINA

A03/034 LABOR RIDE , de GUT, Buenos Aires para AXION ARGENTINA

      

A05 (Media/Entertainment)      

A05/031 SKIN , de LEPUB, Sao Paulo para RAÇA MAGAZINE BRAZIL

      

A07 (Not-for-Profit / Charity / Government)      

A07/036 DON"T STOP MOTION , de VML, Santiago para CENABAST CHILE

A07/044 THE UGLIEST SWEATER , de THE MAESTROS, Mexico / MADE, Mexico City para ILAS MEXICO

      

B01 (Consumer Goods)      

B01/013 DOG , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

B01/015 LONG LASTING , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

B01/018 BEAR , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

B01/033 INVISIBLE STAIN , de BETC HAVAS, Sao Paulo para VANISH BRAZIL

B01/085 LYNX WITH CATNIP , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

B01/110 FORGOTTEN BEERS , de LEPUB, Milan / LEPUB, Sao Paulo para HEINEKEN ITALY / BRAZIL

B01/129 CORONITA DOME , de GUT, Buenos Aires para CORONA ARGENTINA

B01/131 THE CAT-BLOCK , de CANADA, Barcelona / LOLA MULLENLOWE, Madrid para LYNX SPAIN

      

B03 (Automotive)      

B03/016 SNITCH , de GUT, Buenos Aires para AXION ARGENTINA

      

B04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)      

      

B05 (Media/Entertainment)      

B05/027 THE EXAM , de McCANN, Mexico / WEBER SHANDWICK, Mexico City para ANIMAL POLÍTICO MEXICO

B05/035 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

      

B06 (Consumer Services/Business to Business)      

      

B07 (Not-for-Profit / Charity / Government)      

B07/013 FER , de ANONIMO, Mexico City / ANONIMO, Bogota para SAVE THE CHILDREN, MEXICO MEXICO / COLOMBIA

      

C01 (Viral Film)      

C01/022 SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA

      

D01 (Screens & Events)      

D01/031 ANTI MURPHY´S LAW TOAST , de MRM WORLDWIDE, Madrid para Opella-Allegra SPAIN

      

D02 (Microfilm)      

D02/002 CAUSE & EFFECT , de ALMA ADVERTISING AGENCY, Miami para CHANGE THE REF UNITED STATES

      

E01 (TV/Cinema Film)      

E01/014 SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA

E01/020 01. THE INTERRUPTED GOAL , de LEO BRAZIL, Sao Paulo para FIAT BRAZIL

      

      

F01 (Local Brand)      

F01/012 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

F01/023 THE EXAM , de McCANN, Mexico / WEBER SHANDWICK, Mexico City para ANIMAL POLÍTICO MEXICO

F01/034 DON"T STOP MOTION , de VML, Santiago para CENABAST CHILE

      

F03 (Single-Market Campaign)      

F03/010 FER , de ANONIMO, Mexico City / ANONIMO, Bogota para SAVE THE CHILDREN, MEXICO MEXICO / COLOMBIA

F03/045 SHOT ON IPHONE | ¡SUERTE!  , de TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Miami para APPLE UNITED STATES

F03/061 GESTICULATORS , de PEPSICO, Buenos Aires / ISLA REPUBLICA, Buenos Aires para H2OH! ARGENTINA

F03/068 FRICTIONLESS , de GUT, Buenos Aires para AXION ARGENTINA

      

F04 (Social Behaviour)      

F04/012 FER , de ANONIMO, Mexico City / ANONIMO, Bogota para SAVE THE CHILDREN, MEXICO MEXICO / COLOMBIA

F04/022 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

      

F05 (Use of Humour)      

F05/118 LYNX WITH CATNIP , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

      

F06 (Breakthrough on a Budget)      

F06/007 FER , de ANONIMO, Mexico City / ANONIMO, Bogota para SAVE THE CHILDREN, MEXICO MEXICO / COLOMBIA

F06/040 CANON: NO CLICK, NO PROMPT , de DENTSU CREATIVE, Sao Paulo para CANON BRAZIL

      

F07 (Corporate Purpose & Social Responsibility)      

F07/019 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

F07/067 HISTORY OUTNUMBERED , de DENTSU CREATIVE, Lisbon para HISTORY CHANNEL PORTUGAL

      

F09 (Cultural Engagement)      

F09/038 SKIN , de LEPUB, Sao Paulo para RAÇA MAGAZINE BRAZIL


LUXURY

A06 (Brand Storytelling)      

A06/001 LATE CHECKOUT: A RITZ-CARLTON STORY , de LITTLE SPAIN, Madrid / LATE CHECKOUT, Madrid / THE RITZ-CARLTON, Bethesda para THE RITZ-CARLTON, LATE CHECKOUT SPAIN / UNITED STATES

A06/028 LOEWE: DECADES OF CONFUSION , de LOEWE, Madrid para LOEWE SPAIN

      

A08 (Partnerships/Collaborations)      

A08/002 LATE CHECKOUT: A RITZ-CARLTON STORY , de LITTLE SPAIN, Madrid / LATE CHECKOUT, Madrid / THE RITZ-CARLTON, Bethesda para THE RITZ-CARLTON, LATE CHECKOUT SPAIN / UNITED STATES

      

A10 (Social Campaign)      

A10/012 LOEWE TIKTOK , de LOEWE, Madrid para LOEWE SPAIN


CREATIVE B2B

A02 (Brand Experience)      

A02/003 IMAGINE WITH PETACOS , de BUENTIPO, Bogota / DDB COLOMBIA, Bogota para CERVEZA POKER COLOMBIA

A02/019 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A04 (Targeting & Engagement)      

A04/011 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A04/041 ESTIBADORES , de CIRCUS GREY, Miraflores para MIBANCO PERU

A05 (Effectiveness & Measurement)      

A05/001 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A08 (Challenger Brand)      

A08/013 ADD YOUR LOGO , de GUT, Mexico City para NOTCO MEXICO

A09 (Corporate Purpose & Social Responsibility)      

A09/020 BUILDING FUTURES , de DM9, Sao Paulo para MRV BRAZIL

A09/043 STILL OPEN , de DAVID, Madrid para JCDECAUX SPAIN

A09/063 EARTH"S BURNOUT , de ALMAPBBDO, Sao Paulo para UN GLOBAL COMPACT BRAZIL

A10 (Market Disruption)      

A10/033 STILL OPEN , de DAVID, Madrid para JCDECAUX SPAIN

A10/040 ESTIBADORES , de CIRCUS GREY, Miraflores para MIBANCO PERU


CREATIVE DATA

A01 (Data-Enhanced Creativity)      

A01/016 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A01/036 SELF GALLERY , de VML, Sao Paulo para GENERA DNA LAB BRAZIL

A01/045 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

A01/046 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

A02 (Data-Driven Targeting)      

A02/002 KFC FRIES COMPENSATION , de PS21, Madrid para KFC SPAIN

A02/039 PIXVERTISING , de ALMAPBBDO, Sao Paulo para BURGER KING BRAZIL

A03 (Data-Driven Consumer Product)      

