Chief executive officer: Francisco Samper

Chief business officer: José Manuel Hoyos

Executive creative directors: Diego Muñoz y Juan David Pardo

Creative directors: Jorge Eliécer Pinto, Guillermo Siachoque

Art directors: Juan Parra, Andrés Torres.

Copywriter: Fernando Guevara.

Group business director: Fabiana Manzi

Business director: Daniel Salazar

Business executive Juliana Pardo

Chief strategy & growth officer: Carolina Mejia

Planning director: Juan Camilo Romero

Digital Director: Jennifer Boshell

Head of production: José Vicente Altamar

Production company: Akira

Director: Juan Rueda

PR agency: Dattis

PR marketing director: Dallán Arévalo

PR marketing analysts: Laura Camila Bernal y Angie Salamanca

Media agency: Zenith

Media director: Luis Verano

Media executive: Valentina Bohórquez

Marketing director ABI: Juan Alonso Torres

Brand manager: Alejandro Lotta