GANADORES DE LOS PREMIOS ECHOs 2003
Diamond (Grand Prix)
Categoría: Financial Products and Services
Media categoría: Multimedia/Integrated Media
Campaña: “Change Your Home to Suit Your Life”
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: M&C Saatchi – Melbourne, Australia
OROS
Financial Products and Services
Campaña: "Relationship Builder Bundled Solutions Wave Eight"
Multimedia/Integrated Media
Anunciante: Scotiabank (The Bank of Nova Scotia) Toronto, Canadá
Agencia: Arc Marketing Toronto, Canadá
Travel & Hospitality/Transportation
Campaña: "Media Kit and Media Postcard"
Flat/Dimensional Mail
Anunciante: Saint Louis Black Repertory Company Saint Louis, MO
Agencia: Rodgers Townsend Saint Louis, MO
Non Profit
• Campaña: "Water of Life" MSI Campaña
Flat/Dimensional Mail
Anunciante: World Vision US Federal Way, WA
Agencia: Russ Reid Company Pasadena, CA
• Campaña: "Dos por dos"
Flat/Dimensional Mail
Anunciante: Philippine Animal Welfare Society (PAWS) Quezon City, Filipinas
Agencia: BCD Pinpoint Direct Marketing Inc. Makati City, Filipinas
Non-Profit
• Campaña: "Don't Lie At Yourself!"
Multimedia/Integrated Media
Anunciante: AIDS Help Association Vienna, Austria
Agencia: Palla, Koblinger_Proximity Vienna, Austria
Business and Consumer Services
• Campaña: “Sweet Deal”
Anunciante: UPS Atlanta, GA
Agencia: The Martin Agencia Richmond, VA
•Campaña: "A Smarter Way To Find A Better Job"
Multimedia/Integrated Media
Anunciante: CareerBuilder.com Chicago, IL
Agencia: Cramer–Krasselt Chicago, IL
• Campaña: "The Letter That Never Arrived (self – promotion)"
Multimedia/Integrated Media
Anunciante: CP Comunicación Proximity, CP Data Optimum, CP Interactive Madrid, España
Agencia: CP Comunicación Proximity, CP Data Optimum, CP Interactive Madrid, España
Travel & Hospitality/Transportation
Campaña: "Travel Agent Strikes Again"
Flat/Dimensional Mail
Anunciante: NH Hoteles Madrid, España
Agencia: OgilvyOne Worldwide Madrid, España
Financial Products and Services
• Campaña: "The Mini Money Book"
Flat/Dimensional Mail
Anunciante: Prudential (UK) Londres, Inglaterra
Agencia: TBWA\GGT Londres, Inglaterra
• Campaña: "Itaú Femme Life: A "Women's Club" Insurance Policy"
Multimedia/Integrated Media
Anunciante: Itaú Seguros São Paulo, Brasil
Agencia: Fabrica Comunicação Dirigida São Paulo, Brasil
• Campaña: "Change Your Home to Suit Your Life"
Multimedia/Integrated Media
Anunciante: ANZ Bank Melbourne, Australia
Agencia: M&C Saatchi Melbourne, Australia
Communications/Utilities
Campaña: "Finding New Paths"
Flat/Dimensional Mail
Anunciante: Song Networks Albertsland, Dinamarca
Agencia: GEKKO Frederiksbeg, Dinamarca
PLATA
Nonprofit
• Flat/Dimensional Mail
Campaña: UNICEF – Omo Water Project
Anunciante: UNICEF UK – Londres, Inglaterra
Agencia: TBWA\GGT – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Bush Wilderness Threats Prospect
Anunciante: The Wilderness Society – Washington, DC
Agencia: Adams Hussey & Associates – Washington, DC
• Flat/Dimensional Mail
Campaña: Defenders of Wildlife "Humor Can Work" Prospect
Anunciante: Defenders of Wildlife – Washington, DC
Agencia: Adams Hussey & Associates – Washington, DC K
• Flat/Dimensional Mail
Campaña: Doolittle Tri–Photo