A03/018 MENOPAUSE MODE , de ALMAPBBDO, Sao Paulo para LG BRASIL BRAZIL

A04 (Data Storytelling)      

A04/006 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

A04/046 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

A05 (Data Visualisation)      

A05/014 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A06 (Data Technology)      

A06/006 BACK HOME , de JOYSTICK, FIFCO, San Jose para IMPERIAL COSTA RICA

A06/015 THE AMAZON GREENVENTORY , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL

A06/016 GAME GUARDIAN , de VML, Buenos Aires para MOVISTAR ARGENTINA

A07 (Use of Real-Time Data)      

A07/026 HER DOME , de DPZ, Sao Paulo para GOVERNMENT OF THE STATE OF SÃO PAULO BRAZIL

A07/037 AIR RAID ALARM CLOCK , de OFFICER AND GENTLEMAN, Madrid / ARRIBA! MEDIA GROUP, Kharkiv / FABS ROBOTICS, Madrid / GOLOSO CREATIVE STUDIO, Madrid para RAZOM SPAIN / UKRAINE

A07/048 MENOPAUSE MODE , de ALMAPBBDO, Sao Paulo para LG BRASIL BRAZIL

A10 (Data Integration)      

A10/004 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

A10/012 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

B01 (Local Brand)      

B01/007 SELF GALLERY , de VML, Sao Paulo para GENERA DNA LAB BRAZIL

B04 (Social Behaviour)      

B04/028 AEROMEXICANOS , de OGILVY, Mexico City para AEROMEXICO MEXICO

B07 (Corporate Purpose & Social Responsibility)      

B07/009 THE MISSING PORTRAITS , de AMPFY, Sao Paulo para PIRACANJUBA BRAZIL

B07/019 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

B07/032 HISTORY OUTNUMBERED , de DENTSU CREATIVE, Lisbon para HISTORY CHANNEL PORTUGAL

B08 (Market Disruption)      

B08/001 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

B08/006 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

B08/007 THE AMAZON GREENVENTORY , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL

B09 (Cultural Engagement)      

B09/021 HEALTH TRACKER , de VML, Buenos Aires para ELEA LABORATORY ARGENTINA

MEDIA

A01 (Consumer Goods)      

A01/041 AD-FREE MOVIES , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

A01/049 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

A01/050 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

A02 (Healthcare)      

A02/016 REPORT THIS AD , de PARADAIS DDB, Guayaquil para VERIS ECUADOR

A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)      

A04/021 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

A04/024 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

A04/031 NEVER STOP ORDERING , de GUT, Buenos Aires para PEDIDOSYA ARGENTINA

A04/032 BOXED ADS , de GUT, Buenos Aires para MERCADO LIBRE ARGENTINA

      

A05 (Media/Entertainment)      

A05/013 BRING KOREA TO THE WORLD , de NETFLIX, Los Angeles / FOUNDERS, Miami para NETFLIX UNITED STATES

A05/017 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

      

A06 (Consumer Services/Business to Business)      

A06/019 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA

A06/022 ESTIBADORES , de CIRCUS GREY, Miraflores para MIBANCO PERU

A06/029 BAIT BOARDS , de GUT, Buenos Aires para MERCADO ADS ARGENTINA

      

A07 (Not-for-Profit / Charity / Government)      

A07/022 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN

      

B01 (Use of Screens & Audio Visual Platforms)      

B01/009 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL

      

B02 (Use of Audio Platforms)      

B02/012 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL

B02/016 OOH FOR ALL , de EUPHORIA CREATIVE, Sao Paulo para JCDECAUX  BRAZIL

      

B04 (Use of Outdoor)      

B04/027 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

B04/068 INFINITE SUNSET , de GREY, Sao Paulo para CORONA BRAZIL

B04/073 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC  DOMINICAN REPUBLIC

B04/076 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

B04/114 BOXED ADS , de GUT, Buenos Aires para MERCADO LIBRE ARGENTINA

      

B05 (Small-Scale Media)      

B05/018 DISCOUNT ADDRESSES , de WILD FI PARAGUAY, Asuncion / WILD FI, Asuncion para TADA DELIVERY PARAGUAY

      

B06 (Large-Scale Media)      

B06/019 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO

B06/037 SUN RESERVE , de GREY, Sao Paulo para CORONA BRAZIL

B06/040 TAP STUDIO , de AB INBEV, Shanghai / DAVID, Bogota / FRED & FARID SHANGHAI para GUINNESS MAINLAND CHINA / COLOMBIA

      

B07 (Use of Events & Stunts)      

B07/075 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL

B07/092 ADS COVER RENTS , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

B07/104 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

B07/135 2.5% LIBRARY , de ALMAPBBDO, Sao Paulo para AMAZON BRAZIL

      

B08 (Use of Digital Platforms)      

B08/028 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

      

B10 (Use of Social Platforms)      

B10/004 PETE ZAHAT , de BRAND BUILDING AD, Quito para PIZZA HUT ECUADOR

B10/050 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

B10/056 OREO VOICE NOTES , de LEPUB BOGOTA para OREO COLOMBIA

B10/057 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL

      

B11 (Innovative Use of Influencers/Creators)      

B11/012 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

B13 (Retail Media)      

B13/002 IMAGINE WITH PETACOS , de BUENTIPO, Bogota / DDB COLOMBIA, Bogota para CERVEZA POKER COLOMBIA

B13/024 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY

B13/049 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA

      

C01 (Audience Insights)      

C01/021 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

C01/032 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY

C01/070 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

C01/071 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

C01/085 REPORT THIS AD , de PARADAIS DDB, Guayaquil para VERIS ECUADOR

      

C02 (Use of Brand or Product Integration into a Programme or Platform)      

C02/014 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL

C02/024 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL

C02/038 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

      

C03 (Data-Driven Targeting)      

C03/013 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

      

C04 (Use of Branded Content Created for Digital or Social)      

C04/028 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

      

C05 (Data Integration)      

C05/007 HUMANIMAL TOURISM , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

      

C06 (Co-Creation of Branded IP)      

C06/006 THANKS FOR COKE-CREATING , de VML, New York / VML, Kansas City / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

      

D01 (Local Brand)      

D01/022 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA

      

D02 (Challenger Brand)      

D02/013 THE LUCKY SPONSOR , de MERCADO McCANN, Buenos Aires para SCHNEIDER ARGENTINA

D02/020 UNTHINKABLE RIDES , de AKQA, Sao Paulo para UBER BRAZIL

      

      

D04 (Social Behaviour)      

D04/030 THE REWARDS BAG , de VML, Montevideo para TATA URUGUAY

D04/081 MAKEUP PAYMENT , de MRM, Sao Paulo para MASTERCARD BRAZIL

D04/102 NESCAFE DECAF BILLBOARDS , de STAR5, Panama para NESCAFE PANAMA

      

D05 (Use of Humour)      

