Lista de finalistas
BRANDED CONTENT & ENTERTAINMENT
Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s)
-Real beauty sketches , de OGILVY BRASIL São Paulo para Unilever Dove masterbrand BRASIL
Best brand or product integration into a feature film, existing TV show and/or series
-Piracy , de Y&R Lima para Britanico English lessons PERU
-No name match , de ONIRIA/TBWA Asuncion para Unicef Id campain PARAGUAY
-Deforested field , de GREY 141 GROUP São Paulo para Wwf Wwf BRASIL
Best use or integration of user-generated content
-Cancertweets , de LEO BURNETT COLOMBIA Bogotá para League against cancer bogotá Cancer charity COLOMBIA
Best use or integration of experiential events
-The exhibition that shouldn't exist , de LEO BURNETT LISBOA para Control arms Arms trade treaty PORTUGAL
-Real beauty sketches , de OGILVY BRASIL São Paulo para Unilever Dove masterbrand BRASIL
-My blood is red and black , de LEO BURNETT TAILOR MADE São Paulo para Hemoba / esporte clube vitória Football team BRASIL
Best use or integration of music
-Longer merry christmas , de JWT SAN JUAN para Heineken Heineken PUERTO RICO
-Sound typeface , de DDB BRASIL São Paulo para Club nme brasil Magazine / website BRASIL
Best use or integration of offline media such as print, outdoor etc
-Bow , de OGILVY & MATHER COLOMBIA Bogotá para Coca-cola Coca-cola COLOMBIA
-Surprise collection , de AFRICA Sao Paulo para P&g Ariel BRASIL
-Immortal fans , de OGILVY BRASIL São Paulo para Sport club recife Football club BRASIL
-Imaginary toys , de DDB BRASIL São Paulo para Fundacao pao dos pobres Charity BRASIL
Best use or integration of digital or social media
-The social home tour 2.0 , de ARTPLAN Rio de Janeiro para Carvalho hosken Carvalho hosken BRASIL
Best integrated content campaign
-My blood is red and black , de LEO BURNETT TAILOR MADE São Paulo para Hemoba / esporte clube vitória Football team BRASIL
FILM CRAFT LIONS
Art Direction/Product Design
-Soul , de F/NAZCA SAATCHI & SAATCHI São Paulo para Leica store são paulo Leica m-monochrom BRASIL
Direction
-Summer hater , de DEL CAMPO SAATCHI & SAATCHI Buenos Aires para Bgh Air conditioner ARGENTINA
-Kaká , de DRAFTFCB CARACAS para Adidas venezuela National soccer team VENEZUELA
-Soul , de F/NAZCA SAATCHI & SAATCHI São Paulo para Leica store são paulo Leica m-monochrom BRASIL
-Crazy for good , de OGILVY BRASIL São Paulo para Coca-cola company Coca-cola global campaign BRASIL
-Real beauty sketches , de OGILVY BRASIL São Paulo para Unilever Dove masterbrand BRASIL
Cinematography
-Cancha , de ALMA DDB Miami para Mcdonald’s Mcdonald's USA
-Soul , de F/NAZCA SAATCHI & SAATCHI São Paulo para Leica store são paulo Leica m-monochrom BRASIL
-Boxer , de DDB BRASIL São Paulo para Sadia Hot pocket BRASIL
Editing
-Soul , de F/NAZCA SAATCHI & SAATCHI São Paulo para Leica store são paulo Leica m-monochrom BRASIL
-Life cuts , de ALMAPBBDO São Paulo para Getty images Getty images BRASIL
Best Use of Music
-Deja vu , de MJZ Los Angeles para Heineken Heineken USA
-Elvis is death , de LODUCCA São Paulo para Mtv brasil Mtv brasil BRASIL
Casting
-Bottle fingers , de DEL CAMPO SAATCHI & SAATCHI Buenos Aires para Ab inbev Andes beer ARGENTINA
-Real beauty sketches , de OGILVY BRASIL São Paulo para Unilever Dove masterbrand BRASIL
TITANIUM AND INTEGRATED LIONS
-Real beauty sketches , de OGILVY BRASIL São Paulo para Unilever Dove masterbrand BRASIL
-My blood is red and black , de LEO BURNETT TAILOR MADE São Paulo para Hemoba / esporte clube vitória Football team BRASIL
-Potable water generator , de MAYO DRAFTFCB Lima para The university of engineering and technology Admissions 2013 PERU
-Operation bethlehem , de LOWE-SSP3 Bogotá para Ministerio de defensa Programa de atención humanitaria al desmovilizado (pahd) COLOMBIA
-Terra vip , de DDB BRASIL São Paulo para Terra portal Terra portal BRASIL