Anunciante: WWII Veterans Committee – Washington, DC
Agencia: Fund Raising Strategies, Inc. – McLean, VA
• Multimedia/Integrated Media
Campaña: "Gold Medal" Major Donor Event Program
Anunciante: National Republican Congressional Committee – Washington, DC
Agencia: InfoCision Management Corp. – Akron, OH
• Multimedia/Integrated Media
Campaña: Harvest of Hope Middle Donor Campaña
Anunciante: World Vision Canada – Mississauga, Canada
Agencia: Russ Reid Company – Pasadena, CA
Financial Products and Services
• Flat/Dimensional Mail
Campaña: Group Universal Life Insurance Enrollment
Anunciante: SunTrust Banks, Inc. – Atlanta, GA
Agencia: Marsh – West Des Moines, IA
• Flat/Dimensional Mail
Campaña: Juniper Brand – "Pinch Yourself"
Anunciante: Juniper – Wilmington, DE
Agencia: Rapp Collins – New York, NY
• Flat/Dimensional Mail
Campaña: Payment Arrangements – All Walks of Life
Anunciante: Citicorp Credit Services, Inc. – Long Island City, NY
Agencia: Customer Growth – Blau Moritz Partnership, Inc. – Westport, CT
• Flat/Dimensional Mail
Campaña: Dresdner Bank "boundary stone"
Anunciante: Dresdner Bank AG – Frankfurt/Main, Alemania
Agencia: OgilvyOne Worldwide – Frankfurt/Main, Alemania
• Flat/Dimensional Mail
Campaña: bacaMED – “Success Remedy”
Anunciante: Bank Austria Creditanstalt Leasing – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• TV/Radio/Infomercial
Campaña: Swap yer DRTV
Anunciante: Lloyds TSB – Londres, Inglaterra
Agencia: WWAV Rapp Collins – Londres, Inglaterra
• Multimedia/Integrated Media
Campaña: The Plan From The Pru
Anunciante: Prudential (UK) – Londres, Inglaterra
Agencia: TBWA\GGT – Londres, Inglaterra
• Multimedia/Integrated Media
Campaña: Zero – Student Options
Anunciante: Commonwealth Bank of Australia – Sydney, Australia
Agencia: The Three Six Zero Partnership – Sydney, Australia
• Flat/Dimensional Mail
Campaña: SBI Life SCHOLAR Lead Generation Program
Anunciante: SBI Life Insurance Company Ltd. – Mumbai, India
Agencia: OgilvyOne Worldwide – Mumbai, India
Pharmaceutical/Healthcare
• Flat/Dimensional Mail
Campaña: “Old habits”
Anunciante: AstraZeneca AS – Oslo, Noruega
Agencia: New Deal Relasjon DDB AS – Oslo, Noruega
Communications/Utilities
• Flat/Dimensional Mail
Campaña: “Anna” – the perfect employee
Anunciante: Telenor – Business Division – Oslo, Noruega
Agencia: Leo Burnett/iLeo – Oslo, Noruega
• Print
Campaña: Hutch ET Campaña
Anunciante: Hutchison Essar Telecom Ltd. – Chennai, India
Agencia: OgilvyOne Worldwide – Chennai, India
Retailing
• Flat/Dimensional Mail
Campaña: 2002 June Great Customer – Free Framing DM
Anunciante: The Great Indoors – Hoffman Estates, IL
Agencia: Wunderman – Chicago, IL
Publishing
• Multimedia/Integrated Media
Campaña: DMA Annual Conference & Exhibit: Campaña & Promotion
Anunciante: Hewlett–Packard – Boise, ID
Agencia: Digital Marketing – Minneapolis, MN
• Multimedia/Integrated Media
Campaña: Alliance Against Cancer
Anunciante: Reader's Digest Argentina S.A. / Fundación SALES – Buenos Aires, Argentina
Agencia: CP Comunicación Proximity – Buenos Aires, Argentina
• Flat/Dimensional Mail
Campaña: Security Direct Mail
Anunciante: Element K Courseware – Rochester, NY
Agencia: The Verdi Group, Inc. – Rochester, NY