D05/003 HOT COUTURE: RANGE , de PEPSICO, Reading / SIPS & BITES, London / PS21, Madrid para EXTRA FLAMIN" HOT UNITED KINGDOM / SPAIN

D05/008 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

D05/033 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

      

D06 (Breakthrough on a Budget)      

D06/008 THE CASE FOR SAVING WATER , de DENTSU CREATIVE, Lisbon para VISIT PORTUGAL PORTUGAL

D06/024 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO

      

D07 (Corporate Purpose & Social Responsibility)      

D07/056 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC  DOMINICAN REPUBLIC

D07/069 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

      

D08 (Market Disruption)      

D08/027 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

      

D09 (Cultural Engagement)      

D09/052 SPORT THE FIGHT , de WIEDEN+KENNEDY, Sao Paulo para NIKE BRAZIL

D09/055 LOVELESS STORY , de ARTPLAN, Sao Paulo para UOL BRAZIL

E05 (Use of Data & Analytics)      

E05/002 LALIGA AGAINST HATE , de MINDSHARE, Madrid para LALIGA SPAIN

ENTERTAINMENT

A01 (Fiction Film: Up to 5 minutes)      

A01/025 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

A04 (Non-Fiction Film: 5–30 minutes)      

A04/007 9,90 PRESENTED BY $9,90 , de THE WALT DISNEY COMPANY BRASIL, São Paulo para DISNEY BRAZIL

A10 (Promotional Content for Publishers & Networks)      

A10/005 BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL

C01 (Audience Engagement/Distribution Strategy)      

C01/020 DUNGEONS&DRAGONS: THE LOST EPISODE , de OGILVY, Sao Paulo para HASBRO BRAZIL

C02 (Influencer & Co-Creation)      

C02/026 DUNGEONS&DRAGONS: THE LOST EPISODE , de OGILVY, Sao Paulo para HASBRO BRAZIL

D01 (Brand Partnerships, Sponsorships & Collaborations)      

D01/025 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL

D01/048 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

D02 (Partnerships with Talent)      

D02/007 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

E01 (Diversity & Inclusion in Entertainment)      

E01/018 LETTERS FROM SIMONE , de AFRICA CREATIVE DDB, Sao Paulo / ATENAS.AG, Sao Paulo para ITAÚ UNIBANCO BRAZIL

E04 (Social Behaviour)      

E04/008 THE SHOOTING , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

E04/042 CHEERING FOR THE RAIN , de ARTPLAN, Sao Paulo para GLOBOPLAY BRAZIL


SOCIAL & CREATOR

A01 (Consumer Goods)      

A01/027 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

A01/040 BRAND OF THE MATCH , de DAVID, Bogota para AGUILA COLOMBIA

A01/057 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

A01/067 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES

B02 (Audience Targeting/Engagement Strategies)      

B02/029 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL

B02/040 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

B02/042 UNINTERRUPTADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

B02/049 LYNX WITH CATNIP , de LOLA MULLENLOWE, Madrid para AXE/LYNX SPAIN

B02/067 BK® TASTE LAWYERS , de ALMAPBBDO, Sao Paulo para BURGER KING BRAZIL

B03 (Real-Time Response)      

B03/051 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO

B03/070 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES

B04 (Social Listening & Insight)      

B04/016 MARIAHS’ SQUAD , de GALERIA, Sao Paulo para HAVAIANAS BRAZIL

B04/021 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA

B06 (Innovative Engagement of Community)      

B06/059 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para PURINA BRAZIL

B06/071 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

B06/072 TRASH TALK CODES , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

B06/099 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

B08 (Creator & Influencer Sourced Insight)      

B08/011 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL

C01 (Organic Reach & Influence)      

C01/022 COMMUNITY KING , de BRAND BUILDING AD, Quito para BURGER KING ECUADOR

C01/027 HEINEQUEEN , de LEPUB, Sao Paulo / ATENAS.AG, Sao Paulo para HEINEKEN BRAZIL

C02 (Creator Cross-Channel Storytelling)      

C02/005 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

C03 (Creator Collaboration)      

C03/105 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO

C05 (Excellence in Craft)      

C05/007 DO YOU SPEAK ANITTA? , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / SPOTIFY, Sao Paulo para SPOTIFY BRAZIL

C06 (Community Building)      

C06/028 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

D01 (Content Placement)      

D01/013 DIRTY MOUTH SPONSORSHIP , de DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo para CIF BRAZIL

D01/019 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

D01/021 UNINTERRUPTADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

D01/023 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

D04 (Co-Creation & User Generated Content)      

D04/021 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO

D04/051 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL

D04/062 DANCING WASHERS , de VML, Mexico City  para WHIRLPOOL MEXICO

D05 (Social Commerce)      

D05/012 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL

D05/016 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

D05/022 THE SOUND OF DIVORCE , de OGILVY ARGENTINA, Buenos Aires para CALM ARGENTINA

E01 (Multi-Platform Social Campaign)      

E01/005 LAY"S BAR CRAWL , de SLAP GLOBAL, Buenos Aires / PEPSICO, Harrison para LAY"S ARGENTINA / UNITED STATES

E01/023 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA

E03 (Social Purpose)      

E03/029 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA

F03 (Single-Market Campaign)      

F03/044 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO

F04 (Social Behaviour)      

F04/021 BAN THIS PROFILE , de EDELMAN SPAIN, Madrid para AMPARA SILVESTRE SPAIN

F04/025 FOUND IN TRANSLATION , de DDB LATINA PUERTO RICO para MEDALLA LIGHT PUERTO RICO

F04/045 ODDLY SATISFYING MEDIA , de AFRICA CREATIVE DDB, Sao Paulo para ABINBEV BRAZIL

F04/067 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

F05 (Use of Humour)      

F05/042 THE CAT CODES , de PUBLICIS BRASIL, Sao Paulo para FRISKIES BRAZIL

F05/048 TRASH TALK CODES , de AFRICA CREATIVE DDB, Sao Paulo para BRAHMA BRAZIL

F05/049 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

F07 (Corporate Purpose & Social Responsibility)      

F07/021 UNDELETED , de VML, Buenos Aires para DOVE ARGENTINA

F07/033 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL

F08 (Market Disruption)      

F08/008 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

F09 (Cultural Engagement)      

F09/035 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO


INDUSTRY CRAFT

A01 (Typography: Brand & Communications Design)      

A01/025 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

B01 (Art Direction: Brand & Communications Design)      

B01/040 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

B01/085 MOCTEZUMA — CEMENT REIMAGINED IN MEXICO , de BRANDS&PEOPLE, San Pedro Garza Garcia para MOCTEZUMA MEXICO

B01/093 WINIS FONT , de THE KLASS COMPANY, Tepotzotlan / CATORCE DIAS, Mexico City para WINIS MEXICO

B02 (Art Direction: Outdoor)      

B02/072 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

B02/132 GOLD = DEATH , de DM9, Sao Paulo para URIHI YANOMAMI BRAZIL

B02/151 BOAT , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN

B02/152 WAVES , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN

B02/153 SURFER , de LOLA MULLENLOWE, Madrid para CORNETTO SPAIN

B03 (Art Direction: Print & Publishing)      

B03/023 "THE SHINING" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

B03/024 "A HOUSE FOR MR. BISWAS" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

B03/025 "EXTREME METAPHORS" , de VML, New York / VML, Sao Paulo para COCA-COLA UNITED STATES / BRAZIL

B03/030 THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL

B03/063 NIGRUM CORPUS , de ARTPLAN, Sao Paulo para IDOMED BRAZIL

B04 (Art Direction: Packaging Design)      

B04/014 MOCTEZUMA — CEMENT REIMAGINED IN MEXICO , de BRANDS&PEOPLE, San Pedro Garza Garcia para MOCTEZUMA MEXICO

C01 (Illustration: Brand & Communications Design)      

C01/015 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

C02 (Illustration: Outdoor)      

C02/036 HYPERREAL TASTES BETTER , de BURGER KING, La Reina / WOLF BCPP, Santiago para BURGER KING CHILE

C03 (Illustration: Print & Publishing)      

C03/006 THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL

D01 (Photography: Brand & Communications Design)      

D01/011 PROJECT 4270 , de BBDO CHILE, Santiago para BANCO DE CHILE CHILE

D01/017 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES

D02 (Photography: Outdoor)      

D02/081 CORONA ECLIPSE , de DAVID, Miami para CORONA UNITED STATES

D03 (Photography: Print & Publishing)      

D03/032 CAR , de GREY, Mexico City para LA UNIÓN NEWSPAPER / ARTICULO 19 MEXICO

E05 (Copywriting: Excellence in Image Description)      

E05/001 TOUCHING COLORS , de VML, Sao Paulo para CORAL BRAZIL


ENTERTAINMENT FOR SPORTS

A03 (Promotional Content for Publishers & Networks)      

A03/003 RUN, ESPN ANCHORS! , de THE WALT DISNEY COMPANY BRASIL, São Paulo / ESPN BRASIL, Sumare para ESPN BRAZIL

A04 (Brand Storytelling)      

A04/039 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

B01 (Sports Live Experience)      

B01/002 SAVING PELOTICA DE GOMA  , de LAWEB BUENTIPO, Caracas  / BUENTIPO, Bogota para VACÍLATE ESTO VENEZUELA / COLOMBIA

B01/015 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

B01/048 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

C01 (Fan Engagement/Distribution Strategy)      

C01/044 SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA

C01/045 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA

C01/053 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

C01/057 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL

C01/076 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA  BRAZIL

C02 (Influencer & Co-Creation)      

C02/001 SAVING PELOTICA DE GOMA  , de LAWEB BUENTIPO, Caracas  / BUENTIPO, Bogota para VACÍLATE ESTO VENEZUELA / COLOMBIA

D01 (Brand Partnerships, Sponsorships & Collaborations)      

D01/017 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

D01/038 SENNA, THE VOICE OF AN ICON , de CPB, São Paulo / AB INBEV, Sao Paulo para GUARANÁ ANTARCTICA BRAZIL

D01/057 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA

D02 (Partnerships with Sports Talent)      

D02/043 SPONSORSHIP BEYOND THE RINGS , de PUBLICIS BRASIL, Sao Paulo / WHITE RABBIT, Budapest para DECATHLON  BRAZIL / HUNGARY

D02/048 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

E01 (Diversity & Inclusion in Sport)      

E01/031 RUNNING IN FEAR , de LEW"LARATBWA, Sao Paulo para ALMA PRETA BRAZIL

E01/032 THE INVISIBLE DEFEAT , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL

E02 (Innovation in Sport)      

E02/014 FIELDS OF GLORY , de MONKS, Bogota para PILSEN BEER COLOMBIA

E02/019 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL

E02/024 SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA  BRAZIL

E03 (Challenger Brand)      

E03/014 BRAND OF THE MATCH , de DAVID, Bogota para AGUILA COLOMBIA

E04 (Social Behaviour)      

E04/033 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

E07 (Cultural Engagement)      

E07/019 RUNNING IN FEAR , de LEW"LARATBWA, Sao Paulo para ALMA PRETA BRAZIL

E07/029 AEROMEXICANOS , de OGILVY, Mexico City para AEROMEXICO MEXICO


ENTERTAINMENT FOR MUSIC

A01 (Excellence in Music Video)      

A01/019 "LOVE" , de SPECIALGUEST, New York / SPECIALGUESTX, Madrid para OK GO UNITED STATES / SPAIN

A01/023 JOVEM MK - MEU KARMA , de AFRICA CREATIVE DDB, Sao Paulo para KONDZILLA BRAZIL

A01/032 PAPOTA , de REBOLUCION, Buenos Aires / ABOUT ENTERTAINMENT, Buenos Aires para CA7RIEL&PACO AMOROSO ARGENTINA

A03 (Use of Original Composition)      

A03/030 THE SURRENDER BY HANS ZIMMER , de OGILVY SPAIN, Madrid para TURISMO DE ANDALUCÍA SPAIN

B01 (Live Music Experience)      

B01/007 ME FEAT. ME , de DDB CHILE, Santiago para NOSOTRAS CHILE

B01/009 HEINEQUEEN , de LEPUB, Sao Paulo / ATENAS.AG, Sao Paulo para HEINEKEN BRAZIL

C01 (Fan Engagement/Community Building)      

C01/002 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL

C01/006 SPOTIFY COLOMBIA | SINGING IN YOUR INGLISH , de FOUNDERS, Miami para SPOTIFY UNITED STATES

C01/031 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

C02 (Influencer & Co-Creation)      

C02/002 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL

D01 (Brand Partnerships, Sponsorships & Collaborations)      

D01/016 ALL IN FOR MACARIO , de LEPUB, Mexico City para TECATE MEXICO

D02 (Partnerships with Music Talent)      

D02/056 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

E06 (Breakthrough on a Budget)      

E06/001 ART HITS , de TECH AND SOUL, Sao Paulo para B3 BRAZILIAN STOCK EXCHANGE BRAZIL

E07 (Cultural Engagement)      

E07/009 ME FEAT. ME , de DDB CHILE, Santiago para NOSOTRAS CHILE

E07/017 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

E07/024 SHOT ON IPHONE | ¡SUERTE!  , de TBWAMEDIA ARTS LAB, Los Angeles / TBWAMEDIA ARTS LAB, Miami para APPLE UNITED STATES


ENTERTAINMENT FOR GAMING

B05 (Use of Gaming/Streaming Platforms)      

B05/022 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

C01 (Community Management/Social Engagement)      

C01/013 THE WHATSAPP SAGA , de DAVID, Sao Paulo  para BIS BRAZIL

C01/019 LAG OR BAD , de PARADAIS DDB, Guayaquil para XTRIM ECUADOR

E04 (Social Behaviour)      