Automotive
• Multimedia/Integrated Media
Campaña: Passat Protect
Anunciante: Volkswagen Argentina S.A. – Buenos Aires, Argentina
Agencia: CP Comunicación Proximity – Buenos Aires, Argentina
Travel & Hospitality/Transportation
• TV/Radio/Infomercial
Campaña: Deni Ute Muster
Anunciante: Deni Ute Muster Committee – Deniliquin, Australia
Agencia: Bristow/Prentice/Lambaart/Budd – Albert Park, Australia
• Flat/Dimensional Mail
Campaña: Thalys Flipbook
Anunciante: Thalys International SCRL – Brussels, Belgica
Agencia: OgilvyOne Worldwide – Frankfurt/Main, Alemania
• Flat/Dimensional Mail
Campaña: Take 2
Anunciante: Marriott International – Bethesda, MD
Agencia: MRM Partners – New York, NY
Business and Consumer Services
• Flat/Dimensional Mail
Campaña: The Wallpaper Collection
Anunciante: Post Danmark (The Royal Danish Mail) – Copenhagen, Dinamarca
Agencia: MRM Partners/Medialog – Copenhagen, Dinamarca
• Flat/Dimensional Mail
Campaña: Route of the Dragon
Anunciante: CEPSA – Residential Heating and Hot Water – Madrid, España
Agencia: CP Comunicación Proximity – Madrid, España
• Internet/Interactive Media
Campaña: Tremor Online Recruiting Campaña
Anunciante: Tremor / Procter & Gamble – Cincinnati, OH
Agencia: MRM Partners – New York, NY
Product Manufacturing and Distribution
• Multimedia/Integrated Media
Campaña: “The Scout”
Anunciante: American Nike, S.A. – Barcelona, España
Agencia: CP Comunicación Proximity, CP Interactive, CP Data Optimum – Barcelona, España
BRONCE
Nonprofit
• Alternative Media
Campaña: Stick
Anunciante: Sydney Dogs' Home – Carlton, Australia
Agencia: M&C Saatchi – Sydney, Australia
• Flat/Dimensional Mail
Campaña: Danny Thomas Vintage Print Appeal
Anunciante: St. Jude Children's Research Hospital – Memphis, TN
Agencia: Lisa Selner Creative – Ashburn, VA
• Flat/Dimensional Mail
Campaña: World Relief Major Donor "Coffee" Mailing
Anunciante: World Relief – Baltimore, MD
Agencia: Bennett Kuhn Varner Inc. – Atlanta, GA
• Multimedia/Integrated Media
Campaña: "Join Cubs" Recruitment Campaign
Anunciante: Indianhead Council, Boy Scouts of America – St. Paul, MN
Agencia: Carmichael Lynch – Minneapolis, MN
• Flat/Dimensional Mail
Campaña: World Jewish Congress Anti–Semitism in the United Nations Appeal
Anunciante: World Jewish Congress – New York, NY
Agencia: Adams Hussey & Associates – Washington, DC
• Flat/Dimensional Mail
Campaña: Birthday Bounceback (English & Spanish)
Anunciante: World Vision US – Federal Way, WA
Agencia: Russ Reid Company – Pasadena, CA
• Flat/Dimensional Mail
Campaña: Boler
Anunciante: The American Cancer Society – Atlanta, GA
Agencia: Epsilon – Wakefield, MA
• Flat/Dimensional Mail
Campaña: “Wild Wood” Campaign
Anunciante: The Royal Horticultural Society – Londres, Inglaterra
Agencia: Whitewater – Londres, Inglaterra
Publishing
• Flat/Dimensional Mail
Campaña: “Shoes for You”
Anunciante: Falter, Weekly Newspaper – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• Flat/Dimensional Mail
Campaña: "The Deadline" Personalized Direct Marketing Program
Anunciante: Sonopress LLC and DITAN Corporation – Weaverville, NC
Agencia: Cole & Company, Inc. – Boston, MA
• Flat/Dimensional Mail
Campaña: NATIONAL GEOGRAPHIC 100 BEST PICTURES Inserted Package