E04/024 LAG OR BAD , de PARADAIS DDB, Guayaquil para XTRIM ECUADOR

E05 (Use of Humour)      

E05/013 CALL OF DISCOUNTS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

E06 (Breakthrough on a Budget)      

E06/007 NEW AVATARS OF HOPE , de DRUID CREATIVE GAMING, Sao Paulo para MÃES DA SÉ BRAZIL


DIRECT

A01 (Consumer Goods)      

A01/009 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

A01/043 SUN RESERVE , de GREY, Sao Paulo para CORONA BRAZIL

A01/066 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA

A01/078 DANCING WASHERS , de VML, Mexico City  para WHIRLPOOL MEXICO

A02 (Healthcare)      

A02/025 PAINVISIBLE , de VML, Madrid / VML, New York para ARITIUM SPAIN / UNITED STATES

A02/027 GLOWING RELIEF , de DE LA CRUZ OGILVY, San Juan / OGILVY HEALTH, New York para ALIVIA HEALTH PUERTO RICO / UNITED STATES

A04 (Travel, Leisure, Retail, Restaurants & Fast-Food Chains)      

A04/020 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

A04/039 CLANDESTINATION , de DDB COLOMBIA, Bogota para PROCOLOMBIA COLOMBIA

A04/041 SPEED COUPONS , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

A04/048 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

A05 (Media/Entertainment)      

A05/016 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

A06 (Consumer Services/Business to Business)      

A06/018 TOUCHBOARDS DISCOUNT , de AFRICA CREATIVE DDB, Sao Paulo para ITAÚ UNIBANCO BRAZIL

A06/028 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

A07 (Not-for-Profit / Charity / Government)      

A07/027 LESSONS OF SHAME , de HAVAS COSTA RICA, San Antonio para WORLD VISION COSTA RICA

A07/046 MY VOICE, MY VOTE , de OGILVY SPAIN, Barcelona para ADELA SPAIN

A07/058 CHILDREN OF THE DICTATORSHIP , de CHEIL WORLDWIDE, Santiago para HIJOS Y MADRES DEL SILENCIO FOUNDATION CHILE

B02 (Small-Scale Media)      

B02/013 IKEA HIDDEN TAGS , de UZINA, Lisbon para IKEA PORTUGAL

B02/026 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

B02/086 SIX BACK , de GUT, Mexico City para VICTORIA MEXICO

B03 (Large-Scale Media)      

B03/033 BRANDED SHADOWS  , de GREY, Sao Paulo / GREY ARGENTINA, Buenos Aires para BRAHMA BRAZIL / ARGENTINA

B03/038 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

B04 (Use of Broadcast)      

B04/009 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL

B04/012 DRINKABLE ANTHEM , de JUDAS, Lisbon para SUPER BOCK PORTUGAL

B04/019 THE KIMBERLY PRICE , de FAHRENHEIT DDB, Lima para PLAZA VEA PERU

B04/027 01. THE INTERRUPTED GOAL , de LEO BRAZIL, Sao Paulo para FIAT BRAZIL

B05 (Use of Print/Outdoor)      

B05/026 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

B05/048 NIGHT SIGNALS , de OGILVY DOMINICAN REPUBLIC, Santo Domingo para CHEVROLET DOMINICAN REPUBLIC  DOMINICAN REPUBLIC

B05/059 COUPON RAIN , de GUT, Sao Paulo para MERCADO LIVRE BRAZIL

C01 (Data-Driven Direct Strategy)      

C01/026 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL

C02 (Data-Driven Targeting)      

C02/007 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

C02/022 RESALE , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

C03 (Use of Real-Time Data)      

C03/025 CHEERING FOR THE RAIN , de ARTPLAN, Sao Paulo para GLOBOPLAY BRAZIL

C04 (New Realities & Emerging Tech)      

C04/012 THE AMAZON GREENVENTORY , de AFRICA CREATIVE DDB, Sao Paulo para NATURA BRAZIL

C04/018 MY VOICE, MY VOTE , de OGILVY SPAIN, Barcelona para ADELA SPAIN

C04/026 MENOPAUSE MODE , de ALMAPBBDO, Sao Paulo para LG BRASIL BRAZIL

D01 (Use of Digital Platforms)      

D01/049 FICTIONAL INSURANCE , de DDB COLOMBIA, Bogota para RCN/PRIME COLOMBIA

D01/062 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

D02 (Use of Mobile)      

D02/017 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

D02/046 FANTASIAPP , de GUT, Sao Paulo para MERCADO PAGO BRAZIL

D02/048 ICON DISCOUNTS , de DIGITAS COLOMBIA, Bogota para MCDONALD"S COLOMBIA

D03 (Use of Social Platforms)      

D03/056 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

D03/075 SEARCH FOR MAGIC , de DAVID, Madrid / GUT, Buenos Aires / DAVID, Miami para COCA-COLA SPAIN / ARGENTINA / UNITED STATES

D04 (Real-Time Response)      

D04/012 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL

D04/026 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

D05 (Co-Creation & User-Generated Content)      

D05/017 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO

E01 (Copywriting)      

E01/005 MARATHON HIJACK CDMX  , de WIEDEN+KENNEDY, Mexico para NIKE MEXICO

E02 (Art Direction/Design)      

E02/011 BAD LUCK REVERSER , de NAME, Bogota / VML, New York para REFISAL COLOMBIA / UNITED STATES

E03 (Experience Design)      

E03/017 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

E03/030 ICON DISCOUNTS , de DIGITAS COLOMBIA, Bogota para MCDONALD"S COLOMBIA

E04 (Launch/Relaunch)      

E04/010 KFC FRIES COMPENSATION , de PS21, Madrid para KFC SPAIN

E04/020 PRIZE ON THE BONE , de DM9, Sao Paulo para KFC BRAZIL

E04/027 FOLLOWERS STORE , de LEPUB, Sao Paulo para NEW BALANCE BRAZIL

E04/033 MUSTARD X MUSTARD , de THE KITCHEN, Chicago / CASHMERE AGENCY, Los Angeles / THE KITCHEN NORTH AMERICA, Toronto / KRAFT HEINZ COMPANY, Chicago / AFRICA CREATIVE DDB, Sao Paulo para THE KITCHEN NORTH AMERICA X CASHMERE UNITED STATES / CANADA / BRAZIL

E05 (Personalised Campaigns)      

E05/031 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL

F01 (Local Brand)      

F01/022 UNMELTING LOYALTY , de DAVID, Bogota para BEES - AB INBEV COLOMBIA

F01/027 GULF OF MEXICO (BAR) , de LEPUB, Mexico City para TECATE MEXICO

F01/030 RETRO INFLUENCERS , de GUT, Sao Paulo para SKOL BRAZIL

F02 (Challenger Brand)      

F02/012 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO

F03 (Single-Market Campaign)      

F03/027 STREAMING BARS , de LEPUB, Sao Paulo para HEINEKEN BRAZIL

F03/074 ANTENAGUILA , de DAVID, Buenos Aires para AGUILA ARGENTINA

F04 (Social Behaviour)      