Anunciante: National Geographic Society – Washington, DC
Product Manufacturing and Distribution
• Multimedia/Integrated Media
Campaña: Sunlight GoAheadGetDirty Loyalty Club
Anunciante: Unilever Canada – Toronto, Canada
Agencia: Venture Communications – Calgary, Canada
• Flat/Dimensional Mail
Campaña: Performance Is Everything
Anunciante: NORDYNE, Inc. – O'Fallon, MO
Agencia: Brighton USA – Webster Groves, MO
• Internet/Interactive Media
Campaña: Cuervo.com
Anunciante: Jose Cuervo International – New York, NY
Agencia: DraftWorldwide – New York, NY
• Print
Campaña: CarlingLive Migration
Anunciante: Coors Brewers – Burton-on-Trent, Inglaterra
Agencia: WWAV Rapp Collins Worldwide – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Kenco Purely Rollout Mailing
Anunciante: Kraft Foods UK. LTD. – Cheltenham, Inglaterra
Agencia: DraftWorldwide – Londres – Inglaterra
Information Technologies
• Flat/Dimensional Mail
Campaña: Its For You: IT Services Lead Generation To Chief Information Officers
Anunciante: Siemens Business Services – Dublin, Ireland
Agencia: TecBrand – Dublin, Ireland
Travel & Hospitality/Transportation
• Flat/Dimensional Mail
Campaña: BP FueIMaster Express
Anunciante: BP Sudáfrica – Johannesburg, Sudáfrica
Agencia: OgilvyOne Worldwide – Cape Town, Sudáfrica
Business and Consumer Services
• TV/Radio/Infomercial
Campaña: "Triplets" Animated Stick Figure DRTV Campaign
Anunciante: Consumerinfo.com – Irvine, CA
Agencia: The Response Shop, Inc. – La Jolla, CA
• Multimedia/Integrated Media
Campaña: Ogilvy 360† Graduate Recruitment (self – promotion)
Anunciante: Ogilvy – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: A Major Launch (self – promotion)
Anunciante: CP Comunicación Levante – Alicante, España
• Flat/Dimensional Mail
Campaña: Dates
Anunciante: Embratel – Rio De Janeiro, Brasil
Agencia: Salem – São Paulo, Brasil
• Flat/Dimensional Mail
Campaña: Numbers
Anunciante: Embratel – Rio de Janeiro, Brasil
Agencia: Salem – São Paulo, Brasil
Communications/Utilities
• Flat/Dimensional Mail
Campaña: The pay–as–you–go CashBook
Anunciante: NetCom GSM AS – Oslo, Noruega
Agencia: BBDO Proximity – Oslo, Noruega
• Flat/Dimensional Mail
Campaña: “IN THE BRAINS – IN THE HANDS”
Anunciante: MobilKom Austria – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• Flat/Dimensional Mail
Campaña: JetStream Small Business Campaign
Anunciante: Telecom Nueva Zelanda – Wellington, Nueva Zelanda
Agencia: AIM Proximity – Wellington, Nueva Zelanda
• Flat/Dimensional Mail
Campaña: Fly and Buy Migration
Anunciante: Telecom Nueva Zelanda – Wellington, Nueva Zelanda
Agencia: AIM Proximity – Wellington, Nueva Zelanda
Financial Products and Services
• Absolutely Nothing Pack
Campaña: Egg – Londres, Inglaterra
Agencia: Lowe Plus – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Doodle
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: Clemenger Proximity – Melbourne, Australia
• Flat/Dimensional Mail
Campaña: Monopoly
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: M&C Saatchi – Melbourne, Australia
• Multimedia/Integrated Media
Campaña: American Express Premium Banking
Anunciante: American Express – Singapur
Agencia: OgilvyOne Worldwide – Singapur