F04/046 RECIPE FOR GROWTH , de DM9, Sao Paulo para IFOOD BRAZIL

F04/058 POWERING CONNECTION , de BETC HAVAS, Sao Paulo para TIM TELECOM BRAZIL

F04/114 ONE SECOND ADS , de AFRICA CREATIVE DDB, Sao Paulo para BUDWEISER BRAZIL

F04/118 THE FAN REMOTE , de TALENT MARCEL, São Paulo para CLARO BRAZIL

F06 (Breakthrough on a Budget)      

F06/017 W1NG COD3S , de HAVAS HOY, Mexico City para VOLARIS AIRLINES MEXICO

F07 (Corporate Purpose & Social Responsibility)      

F07/050 PLASTIC BLOOD , de DM9, Sao Paulo para OKA BIOTECH BRAZIL

F07/078 EFFICIENT WAY TO PAY , de DM9, Sao Paulo para CONSUL APPLIANCES BRAZIL

F07/081 STILL OPEN , de DAVID, Madrid para JCDECAUX SPAIN

F07/086 GLOWING RELIEF , de DE LA CRUZ OGILVY, San Juan / OGILVY HEALTH, New York para ALIVIA HEALTH PUERTO RICO / UNITED STATES

F07/092 RE-COMMERCE ATACAMA , de ARTPLAN, Sao Paulo para VTEX BRAZIL

F07/100 PEDIGREE CARAMELO , de ALMAPBBDO, Sao Paulo para PEDIGREE BRAZIL

F07/106 MARINO URIEL: THE (UN)FORGETTABLE LEGEND , de HAVAS, Madrid para ATLÉTICO DE MADRID FOOTBALL CLUB SPAIN

F09 (Cultural Engagement)      

F09/062 TRACKING BAD BUNNY  , de DDB LATINA PUERTO RICO para RIMAS MUSIC PUERTO RICO

F09/071 CHILDREN OF THE DICTATORSHIP , de CHEIL WORLDWIDE, Santiago para HIJOS Y MADRES DEL SILENCIO FOUNDATION CHILE


DIGITAL CRAFT

Video/Moving Image

-SENNA"S CUT , de MONKS, Buenos Aires / MONKS, Bogota para NETFLIX ARGENTINA / COLOMBIA


Music/Sound Design

-LEGAL TRACKS , de BETC HAVAS, Sao Paulo para KWAI BRAZIL


Experience Design: Multi-Platform

-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL


Data Storytelling

-COOL DOWN CONTROLLER , de LEPUB, Sao Paulo / LEPUB, Milan para HEINEKEN BRAZIL / ITALY

-THE ODISSEY OF WILSON , de AFRICA CREATIVE DDB, Sao Paulo para VIVO BRAZIL


Data Visualisation

-ALLEVIA POLLEN PASSPORT , de MRM WORLDWIDE, Madrid para Opella-Allegra SPAIN

-THE ODISSEY OF WILSON , de AFRICA CREATIVE DDB, Sao Paulo para VIVO BRAZIL


Curation of Data

-THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL

      

AI Storytelling

-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL

      

Innovative Use of Technology

-THE SHAKESPEARE BIC , de VML, Sao Paulo para BIC BRAZIL

-THE EYES DRIBBLE , de LEPUB, Milan / PUBLICIS, Buenos Aires para HEINEKEN ITALY / ARGENTINA

-SHADE TRACKER , de GUT, Sao Paulo para MICHELOB ULTRA  BRAZIL

-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL


Technological Achievement in Digital Craft

-BODY SWAP , de AKQA, Auckland / AKQA, Melbourne / AKQA, Sao Paulo para NETFLIX NEW ZEALAND / AUSTRALIA / BRAZIL


DESIGN

Product Design

-Living Fabric, de VML, Bogotá para Universidad De Los Andes & Atratus Colombia

      

Books

-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil

-Nigrum Corpus, de Artplan, San Pablo para Idomed Brasil


Design-Driven Effectiveness

-Justice By Her Type, de Garnier BBDO, San Jose para Families Surviving Feminicides Collective Costa Rica

-Brand Of The Match, de David, Bogotá para Aguila Colombia

 

Special Editions & Bespoke Items

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil

-Brand Of The Match, de David, Bogotá para Aguila Colombia


Posters

-Coca-Cola Classic, de VML, New York / VML, Sao Paulo para Coca-Cola United States / Brasil

-Unwrap The Summer, de Lola Mullenlowe, Madrid para Cornetto España

-Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil

-The Beer Behind Backstage, de Africa Creative DDB, Sao Paulo para Budweiser Brasil


Promotional Items/Promotional Printed Media

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-Rice Of Glory, de Maruri, Guayaquil / Grey Argentina, Buenos Aires / Grey, San Pablo para Super Extra Rice Ecuador / Argentina / Brasil


Sustainability-Focused Design

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil


Innovation in Design

-The 100% Home Compostable Sticker, de Grey, San Pablo / Zespri International, Mt Maunganui para Zespri Brasil / Nueva Zelanda

-The Shakespeare Bic, de VML, Sao Paulo para Bic Brasil

-Self-Packing Cheese, de Ogilvy Colombia, Bogota para Nestlé Colombia

-Living Fabric, de VML, Bogotá para Universidad De Los Andes & Atratus Colombia


Design for Behavioural Change

-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung España

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil





AUDIO & RADIO

Use of Audio & Radio as a Medium 

-Legal Tracks, de BETC Havas, San Pablo para KWAI, Brasil

-The Sound of Divorce, de Ogilvy Argentina, Buenos Aires para Calm, Argentina


Use of Audio & Radio Technology

-Senna, the Voice of an Icon, de CPB, San Pablo para Guaraná Antarctica, Brasil

-Game Guardian, de VML, Buenos Aires para Movistar Argentina


Voice Activation

-Game Guardian, de VML, Buenos Aires para Movistar Argentina


Branded Content/Podcasts

-Fishermen Storytellers, de Africa Creative DDB, San Pablo para Corona, Brasil


Content Placement

-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil

-Stay Tuned, Stay Awake, de Ogilvy Guatemala, Guatemala City para Shell, Guatemala


Audio-Led Creativity

-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil

-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil

-The Sound of Divorce, de Ogilvy Argentina, Buenos Aires para Calm, Argentina


Use of Music

-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil

-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile


Sound Design

-The Colombian National Anthem, performed by its biodiversity, de McCann, Bogotá para Sura, Colombia


Script

-1. High Energy Intern, de David, Madrid para Fusion Energy Drink, España

-2. High Energy Boyfriend, de David, Madrid para Fusion Energy Drink, España

-3. High Energy Dad, de David, Madrid para Fusion Energy Drink, España


Casting & Performance

-Chill Enough, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos

-Cold Detector, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos

-Mountain Cold, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos

-Fishermen Storytellers, de Africa Creative DDB, San Pablo para Corona, Brasil


Local Brand

-Unlucky Mentions, de Paradais DDB, Guayaquil para Cris-Sal, Ecuador


Use of Humour

-Dirty Mouth Sponsorship, de Droga5, part of Accenture Song, San Pablo / Unilever Brasil, Sao Paulo para Cif, Brasil