Diamond (Grand Prix)
Categoría: Financial Products and Services
Media categoría: Multimedia/Integrated Media
Campaña: “Change Your Home to Suit Your Life”
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: M&C Saatchi – Melbourne, Australia
OROS
Financial Products and Services
Campaña: "Relationship Builder Bundled Solutions Wave Eight"
Multimedia/Integrated Media
Anunciante: Scotiabank (The Bank of Nova Scotia) Toronto, Canadá
Agencia: Arc Marketing Toronto, Canadá
Travel & Hospitality/Transportation
Campaña: "Media Kit and Media Postcard"
Flat/Dimensional Mail
Anunciante: Saint Louis Black Repertory Company Saint Louis, MO
Agencia: Rodgers Townsend Saint Louis, MO
Non Profit
• Campaña: "Water of Life" MSI Campaña
Flat/Dimensional Mail
Anunciante: World Vision US Federal Way, WA
Agencia: Russ Reid Company Pasadena, CA
• Campaña: "Dos por dos"
Flat/Dimensional Mail
Anunciante: Philippine Animal Welfare Society (PAWS) Quezon City, Filipinas
Agencia: BCD Pinpoint Direct Marketing Inc. Makati City, Filipinas
Non-Profit
• Campaña: "Don't Lie At Yourself!"
Multimedia/Integrated Media
Anunciante: AIDS Help Association Vienna, Austria
Agencia: Palla, Koblinger_Proximity Vienna, Austria
Business and Consumer Services
• Campaña: “Sweet Deal”
Anunciante: UPS Atlanta, GA
Agencia: The Martin Agencia Richmond, VA
•Campaña: "A Smarter Way To Find A Better Job"
Multimedia/Integrated Media
Anunciante: CareerBuilder.com Chicago, IL
Agencia: Cramer–Krasselt Chicago, IL
• Campaña: "The Letter That Never Arrived (self – promotion)"
Multimedia/Integrated Media
Anunciante: CP Comunicación Proximity, CP Data Optimum, CP Interactive Madrid, España
Agencia: CP Comunicación Proximity, CP Data Optimum, CP Interactive Madrid, España
Travel & Hospitality/Transportation
Campaña: "Travel Agent Strikes Again"
Flat/Dimensional Mail
Anunciante: NH Hoteles Madrid, España
Agencia: OgilvyOne Worldwide Madrid, España
Financial Products and Services
• Campaña: "The Mini Money Book"
Flat/Dimensional Mail
Anunciante: Prudential (UK) Londres, Inglaterra
Agencia: TBWA\GGT Londres, Inglaterra
• Campaña: "Itaú Femme Life: A "Women's Club" Insurance Policy"
Multimedia/Integrated Media
Anunciante: Itaú Seguros São Paulo, Brasil
Agencia: Fabrica Comunicação Dirigida São Paulo, Brasil
• Campaña: "Change Your Home to Suit Your Life"
Multimedia/Integrated Media
Anunciante: ANZ Bank Melbourne, Australia
Agencia: M&C Saatchi Melbourne, Australia
Communications/Utilities
Campaña: "Finding New Paths"
Flat/Dimensional Mail
Anunciante: Song Networks Albertsland, Dinamarca
Agencia: GEKKO Frederiksbeg, Dinamarca
PLATA
Nonprofit
• Flat/Dimensional Mail
Campaña: UNICEF – Omo Water Project
Anunciante: UNICEF UK – Londres, Inglaterra
Agencia: TBWA\GGT – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Bush Wilderness Threats Prospect
Anunciante: The Wilderness Society – Washington, DC
Agencia: Adams Hussey & Associates – Washington, DC
• Flat/Dimensional Mail
Campaña: Defenders of Wildlife "Humor Can Work" Prospect
Anunciante: Defenders of Wildlife – Washington, DC
Agencia: Adams Hussey & Associates – Washington, DC K
• Flat/Dimensional Mail
Campaña: Doolittle Tri–Photo