-From Hurt to Hit, de Africa Creative DDB, San Pablo para Brahma, Brasil

-Cold Activated Announcers, de Alma Advertising Agency, Miami para Coors Light, Estados Unidos


Breakthrough on a Budget

-Dancing Washers, de VML, Mexico City para Whirlpool, México


Corporate Purpose & Social Responsibility

-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile


Cultural Engagement

-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile

-Music Over Noise, de LePub, San Pablo para Billboard, Brasil

-Stay Tuned, Stay Awake, de Ogilvy Guatemala, Guatemala City para Shell, Guatemala


Consumer Goods

-One Second Ads, de Africa Creative DDB, San Pablo para Budweiser, Brasil

-From Hurt to Hit, de Africa Creative DDB, San Pablo para Brahma, Brasil


Not-for-Profit / Charity / Government

-Air Raid Alarm Clock, de Officer And Gentleman, Madrid / arriba! Media group, Kharkiv / Fabs Robotics, Madrid / Goloso Creative Studio, Madrid para Razom, España / Ucrania


HEALTH & WELLNESS

OTC Oral Medicines

-Allevia Pollen Passport, de MRM Worldwide, Madrid para Opella-Allegra, España


OTC Products

-Bleed With Pride, de BBDO Chile, Santiago / UFF Conteniidos, Santiago para Padmad, Chile

-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile

-Bleed With Pride, de BBDO Chile, Santiago / UFF Conteniidos, Santiago para Padmad, Chile


Health & Wellness Tech

-Design your sleep while you Sleep, de MRM Worldwide, Madrid para Ikea,España

-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil

-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España

-Design your sleep while you Sleep, de MRM Worldwide, Madrid para Ikea,España

-Menopause Mode, de AlmapBBDO, Sao Paulo para LG Brasil

-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España

-The Mind Guardian, de Cheil Worldwide, Madrid / Samsung Electronics Iberia, Madrid para Samsung,España


Brand-Led Education & Awareness

-This Is Not A Game, de VML, Mexico City para Movistar, México

-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed, Brasil

-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed, Brasil

-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú

-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú

-This Is Not A Game, de VML, Mexico City para Movistar, México

-This Is Not A Game, de VML, Mexico City para Movistar, México

-Sightwalks, de Circus Grey, Miraflores para Cemento Sol, Perú

      

Non-profit/Foundation-led Education & Awareness

-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil

-Thermal Sensation Of Urgency, de Lew"laraTBWA, San Pablo para Red Cross São Paulo, Brasil

-Fer, de Anonimo, Mexico City para Save The Children, México


Fundraising & Advocacy

-Car Parts For Life, de De La Cruz Ogilvy, San Juan para Plaza Las Américas y Plaza Del Caribe, Puerto Rico

-Car Parts For Life, de De La Cruz Ogilvy, San Juan para Plaza Las Américas y Plaza Del Caribe, Puerto Rico

      

Corporate Image & Communication

-Me Feat. Me, de DDB Chile, Santiago para Nosotras, Chile


Health Services & Facilities

-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil

-Her Dome, de DPZ, San Pablo para Government Of The State Of São Paulo, Brasil


OUTDOOR

Consumer Goods

-The Shining, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil

-A house for Mr. Biswas, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil

-Extreme Metaphors, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil

-It Falls From The Plant, de DDB Latina Puerto Rico para Medalla Light Puerto Rico

-If It"s Not John, It"s Peter, de DDB Latina Puerto Rico para Medalla Light Puerto Rico

-Above The Pigeon Peas, de DDB Latina Puerto Rico para Medalla Light Puerto Rico

-Mimi"s Red, de David, Madrid para Coca-Cola España

-Prado"s Red, de David, Madrid para Coca-Cola España

-El Campo"s Red, de David, Madrid para Coca-Cola España

-Corona Eclipse - Uruguay, de David, Miami para Corona Estados Unidos

-Corona Eclipse - Argentina 1, de David, Miami para Corona Estados Unidos

-Corona Eclipse - Argentina 2, de David, Miami para Corona Estados Unidos


Media/Entertainment

-Likes, de Dentsu Creative, Lisboa para History Channel Portugal

-Marches, de Dentsu Creative, Lisboa para History Channel Portugal

-Crimes, de Dentsu Creative, Lisboa para History Channel Portugal

 

Consumer Goods

-Windsurf, de Lola Mullenlowe, Madrid para Cornetto España

-Surfer, de Lola Mullenlowe, Madrid para Cornetto España

-Waves, de Lola Mullenlowe, Madrid para Cornetto España

-Boat, de Lola Mullenlowe, Madrid para Cornetto España


Media/Entertainment

-Likes, de Dentsu Creative, Lisboa para History Channel Portugal

-Marches, de Dentsu Creative, Lisboa para History Channel Portugal

-Crimes, de Dentsu Creative, Lisboa para History Channel Portugal


Not-for-Profit / Charity / Government

-Cause & Effect, de Alma Advertising Agency, Miami para Change The Ref Estados Unidos


Displays

-Scratch & Sniff, de Lola Mullenlowe, Madrid para Axe/Lynx España

-Lynx With Catnip, de Lola Mullenlowe, Madrid para Axe/Lynx España


Special Build

-Shades Of Red, de David, Madrid para Coca-Cola España

-Night Signals, de Ogilvy República Dominicana, Santo Domingo para Chevrolet República Dominicana

-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México

      

Live Advertising and Events

-Lay"s Bar Crawl, de Slap Global, Buenos Aires / Pepsico, Harrison para Lay"s Argentina / Estados Unidos

-Atacama Fashion Week, de Artplan, San Pablo para Desierto Vestido & Fashion Revolution Brasil


Interactive Experiences

-Touchboards Discount, de Africa Creative DDB, San Pablo para Itaú Unibanco Brasil

-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico


Transit

-Followers Store, de LePub, San Pablo para New Balance Brasil

-Night Signals, de Ogilvy República Dominicana, Santo Domingo para Chevrolet República Dominicana

-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México

 

Immersive Experiences

-Sun Reserve, de Grey, San Pablo para Corona Brasil

 

Standard Sites

-Speed Coupons, de Gut, San Pablo para Mercado Livre Brasil


Ambient Outdoor

-Followers Store, de LePub, San Pablo para New Balance Brasil

-Sun Reserve, de GREY, San Pablo para Corona Brasil

-Antenaguila, de David, Buenos Aires para Aguila Argentina


Technology

-Shade Tracker, de Gut, San Pablo para Michelob Ultra Brasil

-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico


Local Brand

-Gulf Of Mexico (Bar), de LePub, México City para Tecate México


Social Behaviour

-The Outside Book, de VML, Sao Paulo para Frutella Brasil

-Skip The Line, de LePub, Sao Paulo para Heineken Brasil

-Undeleted, de VML, Buenos Aires para Dove Argentina

-The Beer Behind Backstage, de Africa Creative DDB, Sao Paulo para Budweiser Brasil