Anunciante: WWII Veterans Committee – Washington, DC
Agencia: Fund Raising Strategies, Inc. – McLean, VA
• Multimedia/Integrated Media
Campaña: "Gold Medal" Major Donor Event Program
Anunciante: National Republican Congressional Committee – Washington, DC
Agencia: InfoCision Management Corp. – Akron, OH
• Multimedia/Integrated Media
Campaña: Harvest of Hope Middle Donor Campaña
Anunciante: World Vision Canada – Mississauga, Canada
Agencia: Russ Reid Company – Pasadena, CA
Financial Products and Services
• Flat/Dimensional Mail
Campaña: Group Universal Life Insurance Enrollment
Anunciante: SunTrust Banks, Inc. – Atlanta, GA
Agencia: Marsh – West Des Moines, IA
• Flat/Dimensional Mail
Campaña: Juniper Brand – "Pinch Yourself"
Anunciante: Juniper – Wilmington, DE
Agencia: Rapp Collins – New York, NY
• Flat/Dimensional Mail
Campaña: Payment Arrangements – All Walks of Life
Anunciante: Citicorp Credit Services, Inc. – Long Island City, NY
Agencia: Customer Growth – Blau Moritz Partnership, Inc. – Westport, CT
• Flat/Dimensional Mail
Campaña: Dresdner Bank "boundary stone"
Anunciante: Dresdner Bank AG – Frankfurt/Main, Alemania
Agencia: OgilvyOne Worldwide – Frankfurt/Main, Alemania
• Flat/Dimensional Mail
Campaña: bacaMED – “Success Remedy”
Anunciante: Bank Austria Creditanstalt Leasing – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• TV/Radio/Infomercial
Campaña: Swap yer DRTV
Anunciante: Lloyds TSB – Londres, Inglaterra
Agencia: WWAV Rapp Collins – Londres, Inglaterra
• Multimedia/Integrated Media
Campaña: The Plan From The Pru
Anunciante: Prudential (UK) – Londres, Inglaterra
Agencia: TBWA\GGT – Londres, Inglaterra
• Multimedia/Integrated Media
Campaña: Zero – Student Options
Anunciante: Commonwealth Bank of Australia – Sydney, Australia
Agencia: The Three Six Zero Partnership – Sydney, Australia
• Flat/Dimensional Mail
Campaña: SBI Life SCHOLAR Lead Generation Program
Anunciante: SBI Life Insurance Company Ltd. – Mumbai, India
Agencia: OgilvyOne Worldwide – Mumbai, India
Pharmaceutical/Healthcare
• Flat/Dimensional Mail
Campaña: “Old habits”
Anunciante: AstraZeneca AS – Oslo, Noruega
Agencia: New Deal Relasjon DDB AS – Oslo, Noruega
Communications/Utilities
• Flat/Dimensional Mail
Campaña: “Anna” – the perfect employee
Anunciante: Telenor – Business Division – Oslo, Noruega
Agencia: Leo Burnett/iLeo – Oslo, Noruega
Campaña: Hutch ET Campaña
Anunciante: Hutchison Essar Telecom Ltd. – Chennai, India
Agencia: OgilvyOne Worldwide – Chennai, India
Retailing
• Flat/Dimensional Mail
Campaña: 2002 June Great Customer – Free Framing DM
Anunciante: The Great Indoors – Hoffman Estates, IL
Agencia: Wunderman – Chicago, IL
Publishing
• Multimedia/Integrated Media
Campaña: DMA Annual Conference & Exhibit: Campaña & Promotion
Anunciante: Hewlett–Packard – Boise, ID
Agencia: Digital Marketing – Minneapolis, MN
• Multimedia/Integrated Media
Campaña: Alliance Against Cancer
Anunciante: Reader's Digest Argentina S.A. / Fundación SALES – Buenos Aires, Argentina
Agencia: CP Comunicación Proximity – Buenos Aires, Argentina
• Flat/Dimensional Mail
Campaña: Security Direct Mail
Anunciante: Element K Courseware – Rochester, NY
Agencia: The Verdi Group, Inc. – Rochester, NY
Automotive
• Multimedia/Integrated Media
Campaña: Passat Protect
Anunciante: Volkswagen Argentina S.A. – Buenos Aires, Argentina
Agencia: CP Comunicación Proximity – Buenos Aires, Argentina
Travel & Hospitality/Transportation
• TV/Radio/Infomercial
Campaña: Deni Ute Muster
Anunciante: Deni Ute Muster Committee – Deniliquin, Australia
Agencia: Bristow/Prentice/Lambaart/Budd – Albert Park, Australia
• Flat/Dimensional Mail
Campaña: Thalys Flipbook
Anunciante: Thalys International SCRL – Brussels, Belgica
Agencia: OgilvyOne Worldwide – Frankfurt/Main, Alemania
• Flat/Dimensional Mail
Campaña: Take 2
Anunciante: Marriott International – Bethesda, MD
Agencia: MRM Partners – New York, NY
Business and Consumer Services
• Flat/Dimensional Mail
Campaña: The Wallpaper Collection
Anunciante: Post Danmark (The Royal Danish Mail) – Copenhagen, Dinamarca
Agencia: MRM Partners/Medialog – Copenhagen, Dinamarca
• Flat/Dimensional Mail
Campaña: Route of the Dragon
Anunciante: CEPSA – Residential Heating and Hot Water – Madrid, España
Agencia: CP Comunicación Proximity – Madrid, España
• Internet/Interactive Media
Campaña: Tremor Online Recruiting Campaña
Anunciante: Tremor / Procter & Gamble – Cincinnati, OH
Agencia: MRM Partners – New York, NY
Product Manufacturing and Distribution
• Multimedia/Integrated Media
Campaña: “The Scout”
Anunciante: American Nike, S.A. – Barcelona, España
Agencia: CP Comunicación Proximity, CP Interactive, CP Data Optimum – Barcelona, España
BRONCE
Nonprofit
• Alternative Media
Campaña: Stick
Anunciante: Sydney Dogs' Home – Carlton, Australia
Agencia: M&C Saatchi – Sydney, Australia
• Flat/Dimensional Mail
Campaña: Danny Thomas Vintage Print Appeal
Anunciante: St. Jude Children's Research Hospital – Memphis, TN
Agencia: Lisa Selner Creative – Ashburn, VA
• Flat/Dimensional Mail
Campaña: World Relief Major Donor "Coffee" Mailing
Anunciante: World Relief – Baltimore, MD
Agencia: Bennett Kuhn Varner Inc. – Atlanta, GA
• Multimedia/Integrated Media
Campaña: "Join Cubs" Recruitment Campaign
Anunciante: Indianhead Council, Boy Scouts of America – St. Paul, MN
Agencia: Carmichael Lynch – Minneapolis, MN
• Flat/Dimensional Mail
Campaña: World Jewish Congress Anti–Semitism in the United Nations Appeal
Anunciante: World Jewish Congress – New York, NY
Agencia: Adams Hussey & Associates – Washington, DC
• Flat/Dimensional Mail
Campaña: Birthday Bounceback (English & Spanish)
Anunciante: World Vision US – Federal Way, WA
Agencia: Russ Reid Company – Pasadena, CA
• Flat/Dimensional Mail
Campaña: Boler
Anunciante: The American Cancer Society – Atlanta, GA
Agencia: Epsilon – Wakefield, MA
• Flat/Dimensional Mail
Campaña: “Wild Wood” Campaign
Anunciante: The Royal Horticultural Society – Londres, Inglaterra
Agencia: Whitewater – Londres, Inglaterra
Publishing
• Flat/Dimensional Mail
Campaña: “Shoes for You”
Anunciante: Falter, Weekly Newspaper – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• Flat/Dimensional Mail
Campaña: "The Deadline" Personalized Direct Marketing Program
Anunciante: Sonopress LLC and DITAN Corporation – Weaverville, NC
Agencia: Cole & Company, Inc. – Boston, MA
• Flat/Dimensional Mail
Campaña: NATIONAL GEOGRAPHIC 100 BEST PICTURES Inserted Package