-Lynx With Catnip, de Lola Mullenlowe, Madrid para Axe/Lynx España


Corporate Purpose & Social Responsibility

-Plastic Blood, de DM9, Sao Paulo para Oka Biotech Brasil

-Gold = Death, de DM9, Sao Paulo para Urihi Yanomami Brasil

-Estibadores, de Circus Grey, Miraflores para Mibanco Perú

-Still Open, de David, Madrid para Jcdecaux España


Market Disruption

-Save Us From The Usa, de Stream And Tough Guy, Lisbon / Atlantic, New York para Change The Ref Portugal / Estados Unidos

-Sun Reserve, de Grey, Sao Paulo para Corona Brasil

-Still Open, de David, Madrid para Jcdecaux España

-Gulf Of Mexico (Bar), de LePub, Mexico City para Tecate México

-Nescafe Decaf Billboards, de Star5, Panamá para Nescafe Panamá


Cultural Engagement

-Found In Translation, de DDB Latina Puerto Rico para Medalla Light Puerto Rico

-Aeromexicanos, de Ogilvy, Mexico City para Aeromexico México

-Music Over Noise, de LePub, Sao Paulo para Billboard Brasil

-Ads Cover Rents, de Africa Creative DDB, Sao Paulo para Brahma Brasil

-Shades Of Red, de David, Madrid para Coca-Cola España

-Undeleted, de VML, Buenos Aires para Dove Argentina

-Tracking Bad Bunny, de DDB Latina Puerto Rico para Rimas Music Puerto Rico


PHARMA

Branded Product or Service Promotion

-Pick Up Your Poop, de The Community, Miami para Cologuard, Estados Unidos

-Glowing Relief, de De La Cruz Ogilvy, San Juan / Ogilvy Health, New York para Alivia Health Puerto Rico / Estados Unidos


Disease Awareness & Understanding: Direct to Patient or Healthcare Professional

-Friedreich & I, de VML, Madrid para Biogen, España

      

Disease Awareness & Understanding: Direct to Patient or Healthcare Professional

-Don"t Stop Motion, de VML, Santiago para Cenabast Chile

-Don"t Stop Motion, de VML, Santiago para Cenabast Chile


Innovative Use of Technology: Patient or Healthcare Professional

-Painvisible, de VML, Madrid / VML, New York para Aritium, España / Estados Unidos

-Health Tracker, de VML, Buenos Aires para Elea Laboratory, Argentina


PRINT & PUBLISHING

Consumer Goods

-Lemon - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil

-Coffee - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil

-Eye - Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil

-The Beer Behind The Rappers Against The Power, de Africa Creative DDB, San Pablo para Budweiser Brasil

-Diver, de Lola Mullenlowe, Madrid para Cornetto España

-Windsurf, de Lola Mullenlowe, Madrid para Cornetto España

-Surfer, de Lola Mullenlowe, Madrid para Cornetto España

-Waves, de Lola Mullenlowe, Madrid para Cornetto España

-Boat, de Lola Mullenlowe, Madrid para Cornetto España

-Toilet Paper, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos

-Eggs, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos

-Roses, de LePub Bogotá / LePub, Amsterdam para Oreo Colombia / Países Bajos

-Bananas, de LePub Bogotá / LePub, Milan para Oreo Colombia / Italia

-Duck, de LePub Bogotá / LePub, Milan para Oreo Colombia / Italia

     

Media/Entertainment

-Window, de Grey, México City para La Unión Newspaper / Articulo 19 México

-Corner, de Grey, México City para La Unión Newspaper / Articulo 19 México

-Likes, de Dentsu Creative, Lisboa para History Channel Portugal

-Marches, de Dentsu Creative, Lisboa para History Channel Portugal


Consumer Services/Business to Business

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil


Not-for-Profit / Charity / Government

-Gold = Death, de DM9, San Pablo para Urihi Yanomami Brasil


Commercial Publications

-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil


Publications for Good

-Nigrum Corpus, de Artplan, Rio De Janeiro para Idomed Brasil

-Atacama Fashion Week, de Artplan, San Pablo para Desierto Vestido & Fashion Revolution Brasil


Innovative and adapted use of Print & Publishing

-The Shakespeare Bic, de VML, Sao Paulo para BIC Brasil

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-Blood Aid, de DM9, Sao Paulo para Dasa Diagnostics Brasil


Challenger Brand

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-Gold = Death, de DM9, San Pablo para Urihi Yanomami Brasil


Single-Market Campaign

-Shot On Faber-Castell, de David, San Pablo para Faber-Castell Brasil

-Branded Shadows, de Grey, San Pablo / Grey Argentina, Buenos Aires para Brahma Brasil / Argentina

-Certified By The Sun, de Gut, Mexico City / Gut, Madrid para Corona México / España

-Corona Eclipse, de David, Miami para Corona Estados Unidos

-Coupon Rain, de Gut, San Pablo para Mercado Livre Brasil


Social Behaviour

-Coca-Cola Classic, de VML, Nueva York / VML, San Pablo para Coca-Cola Estados Unidos / Brasil

-Lost Faces, de WMcCann, San Pablo para Banco Do Brasil Brasil

-Corona Eclipse, de David, Miami para Corona Estados Unidos


Corporate Purpose & Social Responsibility

-The Shooting, de Grey, Mexico City para La Unión Newspaper / Articulo 19 México

-Scholarship In Books, de BETC Havas, Sao Paulo para Uniasselvi Brasil

-Plastic Blood, de DM9, San Pablo para Oka Biotech Brasil

-History Outnumbered, de Dentsu Creative, Lisboa para History Channel Portugal

      

Market Disruption

-Just Lime, de Gut, Buenos Aires para Corona Argentina

      

Cultural Engagement

-Found In Translation, de DDB Latina Puerto Rico para Medalla Light Puerto Rico

-Lost Faces, de WMcCann, San Pablo para Banco Do Brasil Brasil


GLASS

-Her dome, de DPZ para Gobierno del Estado de San Pablo. Brasil

-Sécial dates, de AlmapBBDO para O Boticario. Brasil

-Grad in black, de Gut San Pablo para Vult. Brasil

-A seat at the table, de Droga5 para Stella Artois. Brasil

-Pixel, the most inclusive phone, de Gut Miami para Google Pixel. Estados Unidos

TITANIUM

-Caramelo, de AlmapBBDO para Pedigree, Brasil

INNOVATION

-Self-packing cheese, de Ogilvy Colombia para Nestlé, Colombia

-Living Fabric, de VML para Universidad de San Andrés, Colombia

-Pain visible, de VML para Aritium, España

-Living Fabric, de VML para Universidad de San Andrés, Colombia

-Beer retirement acount, de Monks para Poker, Colombia

-Pain visible, de VML para Aritium, España

Redacción Adlatina

por Redacción Adlatina

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