Anunciante: National Geographic Society – Washington, DC
Product Manufacturing and Distribution
• Multimedia/Integrated Media
Campaña: Sunlight GoAheadGetDirty Loyalty Club
Anunciante: Unilever Canada – Toronto, Canada
Agencia: Venture Communications – Calgary, Canada
• Flat/Dimensional Mail
Campaña: Performance Is Everything
Anunciante: NORDYNE, Inc. – O'Fallon, MO
Agencia: Brighton USA – Webster Groves, MO
• Internet/Interactive Media
Campaña: Cuervo.com
Anunciante: Jose Cuervo International – New York, NY
Agencia: DraftWorldwide – New York, NY
Campaña: CarlingLive Migration
Anunciante: Coors Brewers – Burton-on-Trent, Inglaterra
Agencia: WWAV Rapp Collins Worldwide – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Kenco Purely Rollout Mailing
Anunciante: Kraft Foods UK. LTD. – Cheltenham, Inglaterra
Agencia: DraftWorldwide – Londres – Inglaterra
Information Technologies
• Flat/Dimensional Mail
Campaña: Its For You: IT Services Lead Generation To Chief Information Officers
Anunciante: Siemens Business Services – Dublin, Ireland
Agencia: TecBrand – Dublin, Ireland
Travel & Hospitality/Transportation
• Flat/Dimensional Mail
Campaña: BP FueIMaster Express
Anunciante: BP Sudáfrica – Johannesburg, Sudáfrica
Agencia: OgilvyOne Worldwide – Cape Town, Sudáfrica
Business and Consumer Services
• TV/Radio/Infomercial
Campaña: "Triplets" Animated Stick Figure DRTV Campaign
Anunciante: Consumerinfo.com – Irvine, CA
Agencia: The Response Shop, Inc. – La Jolla, CA
• Multimedia/Integrated Media
Campaña: Ogilvy 360† Graduate Recruitment (self – promotion)
Anunciante: Ogilvy – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: A Major Launch (self – promotion)
Anunciante: CP Comunicación Levante – Alicante, España
• Flat/Dimensional Mail
Campaña: Dates
Anunciante: Embratel – Rio De Janeiro, Brasil
Agencia: Salem – São Paulo, Brasil
• Flat/Dimensional Mail
Campaña: Numbers
Anunciante: Embratel – Rio de Janeiro, Brasil
Agencia: Salem – São Paulo, Brasil
Communications/Utilities
• Flat/Dimensional Mail
Campaña: The pay–as–you–go CashBook
Anunciante: NetCom GSM AS – Oslo, Noruega
Agencia: BBDO Proximity – Oslo, Noruega
• Flat/Dimensional Mail
Campaña: “IN THE BRAINS – IN THE HANDS”
Anunciante: MobilKom Austria – Vienna, Austria
Agencia: Palla, Koblinger_Proximity – Vienna, Austria
• Flat/Dimensional Mail
Campaña: JetStream Small Business Campaign
Anunciante: Telecom Nueva Zelanda – Wellington, Nueva Zelanda
Agencia: AIM Proximity – Wellington, Nueva Zelanda
• Flat/Dimensional Mail
Campaña: Fly and Buy Migration
Anunciante: Telecom Nueva Zelanda – Wellington, Nueva Zelanda
Agencia: AIM Proximity – Wellington, Nueva Zelanda
Financial Products and Services
• Absolutely Nothing Pack
Campaña: Egg – Londres, Inglaterra
Agencia: Lowe Plus – Londres, Inglaterra
• Flat/Dimensional Mail
Campaña: Doodle
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: Clemenger Proximity – Melbourne, Australia
• Flat/Dimensional Mail
Campaña: Monopoly
Anunciante: ANZ Bank – Melbourne, Australia
Agencia: M&C Saatchi – Melbourne, Australia
• Multimedia/Integrated Media
Campaña: American Express Premium Banking
Anunciante: American Express – Singapur
Agencia: OgilvyOne Worldwide – Singapur